Tour (magazine)
| TOUR - the racing bike magazine | |
|---|---|
 |
|
| description | Special interest magazine |
| Area of Expertise | Racing bike |
| language | German |
| publishing company | Delius Klasing Verlag GmbH (Germany) |
| Headquarters | Bielefeld |
| First edition | September 1977 |
| Frequency of publication | per month |
| Sold edition | 47,128 copies |
| ( IVW 2/2020) | |
| Widespread edition | 47,942 copies |
| ( IVW 2/2020) | |
| Range | 0.22 million readers |
| (Allensbacher market and advertising media analysis (AWA 2017)) | |
| Editor-in-chief | Thomas Musch |
| editor | Uwe Geissler |
| Web link | tour-magazin.de |
| Article archive | Tour magazine archive |
| ISSN (print) | 0936-0905 |
TOUR - Das Rennradmagazin is a monthly special interest magazine that specializes in the subject of racing bikes and road cycling . The magazine is published in Germany and other German-speaking countries and, like the sister magazines bike , Freeride, E-MTB and MY BIKE, belongs to Delius Klasing Verlag in Bielefeld .
The editorial office is in Munich , the editor-in-chief is Thomas Musch . The main topics are testing, technology, purchase advice, training and fitness , national and international cycling as well as tours and travel. With a circulation of 70,623 copies ( IVW 3/2010) and a reach of 190,000 readers (according to Allensbacher advertising analysis ), TOUR has been the largest racing bike magazine in Europe since the 1970s .
history
The first issue of the magazine appeared under the title RADmagazin in September 1977, the editorial office was in Leinfelden-Echterdingen near Stuttgart . The trigger for the founding of the magazine by the editor -in- chief Hans-Joachim Möller was the triumph of the German cyclist Dietrich Thurau at the Tour de France 1977. The cover story of the first issue was a homestory about Thurau, and RADmagazin reported on its performance at the road cycling world championships 1977 in San Cristóbal , Venezuela . Since March 1979 the magazine has been called TOUR , with the title additions changing several times, from TOUR - all about bikes to the current TOUR - the racing bike magazine . In 1981 Carlson Reinhard took over the editor-in-chief, and in 1984 the engineer Hans-Christian Smolik joined the editorial team. In the meantime the editorial team had moved to Reutlingen .
In 1986 the editorial team moved to the building of the rights-managing atlas Verlag und Werbung GmbH in Munich. In 1992 Atlas Verlag bought the title rights to the magazine sportrad , which had been published by Motor Presse Stuttgart until then , and incorporated the magazine into TOUR . In 1993, Stefan Engert and Uwe Geißler jointly took over the management of the largely newly formed editorial team. In 1996 the economically less successful magazine VELO of the Swiss AT publishing house was integrated. Geißler then managed the paper alone until November 2006, since then Thomas Musch has headed the paper. In 1997 Delius Klasing Verlag bought TOUR .
From the 01/2011 issue, the magazine has undergone a visual makeover with a new logo, high-gloss cover and adhesive binding. Changes in content concern the expansion of cover stories and reports as well as the use of large-format images.
position
Since the change of editorial team in 1993, the editorial team has expanded the areas of testing, technology and service in particular. TOUR was the first magazine to develop its own test machines for racing bikes. The first test criteria for frames in 1994 were the torsion of the steering head and bottom bracket . With these tests, TOUR has contributed to increasing the safety and technical quality of the racing bike. Since then, the editorial team has had various test machines to measure frame and fork stiffness , frame comfort and the properties of wheels .
In the area of training and fitness, the TOUR training planner, which has been continuously developed since 1994, is a service for structuring the training of amateur athletes. The TOUR editorial team took a critically aloof position towards doping in cycling . In the magazine, athletes , critics and observers from sport and sport politics had their say in interviews . B. the head of the French anti-doping agency AFLD , Pierre Bordry in TOUR 7/2009.
Products
In addition to the monthly edition, TOUR publishes special issues and specials. Every year in the February issue, this includes a training planner for the entire season, an annual Tour de France special and the TOUR racing bike calendar .
TOUR has been operating its own website since 1996. On this page, the editorial team provides additional content, current reports and downloads of tests, as well as service and advice topics . There is also a community of racing cyclists. Currently (as of January 2018) 55,085 users are registered in the TOUR forum , and 5.42 million posts are documented in almost 362,000 topics.
Events
Under the brand TOUR organizes Delius Klasing Verlag events for athletes. The TOUR Transalp has existed since 2003 as the longest and most difficult stage race for amateur athletes, in which around 1,100 participants cycle across the Alps in teams of two . In 2008 a similar race took place as TOUR-Transaustria in Austria , in 2005 TOUR founded the Gerolsteiner-Radsportfestival . Between 1999 and 2012, the editors organized a training camp for readers at different locations in March.
Awards
TOUR has been awarding the TOUR milestone once a year since 2008 , which has been renamed the Readers' Award since 2012. This award is intended to honor companies from the racing bike industry for innovative and pioneering products. The price is based on the brand ratings of readers who take part in the annual reader survey. The Readers' Awards are presented annually during the Eurobike trade fair in Friedrichshafen .
Individual evidence
- ↑ Horizon editorial team: jersey change for the "Tour" bike magazine. December 21, 2010, accessed December 21, 2010 .
Web links
Coordinates: 52 ° 0 ′ 58.6 ″ N , 8 ° 31 ′ 54 ″ E