Demel

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KuK Hofzuckerbäcker Ch. Demel's Sons GmbH

logo
legal form GmbH
founding 1786
Seat Vienna , Austria
management Do & Co
Branch Coffee pastry shop
Website www.demel.at

Interior view of the Komptoir in Demel in Vienna, furnished by Portois & Fix
Visitors can watch while decorating the goods.
Family grave of the Demel family with Friedrich Ludwig Berzeviczy-Pallavicini

The Demel is one of the best-known Viennese pastry shops at Kohlmarkt 14 in Vienna's 1st district, Inner City . Demel was a kuk court confectioner and still holds this title today.

history

In 1778, the confectioner Ludwig Dehne from Württemberg came to Vienna. In 1786 he founded his pastry shop on Michaelerplatz . Dehne died of tuberculosis in 1799 . His widow then married the confectioner Gottlieb Wohlfahrt. In 1813 they bought the house at Michaelerplatz 14. Despite numerous innovations such as Frozen, the company's finances could not be restructured. After the death of Gottlieb Wohlfahrt in 1826, the widow and her son from their first marriage , August Dehne, managed to regain economic growth. August Dehne made it very rich, which he invested in land. Since August Dehne's son embarked on a career as a lawyer, Dehne sold the pastry shop to his first assistant Christoph Demel in 1857.

Demel was also successful in continuing the company and established a Viennese institution with the confectionery. After Christoph Demel's death in 1867, his sons Joseph and Karl took over the business, which has been called " Christoph Demel's Sons " since then . Upon request, Demel received the title of purveyor to the court in 1874. The close proximity to the Hofburg right across the street made business even more profitable. The Hofburg occasionally borrowed staff and table equipment from Demel for special occasions such as balls and celebrations. The latest developments in the art of confectionery were brought from Paris . Specialists trained at Demel quickly found jobs.

In 1888 the old Burgtheater on Michaelerplatz was demolished and the square was redesigned. Demel had to move out of the house and moved to Kohlmarkt 14. The interior of the new shop was furnished at high costs by the purveyor to the court, Portois & Fix . The interior is in the neo- rococo style with mahogany wood and mirrors. Regular customers were members of the Viennese court, such as Empress Elisabeth , and other well-known personalities of the Viennese society at the time, such as the actress Katharina Schratt and Princess Pauline von Metternich . A peculiarity of Demel from the time of the monarchy is that the always female waitress, who originally mostly recruited from convent students, is dressed in black traditional clothes with a white apron. They are called Demelinerinnen and traditionally address the guest in a special "Demel German", which is a polite form in the third person plural, leaving out the personal salutation and with questions such as "Have you already chosen?" Or "Desires to dine?" has been.

After the death of Joseph and Carl Demel, Carl's widow Maria took over the management from 1891. She also received the title of imperial and royal purveyor to the court. From 1911 to 1917 Carl Demel (junior) headed the business and then his sister-in-law Anna Demel (born March 4, 1872 in Vienna, † November 8, 1956 there; née Siding). The boxes and packaging were developed by the Wiener Werkstätte under her direction . In 1932, Josef Hoffmann established the connection between the artist Friedrich Ludwig Berzeviczy-Pallavicini and Anna Demel on the basis of an order. At that time, the design of the displays was an important means of expression in shops and discussions were held as to whether they should be called viewing windows or shop windows. While the viewing window was understood to mean an informative presentation of goods, the goods in the shop window should be upgraded through staging. From 1933 until his emigration in 1938, Berzeviczy-Pallavicini took over the shop window design of Demel and in 1936 married Klara Demel, Anna Demel's adopted niece.

During the Nazi regime in Austria , the Demel confectionery received privileges from the Gauleitung because of its good reputation . Baldur von Schirach and his wife put the Demel pastry shop under their personal protection; there were special allotments of gastronomic specialties from abroad in order to be able to continue to exist. But while the two were sitting in the dining room and consuming cakes, the Demeliners took care of politically persecuted people, so-called submarines, in a corridor between the kitchen and the toilet. They also listened to illegal radio stations and discussed the latest news.

In 1952 Anna Demel was the first woman after the war to be awarded the title of Commercial Councilor. She died in 1956. Klara Demel took over the management of the confectionery. Berzeviczy-Pallavicini, who until then had lived in the USA, returned to Vienna. After Klara's death on April 19, 1965, he continued to run the pastry shop. During his time at Demel, he established the tradition of creating extravagant, neo-baroque productions from showpieces from the sugar and chocolate craft. Baron Berzeviczy sold the business in 1972 for economic reasons to Udo Proksch , who appeared undercover and set up rooms for Club 45 on the upper floor in 1973 ; Defense Minister Karl Lütgendorf also had his own salon. After Proksch was arrested in 1989 in connection with the Lucona scandal, he sold Demel to the non-industry German entrepreneur Günter Wichmann. In 1993 it went bankrupt. The Raiffeisenbank VIENNA as the main creditor acquired the property in 1994 from the bankrupt company to continue to the traditional Viennese company through a subsidiary initially itself. In the course of the renovation, which began in March 1995, wall paintings from the 18th century were uncovered on the fourth floor and the baroque inner courtyard was roofed with a glass construction, which has been used as a Schani or winter garden since the reopening on April 18, 1996 .

In 2002 the catering company Do & Co took over the Demel. In 1999 the company was awarded the "Golden Coffee Bean" by Jacobs Coffee . Demel had taken over the Glockenspiel Café in Salzburg , but it was closed again. Another branch of Demel is in New York City .

Products

Demel chocolate products

One of the most famous specialties of the house is “Demels Sachertorte ”. The world-famous Sachertorte was invented by Franz Sacher , but in the form we know today was only completed by his son Eduard Sacher during his training at Demel. After a lawsuit settled out of court in 1938, after the Second World War there was a legal dispute between the Demel family and the Hotel Sacher that lasted until 1965 : The hotel insisted on its naming rights, Demel, on the other hand, was able to refer to it, the name “Original Sacher -Torte "to have used. After Anna Sacher's death in 1930, Demel was granted the right to produce and distribute an "Eduard-Sacher-Torte" under specified conditions. The dispute was decided in favor of the Hotel Sacher; the Demelsche Torte is now called "Demel's Sachertorte" and is still made by hand. While the "Original Sacher-Torte" has a layer of apricot jam under the chocolate glaze and another in the middle of the cake, "Demel's Sachertorte" does not have a layer in the middle of the cake.

In 1932, confectioner Ch. Demel's Sons presented a huge Spanish wind cake based on the old Viennese tradition

In addition to the Sachertorte, another specialty made the confectionery world famous: the original gingerbread figures, the models of which come from the collection of Count Johann Nepomuk Count Wilczek at Kreuzenstein Castle . There is also the Demel cake (almond and orange mass with currant jam, marzipan and chocolate coating), Annatorte , Dobo cake, fan cake, Russian punch cake , Esterházy cake , apple strudel and other confectionery specialties. The candied violets, with which Demel supplied the imperial court in the past and which were supposedly the favorite sweets of Empress Elisabeth (“Sisi”), are popular with many tourists. In 1932, Ch. Demel's sons caused a sensation with a huge Spanish wind cake decorated with violets and other real Demel specialties at the 1st Viennese confectionery exhibition .

Rooms on the upper floors such as the picture room, gold room and silver room are rented out for events. In addition to the pastry shop, Demel also operates a catering service , as it did during the monarchy, which, after the reopening in 1996, was relocated to the 22nd district of Vienna, along with storage, shipping and packaging. Demel is, among other things, responsible for the catering at Niki Luftfahrt .

literature

  • Federico von Berzeviczy-Pallavicini, Christian Brandstätter, Franz Hubmann : The kk Hofzuckerbäckerei Demel. A Viennese fairy tale . With an introductory essay by Gotthard Böhm, 74 color and 28 black and white illustrations based on photographs by Franz Hubmann and 76 illustrations based on drawings and vignettes by Federico Pallavicini. Molden, Vienna 1976, ISBN 3-217-00766-2 .
  • Felix Czeike : Historical Lexicon Vienna in six volumes :
    • Volume 2: De - Gy, Kremayr & Scheriau, Vienna / Munich / Zurich 2004 (first edition 1993), ISBN 978-3-218-00743-6 , p. 9
    • Volume 6: supplementary volume . Kremayr & Scheriau, Vienna / Munich / Zurich 2004, ISBN 978-3-218-00741-2 , p. 41.
  • Ingrid Haslinger: Customer - Kaiser. The story of the former imperial and royal purveyors . Schroll, Vienna 1996, ISBN 978-3-85202-129-4 .
  • Ingrid Haslinger, Erika Patka, Marie-Luise Jesch: The sweet luxury. The Hofzuckerbäckerei and the former kuk Hofzuckerbäcker Demel, Gerbeaud, Gerstner, Heiner, Rumpelmayer, Sluka. An exhibition by the Looshaus culture group. Agent's work Geyer + Reisser, Vienna 1996, ISBN 3-9500302-4-7 .
  • János Kalmár, Mella Waldstein: KuK purveyors to Vienna's court . Stocker, Graz 2001, ISBN 3-7020-0935-3 , pp. 16-21.

Web links

Commons : Ch. Demel's Sons  - Collection of images, videos and audio files

Individual evidence

  1. Roland Mischke: The Kaiser was a customer here. Handelsblatt, July 12, 2003, accessed on March 28, 2016 .
  2. ^ Gerhard Tötschinger: Would you like to dine? A culinary foray through the countries of the Austrian monarchy . 2nd Edition. Amalthea Verlag, Vienna / Munich / Berlin 2003, ISBN 3-85002-384-2 , p. 42-44 .
  3. Walter Sperger: Demel's Reputation. November 1, 2005, accessed February 23, 2013 .
  4. ^ Oswald M. Klotz: Nostalgia with Proksch and Plüsch: Konditorei Demel, Treff der Snobs . In: The press . Imperial and Royal Court Suppliers today (II) / 27. December, 1976.
  5. Demel pastry shop, Vienna. PlanetWare, accessed February 23, 2013 .
  6. ^ Eva Gründel, Heinz Tomek: Vienna . DuMont Reiseverlag, 2004, p. 112 ( Google preview ).
  7. ^ Waltraud Kaufmann: Another world: Friedrich von Berzeviczy-Pallavicini - his early Viennese work of the interwar period . 2010, p. 67 ( Diploma thesis, University of Vienna 2010, 134 pages, full text online, PDF, free of charge, 134 pages, 3.5 MB ).
  8. ^ Olaf Link: History of Viennese coffee houses . 2011, p. 44 ( Google preview ).
  9. ^ Gerhard Tötschinger: Would you like to dine? A culinary foray through the countries of the Austrian monarchy . 2nd Edition. Amalthea, Vienna / Munich / Berlin 2003, ISBN 3-85002-384-2 , pp. 36-44 .
  10. Lisa Fischer: Lina Loos or when the muse kisses himself . Böhlau, Vienna 2007, ISBN 978-3-205-77611-6 , pp. 157–158 ( Google preview ).
  11. ^ Waltraud Kaufmann: Diploma thesis: Another world: Friedrich von Berzeviczy-Pallavicini - his early Viennese work from the interwar period . University Library, Vienna 2010, p. 11-12 ( pdf ).
  12. The sale was made to a 90 percent subsidiary of the Swiss Lylac AG, represented by Proksch's partner Cäcilie Altgräfin zu Salm-Reifferscheidt-Krautheim and Dyck, the other 10% was held by Proksch (owned by a straw woman at the time of sale), who later became the managing director independently has been. (Ingrid Thurnher: In the footsteps of Udo Proksch. Ecowin, Salzburg 2011)
  13. ^ Goldene Kaffeebohne 1999. (No longer available online.) Jacobs, 1999, archived from the original on September 4, 2007 ; Retrieved February 23, 2009 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice.  @1@ 2Template: Webachiv / IABot / www.jacobs.at
  14. ^ ANNO, Wiener Zeitung, 1932-10-07, page 6. Retrieved on April 6, 2019 .
  15. ANNO, Wiener Bilder, 1932-10-09, page 4. Retrieved on April 6, 2019 .

Coordinates: 48 ° 12 ′ 31 ″  N , 16 ° 22 ′ 2 ″  E