Brand cup

Renault 5 Cup on July 6, 1985 at the Nürburgring

A one-make cup is a series of events in motorsport in which vehicles of the same type ( e.g. Ford ) and type ( e.g. Fiesta ) compete against each other.

history

In the early 1970s, Renault began a circuit racing series with the Renault 5 , which was very popular at the time , first in France and then in other countries such as Germany . The novelty was that the competition was not advertised for cars of different brands, for example group 2 up to the engine capacity limit 1300 cm³, but that the cars of one manufacturer entered the competition exclusively .

The underlying idea was that the best driver should prevail and not one make should prove to be faster due to technical superiority - whereby the technical superiority can also change depending on the route, while a certain constancy is guaranteed with one-make cups.

As a preliminary stage there was a Renault - Gordini Cup in France from 1966 to 1969 , in which vehicles of the R8 Gordini type took part. The official name was "Renault 8 Gordini Cup" . However, this received less attention in the media.

Manufacturer

Brand cups related to Germany

More brand cups

Regulations

In many cases, a small car serves as the base vehicle. The permitted modifications up to the tire (make and size) and the patches on the racing overalls are specified in detail. Since the changes specified by the one-make cup go beyond those permitted in a vehicle group (e.g. group N ), but by no means reach those of the next higher group A , the vehicles outside of their series often have no chance. In some cases, the vehicles are not even homologated for popular sports .

If a brand cup is held more openly, the applicants are also the owners of the vehicle and are responsible for compliance with the regulations. With this variant, the cost price (purchase price for the car) is higher; the running costs are limited to the material used (rather a broad term in motorsport) and the entry fee . This is almost always collected in advance for the entire season. Of course, a racing team can also take over the entire logistics for several drivers.

In the more restrictive version of a brand cup, the vehicle remains with the manufacturer and is delivered by the manufacturer to the track. The drivers may get a different vehicle for each race. No purchase price is due here, but an annual rent of a comparable amount.

Sports and / or Marketing

For some series, the brand cup is a separate business model for selling the exclusive racing car. For other manufacturers, a PR idea is in the foreground, leading from the actual sport to areas such as lifestyle and emotional advertising.

For many years, the Beru TOP 10 motorsport event series formed a well-known and more popular sports-oriented environment for many brand cups. High-priced series, on the other hand, can be found more frequently in the field of international automobile sport championships, for example the Porsche Supercup and the Porsche Carrera Cup Deutschland start regularly in the supporting program of the top series Formula 1 and DTM .