Red Bull Cola

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Red Bull Cola 250 ml can

Red Bull Cola is a cola drink from Red Bull GmbH .

Availability

Red Bull Cola has been available in Austria , Slovakia , Switzerland , Germany , Italy , Spain , the Netherlands , Great Britain , Ireland , Hungary , Belgium , Luxembourg and Russia since 2008 . In the US , Red Bull Cola was initially only sold in Las Vegas , but has since been distributed nationwide. In August 2011, sales in the USA were discontinued due to insufficient sales. The finished preparation is delivered exclusively from production in Europe. Like Red Bull, it is produced in Rauch fruit juices plants in Austria and Switzerland. A license production does not exist.

In summer 2018, the classic version of Red Bull Cola was replaced by an organic version as part of the “Organics by Red Bull” series. The new variant has a lower proportion of herbs and is only available in 250 ml cans.

ingredients

Red Bull uses the slogan Strong & Natural to advertise that the drink is made from natural ingredients. In contrast to other cola drinks, it does not contain phosphoric acid , preservatives , artificial colors or artificial flavors . The sugar content is below that of Coca-Cola (Coca-Cola 10.6 g / 100 ml, Red Bull Cola 8.8 g / 100 ml).

The classic version of Red Bull Cola contained water , sugar (8.8%), carbonic acid , caramel sugar syrup , and the following natural aromas from plant extracts (0.37%): galangal , vanilla pods , mustard seeds , caffeine from coffee beans (0.013%), Lime , kola nut , cocoa , liquorice , cinnamon , lemon , ginger , coca leaf , orange , field mint , pine , cardamom , mace , clove , lemon juice concentrate . It was available in 250 ml and 355 ml cans.

The "Organics by Red Bull" version contains water , sugar (8.8%), caramel sugar syrup , carbon dioxide and the following natural aromas from plant extracts (0.33%): caffeine from coffee beans (0.013%), lemon , ginger , lime , Vanilla , licorice , galangal , cinnamon , kola nut , cocoa , orange , coca leaf , cardamom , mint , pine , mace , clove ; Lemon juice concentrate. It is available in 250 ml cans.

In 2016, Stiftung Warentest found 3 grams of alcohol per liter (0.3%) in Red Bull Cola, although only 0.2% is allowed in soft drinks.

Ban on sale

On May 19, 2009, the sale of Red Bull Cola in Hesse was prohibited by the Hessian food supervisory authority, as there were traces of cocaine in Red Bull Cola in the amount of 0.4 micrograms per liter by the State Institute for Health and Labor of the State of North Rhine-Westphalia have been proven. The drink was also withdrawn from circulation in North Rhine-Westphalia , Thuringia , Lower Saxony , Bavaria and Rhineland-Palatinate . The sale of the drink falls under the Narcotics Act and violates food law . Since consumer protection is a matter for the federal states, individual decisions by the federal states are pending. However, according to the company, Red Bull Cola and other foods that contain coca leaf extracts are considered safe and marketable in both the EU and the USA. The Federal Institute for Risk Assessment also determined that the quantities found in the samples are harmless to health. They would be 7,000 to 20,000 times below the effective limit.

The sales ban was lifted on August 24, 2009.

In June 2009 in Austria limit values ​​for decocainized coca leaf extracts were set in the Narcotics Ordinance due to the cocaine discoveries.

Others

Red Bull advertised the drink with the slogan “The Cola from Red Bull” . This deliberately chosen advertising presence caused confusion in large parts of Germany because, unlike Austria, the neuter article is not used there for cola .

Web links

Commons : Red Bull Cola  - collection of images, videos and audio files

References and comments

  1. dpa: No Red Bull Cola for the USA. In: Handelsblatt . August 8, 2011, accessed April 1, 2015 .
  2. Red Bull wants to bring completely new products to market from April and is competing with Coca-Cola . In: Business Insider Germany . ( businessinsider.de [accessed on August 24, 2018]).
  3. The Red Bull Cola sold in Switzerland does not contain a coca leaf.
  4. Ingredients in ORGANICS Simply Cola by Red Bull :: Red Bull Austria. Retrieved on August 24, 2018 (Austrian German).
  5. ^ Hannoversche Allgemeine Zeitung, Hanover, Lower Saxony, Germany: Pepsi loses, Coca Cola wins: The Cola test of the Stiftung Warentest 2016 - HAZ - Hannoversche Allgemeine. In: Hannoversche Allgemeine Zeitung. Retrieved May 26, 2016 .
  6. Poppy seed rolls are more dangerous. In: Tagesspiegel from May 25, 2009
  7. Several countries prohibit cocaine-cola.  ( Page no longer available , search in web archivesInfo: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice. In: Süddeutsche Zeitung of May 23, 2009@1@ 2Template: Toter Link / www.sueddeutsche.de  
  8. Traces of cocaine in Red Bull Cola. At: N24 Status: May 22, 2009
  9. Sales prohibited: traces of cocaine in Red Bull Cola.  ( Page no longer available , search in web archivesInfo: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice. In: RP Online as of May 22, 2009@1@ 2Template: Dead Link / www.rp-online.de  
  10. Cocaine in the Cola. ( Memento from May 25, 2009 in the Internet Archive ) In: Netzeitung from May 22, 2009
  11. Federal Institute declares Koks-Cola to be harmless. In: Die Welt from May 25, 2009
  12. Federal Institute for Risk Assessment: No health risk from the cocaine content in Red Bull Simply Cola. (PDF; 67 kB) Health assessment No. 020/2009 by the BfR of May 27, 2009
  13. gxb / AP: Federal Institute classifies drinks as harmless. In: focus.de from May 25, 2009
  14. Red Bull: Traces of cocaine in cola now legal. At: orf.at on June 17, 2009
  15. Federal Law Gazette II No. 173/2009 : Amendment of the Narcotics Ordinance .
  16. ^ The "Die-das" dispute , Orf.at, accessed on November 19, 2017