The spot or almost a career
| Movie | |
|---|---|
| Original title | The spot or almost a career |
| Country of production | Germany |
| original language | German |
| Publishing year | 1981 |
| length | 88 minutes |
| Age rating | FSK 12 |
| Rod | |
| Director | Rainer Erler |
| script | Rainer Erler |
| production | Rainer Erler |
| music | Eugene Thomass |
| camera |
Ingo Hamer , Günther Damm |
| cut | Ulrike Pahl |
| occupation | |
| |
The Spot or Fast a Career is a German television film by Rainer Erler from 1981 . The film was produced by the Pentagramma company on behalf of ZDF . It first aired on television on November 30, 1981.
action
The OKAI advertising agency is in a difficult position. They have just shot 74 variations of a commercial for the after-shave "Ocean" in which a scantily clad model emerges from the sea, but the client O'Neil cannot decide. Pit Soling, who only started at the agency two days ago, persuades him to accept spot no. 1 and is then seen as the new child prodigy of the advertising industry. The chief secretary Lisa had brought him into the company to leverage the other managers. Now the agency is fighting for the next big order, a mysterious product, an "all-purpose product" of which one only knows the name: "Santorin". Without knowing what it is actually about, the agency is supposed to advertise it. Pit and Lisa are gradually driving the managers insane, the first is on leave, the second succumbs to a heart attack, the third shoots himself, the fourth jumps out the window, the fifth quits, and Pit falls up the career ladder until him the owner Ingelmann even offers to take over the company. When Pit and Lisa fly to the Pine Corporation, the client of the “Santorin” commercial, in New York and find out there that the product doesn't exist at all, Pit also goes mad and only makes almost the great career of Lisa had planned for him ...
background
The film is a satire on the modern advertising industry, which is moving more and more away from informing the audience about the products and is moving to promoting products regardless of their properties, benefits, use or appearance, or even creating demand first and then first to design the product.
Others
O'Neil defines advertising like this: "Advertising is the art of aiming for the head or the heart, but always hitting the wallet."
The name of the advertising agency has different spellings: Above the entrance door are the neon letters "OKAJ", which means "Osaka Killer and Ingelmann". The "A." probably comes from the English version ("and") and the "J." may not be capitals , but an "I." in cursive . The funeral wreath has the inscription “Osaka Killer u. Ingelmann ”(with“ u ”), another has the company abbreviation“ OKAI ”without dots on the wreath.
The agency is based in Munich , the cars have M license plates, but the name of the city is not mentioned.
Web links
- The spot or fast a career in the Internet Movie Database (English)
- The spot or almost a career at filmportal.de
Individual evidence
- ↑ The spot or almost a career. In: Lexicon of International Films . Film service , accessed October 6, 2016 .