Dunelm Group
| File:Dunelm mill logo.png | |
| Company type | Public (LSE: DNLM) |
|---|---|
| Industry | Soft Furnishing retailing manufacturing |
| Founded | 1979 |
| Headquarters | Syston, UK |
Key people | Geoff Cooper, Chairman Will Adderley, CEO |
| Products | Kitchens Bedrooms Bathrooms Sofas Living room furniture |
| Revenue | £392.0 million (2008) |
| £49.4 million (2008) | |
| £33.7 million (2008) | |
Number of employees | 5,236 (2008) |
| Website | www.dunelm-mill.com |
Dunelm Mill, also known as Dunelm Group PLC, (LSE: DNLM) is a leading British-based home furnishings retailer. It is based on the Fosse Way in Syston in Leicestershire. It is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index.
History
Dunelm was founded in 1979 in Leicester by Bill and Jean Adderley as a home textiles business.[1] The first shops were relatively small high street units covering a number of towns in the East Midlands, the first one branded as Dunelm opening in Churchgate, Leicester in 1984;[1] the first superstore opened in Rotherham in 1991.[1]
In 1996 Will Adderley took over full responsibility for the day to day running of the company from his father[1] and in 1999 the Company established a warehouse and its current head office in Syston in Leicester.[1]
In 2001 the Company acquired Bellbird with its custom-made curtain facility[1] and in 2002 it established a new central warehouse opened in Burton.[1] EPOS roll-out to all stores took place in 2003.[1]
The Company was first listed on the London Stock Exchange in 2006.[2]
In July 2008 the Company acquired the Dorma Brand for £5m.[3]
Operations
Today's portfolio of 77 stores comprises mainly superstores, spread across the UK. The main focus is on home textiles - curtains, bed linen, bath linen, cushions, fabrics, quilts, rugs and soft kitchen furnishings - which account for the majority of sales. In addition, larger stores offer a wide range of other homewares products such as kitchenware, tableware, lighting, storage solutions, gifts and other seasonal products. Dunelm also offers customers a made-to-measure curtain service, which is run from Dunelm's central curtain making facility in Leicester.
The majority of Dunelm's stores are located out-of-town, offering free parking, with the most recently opened superstores trading from around 25,000 to 30,000 sq ft (2,800 m2), many including a coffee shop. In total, Dunelm currently trades from approximately 2,200,000 sq ft (200,000 m2) of selling space.