I Love It (Kanye West Song)
| I love it | |
|---|---|
| Kanye West and Lil Pump | |
| publication | September 7, 2018 |
| length | 2:08 |
| Genre (s) | Hip hop |
| Author (s) | Kanye West, Gazzy Garcia , Omar Pineiro |
| Producer (s) | Kanye West, DJ Clark Kent, CBMix, Ronny J |
| Label | GOOD Music , Warner Bros. , Def Jam |
| album | Harverd Dropout |
I Love It is a song by American rappers Kanye West and Lil Pump that features guest vocals by comedian Adele Givens . It was released on September 7, 2018 via GOOD Music , Warner Bros. and Def Jam .
background
Kanye West was the creative director of the first Pornhub Awards on September 6, 2018. After a live performance with Teyana Taylor , West presented the music video for I Love It , a new song with Lil Pump. Similar to I'm In It and XTCY , it is a song with clearly explicit sexual content.
On September 7, 2018, a slightly more harmless version was released under the title I Love It (Freaky Girl Edit) in the iTunes Store . These played Kanye West and Lil Pump on Saturday Night Live on September 29th , but the two slipped out some swear words. Lil Pump's appearance came as a surprise as he was supposed to be in jail for violating his probation.
The song also appeared on Lil Pump's second studio album, The Harverd Dropout .
production
The song was even by West with DJ Clark Kent and CBMix produced, with additional production by Ronny J . The lyrics were written by West, Lil Pump and the American rapper Smokepurpp .
Music video
The music video for the single premiered at the 2018 Pornhub Awards . West and Lil Pump wear huge, rectangular body suits in the shape of a box, which are reminiscent of characters from the video game Roblox . You walk through a corridor with moving statues of women on the walls and chase a tall woman.
The video was produced by Spike Jonze as executive production and directed by West and Amanda Adelson . The music video reached in the first week after the release of the world 76 million views on YouTube , surpassing This Is America by Childish Gambino as the fastest success of hip-hop videos in the first week after the release on YouTube. The video has currently been viewed over 359 million times.
It subsequently became a popular internet meme . In net culture , the representation in the music video was often associated with the computer games Roblox and Minecraft and produced some parodies . The network community also tried to imitate the music video using the hashtag #ILoveItChallenge.
Commercial win
I Love It debuted at number six in the US singles chart. It sold around 16,000 times in the week of its release. It was certified platinum on May 16, 2019 . In Austria, Switzerland, Germany and the United Kingdom, it was also in the top 10. It received a gold award in Great Britain. In Canada, it reached number 1 on the charts, making it West's third and Lil Pump's first number 1 hit .
| Charts | Top ranking | Weeks |
|---|---|---|
| Chart placements | ||
 Germany (GfK)
|
9 (12 weeks) | 12 |
 Austria (Ö3)
|
7th (11 weeks) | 11 |
 Switzerland (IFPI)
|
6th (12 weeks) | 12 |
 United Kingdom (OCC)
|
3 (12 weeks) | 12 |
 United States (Billboard)
|
6th (12 weeks) | 12 |
Awards for music sales
| Country / Region | Award | Sales |
|---|---|---|
| Awards for music sales (country / region, Award, Sales) |
||
 Denmark (IFPI)
|
 gold
|
45,000 |
 France (SNEP)
|
gold
|
100,000 |
 Italy (FIMI)
|
gold
|
25,000 |
 New Zealand (RMNZ)
|
gold
|
15,000 |
|
United States (RIAA)
|
 2 × platinum
|
2,000,000 |
|
United Kingdom (BPI)
|
platinum
|
600,000 |
| All in all |
4 × gold 3 × platinum |
2,785,000 |
Main article: Kanye West / Music Sales Awards
controversy
On September 13, 2018, DJ David Morales West accused West of stealing the I Love It bass line from a remix of his 1991 song What Is This Thing Called Love . West's ex-girlfriend Amber Rose also complained on her Instagram on September 18 that he and Pump were inspired by their SlutWalk movement, but did not indicate it.
Web links
- Lyrics on metrolyrics.com/
- Music video on YouTube
Individual evidence
- ↑ a b Laura Snapes: Kanye West creative directs inaugural Pornhub awards. September 7, 2018, accessed September 25, 2018 .
- ↑ Kanye West breaks a mega YouTube record with "I Love It"! In: Promiflash.de . September 19, 2018 ( promiflash.de [accessed September 25, 2018]).
- ↑ Jeremy Gordon: Kanye West is too horny for his own good. In: theoutline.com. Accessed May 27, 2019 .
- ↑ Nick Mojica: Kanye West Performs "I Love It" and More on 'Saturday Night Live' - XXL. Accessed May 27, 2019 .
- ↑ Lil Pump Shares 'Harverd Dropout' Track List Featuring Lil Wayne, Quavo & Lil Uzi Vert. In: Billboard.com. Retrieved May 27, 2019 .
- ↑ Jenna Amatulli: Kanye West, Lil Pump's New Song: 'You're Such AF ** king Ho. I Love It!' In: Huffington Post . September 7, 2018 ( huffingtonpost.com [accessed September 25, 2018]).
- ↑ Kanye and Lil Pump Drop New Song “I Love It” With Bizarre Video: Watch | Pitchfork. Retrieved September 25, 2018 .
- ↑ Kanye West Debut's Lil Pump Collaboration "I Love It": Watch . In: Highsnobiety . September 25, 2018 ( highsnobiety.com [accessed September 25, 2018]).
- ↑ Kanye West & Lil Pump's I Love It MV Breaks YouTube Record | HYPEBEAST. September 18, 2018, accessed September 25, 2018 .
- ↑ Kanye West breaks a mega YouTube record with "I Love It"! In: Promiflash.de . September 19, 2018 ( promiflash.de [accessed September 25, 2018]).
- ^ Claire Reilly: Kanye West's new song is already a meme and I don't Love It. In: cnet.com. Accessed May 27, 2019 .
- ↑ Kanye West & Lil Pump's "I Love It" . In: Know Your Meme . ( knowyourmeme.com [accessed September 25, 2018]).
- ^ Gary Trust: Drake Breaks Record for Most Weeks at No. 1 by Any Artist in a Year on Billboard Hot 100, as 'In My Feelings' Reigns for 10th Week . In: Billboard . September 17, 2018. Retrieved October 13, 2018.
- ↑ Gold & Platinum. In: RIAA.com. Retrieved May 27, 2019 (American English).
- ↑ Certified Awards Search. bpi.co.uk, accessed May 29, 2019 .
- ↑ Lil Pump Chart History. In: Billboard.com. Retrieved May 27, 2019 .
- ↑ a b c d e Chart positions: DE AT CH UK US
- ↑ Kanye West accused of stealing bassline for "I Love It" . In: The FADER . ( thefader.com [accessed September 25, 2018]).
- ↑ Amber Rose Calls Out Kanye West and Lil Pump for Taking Her Swag - XXL . In: XXL Mag . ( xxlmag.com [accessed September 25, 2018]).