Werner Holzwarth

Werner Holzwarth (* 1947 in Winnenden ) is a children's book author and was professor of visual communication at the Bauhaus University in Weimar .

Werner Holzwarth was born in Winnenden near Stuttgart, attended school there and then studied at the HdK in Berlin. Today he lives in Frankfurt am Main.

Professional background

From 1973 he worked as a copywriter and later as creative group head at the advertising agencies BBDO , Ogilvy and McCann-Erickson . Budgets & a .: Tchibo, Lufthansa, Mon Chérie, Duplo, Levi's, Schwarzkopf and Gillette. From 1980 to 1982 he worked as a freelance journalist in South America for Stern , Spiegel and Die Zeit , among others .

After returning to Germany, he worked again in advertising. As creative director at TBWA and Ogilvy. His most important accounts: Milka, Jade, CMA, Lufthansa, American Express. He also became a member of the Art Director's Club Germany, in whose competitions he received various prizes (nails) and awards.

In 1989 his children's book “ Vom kleine Mole who wanted to know who hit his head ” was published (illustration: Wolf Erlbruch ), which has now been translated into 33 different languages ​​and has a worldwide circulation of almost 3 million. In 1999 he realized the story of the little mole as a musical and received the media prize of the German music schools "Good Music for Children".

In 1990 he set up his own business with two partners and founded his own advertising agency ( Tostmann, Domann, Holzwarth ), which one year later was awarded the title of Newcomer Agency of the Year ( Econ Award ).

1995–2012 Werner Holzwarth was Professor of Visual Communication (focus on conception, text-image) at the Bauhaus University Weimar.

Since April 2012 he has been working as an author (focus: children's books).

University projects / exhibitions

• 1998 Exhibition - Goethe-Institut Weimar , works from the project "Collective Images."
• 2000 Exhibition - Design Center Stuttgart , works from the project "The Hudson Project."
• 2001 Exhibition - traveling exhibition through Thuringia, La Paz, Bolivia, project: "In God's Name."
• 2001 Exhibition - ACC Gallery Weimar , works from the project "Der Lustschuber"
• 2003 Inclusion in the honorary column - Spiegel Online, project: "Germany in autumn." mirror
• 2004 Inclusion in the honorary column - Spiegel Online, project: "Victims." mirror
• 2004 - today National traveling exhibition - project: "Victims - Campaigns for the" Weisser Ring eV ""
• 2005 Exhibition - ART Frankfurt 2005 - Project: "The Evil."
• 2005 Inclusion in the honorary column - Spiegel Online, project: "Das Böse." mirror
• 2010 Exhibition - Galerie Vayhinger Radolfzell, works from the project "b.free - Campaigns against alcohol abuse among young people"
• 2011 exhibition - advertising agency Scholz & friends, Berlin, works from the project "Schland"
• 2011 Inclusion in the honorary column - Spiegel Online: Where does evil live in Silesia? May 9, 2011.

Publications

• with Wolf Erlbruch (illustrator): About the little mole who wanted to know who hit his head , Hammer, Wuppertal 1989, ISBN 3-87294-779-6 .
• “My name is José and I'm pretty okay!” Three stories from José, the tire repairer, with workshop Yatiyawi (La Paz), Hammer, Wuppertal 1996, ISBN 3-87294-731-1 .
• with Christina Bretschneider: Mama Maus had five children , Tivola, Berlin 2000, ISBN 3-934789-24-2 .
• The fear of the mouse in the dark house , Tivola, Berlin 2001, ISBN 3-934789-45-5 .
• Mice small and all alone , Tivola, Berlin 2001, ISBN 3-934789-78-1 .
• The revenge of Hans-Heinerich . Speaker: Ben Becker , Dirk Bach , Ingo Insterburg , radio play, CD, Fischer-Sauerländer audio, Frankfurt am Main 2003, ISBN 3-8398-4515-7 .
• About the little mole who wanted to know who hit him on the head and how the story continues, Die Rache des Hans-Heinerich , 2 CDs, Patmos, Düsseldorf 2005, ISBN 3-491-24114-6 .
• Pretty smart, the stupid pig , Terzion, Munich 2007, ISBN 978-3-89835-866-8 .
• with Henning Löhlein (illustrator): I love you , Hoffmann and Campe, Hamburg 2009, ISBN 978-3-455-38057-6 .
• Kleeorg and Kleeopatra. A story of happiness , illustrated by Henning Löhlein . Bajazzo , Zurich 2011, ISBN 978-3-905871-24-1 (The children's book has so far been published in 12 dialect versions).
  • Kleeorg un Kleeopatra: A story of luck . Up Plattdütsch by Wolfgang Mahnke, Hinstorff, Rostock 2014, ISBN 978-3-356-01828-8 ( Low German ).
  • The Klieenaad un et Kliesbeth: Ene Veräll vum Glöck . In Rhineland by Alice Herrwegen. Klartext, Essen 2014, ISBN 978-3-8375-1122-2 ( Ripuarian ).
  • Klaoverich un Klaoverita: En Vertellsel van´t luck . Up Westfäölsk van Hannes Demming. Klartext, Essen 2014, ISBN 978-3-8375-1123-9 ( Westphalian ).
  • Kleeorch un Kleeopatra: Having a story of pig . In Ruhr German by Claus Sprick . Klartext, Essen 2014, ISBN 978-3-8375-1124-6 ( Ruhr German ).
  • Kleeorg ond Kleeopatgra: ´s Glick isch a Rendvieh , uff Swabian. Silberburg, Tübingen / Karlsruhe 2014, ISBN 978-3-8425-1288-7 ( Swabian ).
  • Kleeorg un Kleeopatra: Ä Gschicht vum Glick . Uff Alemannisch vum "Hämme" Helmut Dold. Silberburg, Tübingen / Karlsruhe 2014, ISBN 978-3-8425-1290-0 ( Alemannic ).
  • Kleeorg un Kleeopatra: You're lucky , uff Badisch. Silberburg, Tübingen / Karlsruhe 2014, ISBN 978-3-8425-1292-4 ( Baden ).
  • Kleernstl and Kleeronika: A Gschichterl vom Gligg . In Boarisch from Huber Gerald . Volk, Munich 2014, ISBN 978-3-86222-132-5 ( Bavarian ).
  • Gleeorch and Gleeobadra: A Gschichdla vum Gligg . Aff Fränggisch by Florian Hartmann. Volk, Munich 2014, ISBN 978-3-86222-133-2 ( Franconian ).
  • Kleemil and Kleemilie: A glorious story of happiness . Uff Hessisch von Badesalz ( Henni Nachtsheim and Gerd Knebel ). CoCon, Hanau 2014, ISBN 978-3-86314-259-9 ( New Hesse ).
  • Gleeorg un Gleeobadra: Eene Geschischde vom Gligg , off Säggsch (translated by Karin B. Köhler). Mitteldeutscher Verlag, Halle (Saale) 2014, ISBN 978-3-95462-250-4 ( Saxon ).
  • Kleemil and Kleeopatra. A story of happiness . uff Berlinisch (translated by Horst Meyer). Edition q im be.bra, Berlin 2014, ISBN 978-3-86124-683-1 ( Berlin ).
• Small giant, large dwarf , Hammer, Wuppertal 2011, ISBN 978-3-7795-0354-5 .
• I would love to be ... thought the meerkat , Gerstenberg, Hildesheim 2012, ISBN 978-3-8369-5443-3 .
• with Theresa Strozyk (illustrations): I like it! Not at all! A rhyme and stomach picture book. Klett children's book, Leipzig 2015, ISBN 978-3-95470-116-2 .
• with Lilli L'Arronge (illustrations): The deer softly pees: old songs freshly pounded , Klett children's book, Leipzig (September) 2015, ISBN 978-3-95470-124-7 .
• with Daniela Kulot (illustrations): Can he do that? , HaBa, Bad Rodach, ISBN 978-3-86914-127-5 .
• ABC - once there was a deer in the toilet . Illustrations Lilli L'Arronge. Klett children's book, ISBN 978-3-95470-173-5 .
• Say thank you frog! Illustrations Daniela Kulot. Thienemann, ISBN 978-3-522-45841-2 .
• Look how they look! Illustration: Stefanie Jeschke. Thienemann, ISBN 978-3-522-45835-1 .
• Schlamingo and Fein . Illustration: Stefanie Jeschke. haba, ISBN 978-3-86914-209-8 .
• About the little mole who wanted to know who hit his head & Die Rache des Hans-Heinerich , Sauerländer audio, ISBN 978-3-8398-4904-0 .
• The Gruffalo , Swabian dialect version, Beltz & Gelberg, ISBN 978-3-407-82371-7 .
• The little beetle scarab . Illustration: Sabine Kranz, ISBN 978-3-522-45890-0 .
• Afraid of nothing? Illustration: Daniel Kratzke, ISBN 978-3-95470-203-9 .
• My JIMMY . Illustration: Mehrdad Zaeri, ISBN 978-3-86429-420-4 .
  • awarded the lynx of the month in May 2019
  • The Sun King. Illustration: Günther Jakobs, ISBN 978-3-522-458764

Web links

• The university website of Prof. Werner Holzwarth
• Werner Holzwarth's weblog
• Prof. Werner Holzwarth , broadcast on December 5, 2012 on SWR1

Individual evidence

1. ↑ Happiness comes to those who believe in it ( memento of the original from February 17, 2015 in the Internet Archive ) Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. 
2. ↑ Luchs 388: Mein Jimmy , radiobremen.de, May 2, 2019, accessed on May 9, 2019