HQ high quality
HQ high quality
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description | Design magazine |
language | German |
publishing company | ggmbh (Germany) |
Headquarters | Heidelberg |
First edition | 1985 |
attitude | 1997 |
Frequency of publication | three times a year |
Sold edition | 15,000 copies |
(Imprint) | |
Editor-in-chief | Günter Braus, Rolf Müller |
editor | Heidelberger Druckmaschinen AG |
ISSN (print) | 0177-2945 |
HQ High Quality was a “magazine about designing, printing and printing”, as the magazine cover said. From 1985 to 1997 39 issues appeared under the editorship of Günter Braus and Rolf Müller . The magazine was published by Heidelberger Druckmaschinen AG . HQ wanted to be “a common platform for designers and typesetters and lithographers and paper manufacturers and printers and and and”.
idea
HQ was born from the idea of getting printers and designers talking by lithographing the designs as well as possible and printing them in the most sophisticated way possible. Bad designs don't get better with good pressure; good designs, badly printed, are for nothing. The publisher used the magazine to advertise the high technical quality of its printing machines.
concept
Three issues appeared in the year. Each issue was 72, sometimes 80 pages. The back was reserved for Heidelberger Druckmaschinen AG. The structure of the magazine was largely constant up to number 30: on 8 pages each, three international designers - from the fields of graphic design , photography , illustration , typography - were presented in words and pictures, the remaining pages were devoted to one topic. The topic was covered in the form of reports, essays, illustrations and photos by various authors. Rolf Müller, a member of the Alliance Graphique Internationale (AGI) since 1976 , used this global network of collegial graphic designers when selecting the designers. With its 39 booklets, HQ has become a reference work on international design in the 1980s and 1990s.
From issue HQ 31 , the first part of the issue focused on a city in which design, laying, printing and typography played an important role. In the second part of the booklet, a selection of works by international and national award winners was presented - posters , books, logos , appearances, orientation systems, advertising campaigns, packaging design.
implementation
The Rolf Müller office was responsible for the design of the booklets and the printers at Heidelberger Druckmaschinen AG worked hard for the designers. The manufacture was documented in detail in each booklet. The reproduction technique , the production of typesetting in photosetting with naming of the typefaces and type designer, the different papers with their grammages, the bookbinding and the printing technique were described . The colors were listed for each print sheet , because besides the colors of the Euro scale , special colors were always used: silver, metallic blue, rich pale gold, luminous yellow and the range of Pantone colors up and down. And of course some issues were also embossed and punched.
Editing, editor, publishing house and distribution
The editor-in-chief was in the hands of Günter Braus and Rolf Müller. The editorial board included: Peter von Kornatzki, Claus Heinrich Meyer and Allan Porter . The publisher was Heidelberger Druckmaschinen AG, whose printing form technology department produced all reproductions and whose machines were used to print all booklets. The High Quality ggmbh publishing house was based in Heidelberg.
The circulation per issue was 15,000 copies. In 1985 the single issue cost 15 DM, with the annual subscription three issues cost 45 DM. In 1997 the prices were 23 DM and 75 DM. All issues were free of advertisements.
Themes and designers
- HQ 1 1/1985: Monument . Roman Cieślewcz (Paris), Anton Stankowski (Stuttgart), James Cross (Los Angeles).
- HQ 2 2/1985: Children's games, children play . Roger Pfund (Geneva), Rudolph de Harak (New York), John McConnel (London).
- HQ 3 3/1985: Mirrors - reflections . Ikko Tanaka (Tokyo), Gert Dumbar (The Hague), Hans Peter Hoch (Stuttgart).
- HQ 4 1/1986: limits . Waldemar Swierzy (Warsaw), Bruno Monguzzi (Meride, Switzerland), George Tscherny (New York).
- HQ 5 2/1986: Riddles & Mysteries . Günther Kieser (Frankfurt am Main), Odermatt & Tissi (Zurich), Heather Cooper (Toronto).
- HQ 6 3/1986: Hand-work-stuff . David Gentleman (London), Bruno Oldani (Oslo), Ernst Roch (Montreal).
- HQ 7 1/1987: blue . Ruedi Külling (Zurich), Mel Calman (London), Tomás Gonda (New York).
- HQ 8 2/1987: Recipes . Ken Cato (Melbourne), Isolde Monson-Baumgart (Frankfurt am Main), Edgar Reinhard (Zurich).
- HQ 9 3/1987: face - facade . Armin Hofmann (Basel), Koichi Sato (Tokyo), Ivan Chermayeff (Now York).
- HQ 10 1/1988: The right angle . Italo Lupi (Milan), Henry Steiner (Hong Kong), Grapus (Paris).
- HQ 11 2/1988: Man's constant longing for everywhere . K. Domenic Geissbühler (Zurich), Helmut Schmid (Osaka), Michael Foreman (London).
- HQ 12 3/1988: … 1839… Jean Robert (Zurich), Colin Forbes (New York), Mitsuo Katsui (Tokyo).
- HQ 13 1/1989: contrasts . Yarom Vardimon (Jerusalem), Gene Federico (New York), Gunter Rambow (Frankfurt am Main).
- HQ 14 2/1989: marginal phenomena . Jelle van der Toorn Vrijthoff (Amsterdam), Henrik Tomaszewski (Warsaw), Walter Ballmer (Milan).
- HQ 15 3/1989: flowers . Alan Fletcher (London), Pieter Brattinga (Amsterdam), Volker Pfüller (Berlin).
- HQ 16 1/1990: malfunctions . Wolfgang Weingart (Basel), Lorraine Ferguson (New York), April Greiman (Los Angeles).
- HQ 17 2/1990: Left – Right . Michael Beirut (New York), Ben Oyne (Paris), Werner Jeker (Lausanne).
- HQ 18 3/1990: ghosts . Shin Matsunaga (Tokyo), Hans Kentie (Leusen, Netherlands), RO Blechman (New York).
- HQ 19 1/1991: circles . Derek Birdsall (London), Morteza Momayez (Tehran), Tomoko Miho (New York).
- HQ 20 2/1991: Noah's Ark . The project “For a future with a future” (Switzerland), Richard Saul Wurmann (New York), Takaaki Bando (Tokushima).
- HQ 21 3/1991: Notes . Wolfgang Schmidt , the advertising campaign “great ideas”, the magazine “octavo” from London.
- HQ 22 1/1992: laughter . Stuart Ash (Toronto), AG Fronzoni (Milan), David Hillmann (London).
- HQ 23 2/1992: grid . Paul Rand (Weston, CT USA), Baumann & Baumann (Schwäbisch Gmünd), Olle Eksell (Stockholm).
- HQ 24 3/1992: white . 30 posters on the subject of the environment (worldwide), Masato Tsukamoto (Tokyo), Seymour Chwast (New York).
- HQ 25 1/1993: pairs . Donald Evans (Amsterdam), Bradbury Thompson (Riverside, CT USA), project: Passagen. After Walter Benjamin (Bremen).
- HQ 26 2/1993: meat . Tom Eckersley (London), Andreas Stötzner (Leipzig), Ruedi Baur (Paris).
- HQ 27 3/1993: above below . Almir Mavignier (Hamburg), Yü Bingnan (Beijing), Henry Wolf (New York).
- HQ 28 1/1994: remains . Paul Brühwiler (Zurich), Louis Silverstein (New York), Frieder Grindler (Abtsgmünd).
- HQ 29 2/1994: Schools . The visual communication department at the HfG Ulm 1951 to 1968.
- HQ 30 3/1994: … rejected . 56 designers from all over the world show designs that were never realized.
- HQ 31 1/1995: Leipzig . Best of the best. Competition results from around the world.
- HQ 32 2/1995: London . Best of the best. Competition results from around the world.
- HQ 33 3/1995: Moscow . Best of the best. Competition results from around the world.
- HQ 34 1/1996: Chicago . Best of the best. Competition results from around the world.
- HQ 35 2/1996: Cairo . Best of the best. Competition results from around the world.
- HQ 36 3/1996: Heidelberg . Best of the best. Competition results from around the world.
- HQ 37 1/1997: The Hague - 's-Gravenhage . Best of the best. Competition results from around the world.
- HQ 38 2/1997: Beijing . Best of the best. Competition results from around the world.
- HQ 39 3/1997: Utopia .
Awards
- 1985 First prize at the "International Gallery of Superb Printing Awards"
- 1989 Gold Medal from the Art Director Club New York
- 1993 Award for "Highest Design Quality" from the Alliance of German Designers
Publications
- Jens Müller: A5 / 07 - Rolf Müller. Stories, Systems, Marks. Stories, systems, signs; Lars Müller Publishers, Zurich 2014, ISBN 978-3-03778-414-3 .
Web links
Individual evidence
- ↑ Jens Müller (Ed.): Rolf Müller. Stories, Systems, Marks. Stories, systems, signs . 1st edition. tape 7 . Lars Müller Publishers, Zurich 2014, ISBN 978-3-03778-414-3 , p. 26 - 35 .
- ^ Günter Braus, Rolf Müller: HQ? High quality? What's that? Booklet for subscriber advertising . ggmbh, Heidelberg 1986.