Spice Girls

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File:Spice Girls Gallery.jpg
Victoria, Emma, Mel B, Geri, Mel C; The Spice Girls at the MTV Europe Video Awards 1997

The Spice Girls (19961998/2000) were a British vocal girl group. They enjoyed substantial commercial success through from 1996 to 2000, and it is claimed that they are the biggest-selling girl group of all time, with reported sales of over forty-five million albums and thirty million singles. They are also famous for popularising the term Girl Power. The group originally consisted of Victoria Beckham, Emma Bunton, Melanie Chisholm, Melanie Brown, and Geri Halliwell. However, in 1998, Halliwell left to pursue a solo career. The remaining four members never formally broke up, but have not performed together or released any new recordings since 2000. They have all released solo material, and some have stated that they have no interest in participating in the group in the future.

In the beginning

The group was formed in 1994 when Bob Herbert and his son, Chris, advertised through The Stage newspaper. Five girls were picked out of the numerous responses to the advertisement: Geri Halliwell, Victoria Adams, Melanie Chisholm, Melanie Brown, and Michelle Stephenson. They formed a group called "Touch". However, Stephenson was not completely devoted to the group, and eventually left to pursue her education, being replaced by Emma Bunton.

The five girls were placed in a house together so that they could become friends before (it was hoped) going on to become a successful girl group. Things became tough when many arguments broke out, and the tension was only increased by promises of a record contract that never seemed to materialise. Despite constant rehearsals and even a visit from a few record executives, the girls were still not given a contract, and one night they eventually walked out with no money, still hoping to find a record contract. They travelled to Sheffield, England in hopes of finding a producer or someone in the music industry to help sign them.

File:Channel 5.jpg
The Spice Girls in an advert for the March 30 1997 launch of British television channel, Channel 5

Although he took some convincing, the girls were able to show record producer and successful manager of various groups, Simon Fuller, their talent. They managed to win him over, and were subsequently signed to Virgin Records.

In 1996 they changed their name to "Spice Girls", and quickly gained popularity. A factor in the group's success was the ability of individual members to appeal to different types of teenage fans. The five members were dubbed "Ginger" (Halliwell), "Baby" (Bunton), "Scary" (Brown), "Posh" (Adams), and "Sporty" (Chisholm) Spice by a British pop music magazine. Though not invented by the band, the nicknames caught on with the public, so they exploited both the name and the suggested persona for each group member. Their diverse appearance and cultural backgrounds ensured broad demographic appeal.

A cleverly constructed image combined sex appeal with post-feminist self-confidence (Labelled Girl Power) guaranteed them a large female fanbase, at least.

Birth of Spice

File:Spice Girls - Spice.jpg
Spice CD cover

On July 8, 1996, the Spice Girls released their first single, "Wannabe" (which contains the memorable hook "I wanna really, really, really wanna Zig-A-Zig Ah"), in the UK. Quickly gaining regular airplay and video play, it entered the UK singles chart at number three, and reached number one the following week. It topped the charts for seven weeks, becoming the second-best selling single of the year. By the following year, the song had reached number one in thirty-seven countries including Canada, where it spent five weeks at the top, the United States, where it spent four weeks at the top, and Australia, where it spent eleven weeks at the top. "Wannabe" went on to become the twelfth best-selling single of the 1990s. [1] The Spice Girls became one of the few British acts not only to break America, but to gain huge fame there from the earliest stage of their career.

Along with songwriters Richard Stannard and Matt Rowe, the girls were able to score many other hits, such as the slightly more mellow follow-up single to their massive debut, "Say You'll Be There", which entered at number one on the UK charts, was another global success, and reached the top three in the United States, becoming the thirtieth best-selling single of the 1990s. [2] However, by the time both "Wannabe" and "Say You'll Be There" were released in the U.S., the girls had released their fourth single in the UK. The third single, a ballad about the bonding of love, "2 Become 1", became the first of three consecutive Christmas number-one singles for the girls in the U.K., and their debut album, Spice, topped the charts for fifteen weeks during late 1996 and early 1997, selling more than three million copies, and becoming the tenth biggest-selling album of all time in the UK. When released in the U.S. the following year, it sold in excess of seven million copies, and "2 Become 1" peaked at number four there. The ballad also reached number one in Canada, and would go on to become the twenty-fourth best-selling single of the decade. [3]

In early 1997, "Who Do You Think You Are"/"Mama" became the official Comic Relief song of the year, and sold 672,577 copies, from which many charities benefitted. It was number one on the UK charts for three weeks, making the Spice Girls the first act to have their first four singles make number one on the UK charts, breaking the record set by Gerry & the Pacemakers thirty-four years earlier. The single had no North American release because, according to the Spice Girls, the American singles market is slower moving than most other nations' singles markets, and songs remain popular in America longer than they do in other countries. Nevertheless, the Spice Girls were so huge in 1997 and 1998 that American MTV, MTV2 and Canadian MuchMusic and MuchMoreMusic played the "Who Do You Think You Are" video occasionally. It may have only been a UK release, but the song became the seventy-fifth best-selling single of the 1990s. [4] While "2 Become 1" was popular in America during the summer and early autumn of 1997, it (as well as "Who Do You Think You Are" and "Mama") had long run its course in Europe.

Spiceworld released internationally

File:Spice Girls - Spiceworld.jpg
Spiceworld CD cover

In October of 1997, "Spice Up Your Life" was released internationally, and was hailed as the return of the Spice Girls, since it marked the first single from their forthcoming second album. With this single, the Spice Girls corrected the lag that had existed between European and American singles from their previous album. Americans did not understand why the music industry was touting "Spice Up Your Life" as the group's "return", since it hit the airwaves while "2 Become 1" was still quite popular there. However, internationally, the single marked the Spice Girls' first since March. Its release date was put forward by a week to allow Elton John's "Candle in the Wind" some further time at the top of the UK charts, which it then overtook at the top upon release.

"Spice Up Your Life" was an international hit, topping the Canadian and Spanish charts, while reaching number two in Australia, and giving the Spice Girls their fifth number one in the UK, making them the first act to have their first five singles reach number one in their home country. However, it peaked quite quickly in the top twenty (number eighteen) of the Billboard Hot 100 and did not succeed in America on the massive level that its three predecessors had. Despite not being as successful as predicted, it did show some evolution in the girls' music, with more of a latin/samba feel than any of their previous songs. It went on to become the forty-sixth best-selling single of the 1990s. [5] The second single taken from the album was a ballad identical to "2 Become 1", but with a bit of an edge. "Too Much" became the girls' second Christmas number-one single in the UK and also made them the first act to have their first six singles make number one there. It was fairly successful in the U.S., peaking at number eight and receiving an extensive amount of airplay, however once again, it did not (like "Spice Up Your Life") receive the massive airplay that Spice's singles had acquired. Unlike its four predcessors, "Too Much" was unable to go to number one in Canada, peaking at a low number nine, and halting the girls' consecutive number-ones. This was a confusing shock to many, but still allowed them to be the first international girl group to have their first four singles make number one in Canada. The song eventually became the seventy-sixth best-selling single of the decade. [6]

File:Spice World (DVD).jpg
Spiceworld DVD cover

The group's second album, Spiceworld, was released towards the end of 1997. Despite selling seven million copies in only two weeks (the highest ever for a follow-up release in two weeks), it only reached number three on the Billboard 200 and was not as successful as Spice, topping the UK charts for only three weeks, when Spice had managed fifteen. Although they were still global superstars, Spiceworld was not the massively successful follow-up people had expected, with sales plummeting and chart positions slowly dropping. However, the album did produce one massive success, which no one expected: their very own movie, which was released in mid-January of 1998. The film was in the same vein as some of The Beatles' films, a factor deliberately played on by director Bob Spiers (the director of The Goodies, Fawlty Towers, and Absolutely Fabulous among other notable British comedy successes) and was a commercial success. However, the critics detested the film, and this led to the girls winnning a Golden Raspberry Award each for their efforts. They actually hold a world record documented in the Guinness Book of Records for receiving the most Razzies (five) at one time.

The girls still celebrated Girl Power, and on November 7, 1997 they fired their manager Simon Fuller, showing that ultimately, there was no stopping them. Problems would soon arise out of this, because Simon was able to contain the arguments between the girls and with him gone, one of them would have to take control, which would obviously create controversy. In early 1998, "Stop", the third single taken from Spiceworld was released and was their least successful song in terms of chart performance. It peaked at number sixteen in the U.S. and quickly dropped out of the top forty of the airplay charts with very minimal radio airplay. It also became their first single to fail to top the UK charts, ending their run at six, despite being their only single that incorporated a dance routine.

"Stop" was the second Spice Girls song not to reach number one in Canada, peaking six positions higher than "Too Much" at number three. It was also their first song that did not make it into the top one-hundred best-selling songs of the 1990s decade.

Five become four

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The Spice Girls in a scene from the music video for "Wannabe"

Geri Halliwell announced her desire to quit the group shortly after the release of "Stop". She claimed she was tired, fed up, and wanted to pursue a solo career. This was not a huge surprise, as she had always wanted to do her own thing and the Spice Girls were simply a stepping stone to a successful solo career. She did agree with the girls that she would only leave after the completion of the American Tour which began in June of 1998, because "you couldn't get any better than that". However, events quickly spun out of control when Playboy Magazine published nude pictures of Geri. This was a shock and Geri was extremely frustrated, and only added to her desires of leaving the group. She then began missing concerts in Oslo, due to what she claimed was gastroenteritis. The final strike came when the girls were due to appear on the UK state lottery, the National Lottery, and only four of them showed up. This stirred more "Geri Quits" headlines in the papers than ever before. Then, right before the start of the American Tour, on May 30, 1998, Geri Halliwell announced her departure from the group. Here is a portion of the statement read by her lawyer:

"Sadly I would like to confirm that I have left the Spice Girls. This is because of differences between us. I'm sure the group will continue to be successful and I wish them all the best. P.S. I'll be back."

The four remaining girls decided to continue their career as the Spice Girls and said this in response to Geri's statement; "we are upset and saddened by Geri's departure but we are very supportive in whatever she wants to do. The Spice Girls are here to say — see you at the stadiums!" They then went on to complete the American Tour without Geri.

After Geri's departure, a fourth single from Spiceworld, "Viva Forever", was released in Europe and Australia (not in North America due to fan reduction and an uncertainty in the video's theme). It was pretty successful in the U.K., returning the girls to the zenith position of the charts for two weeks. Over two million copies were sold across Europe as well. The animated music video received some limited airplay on American VH1, as part of a special on Geri's departure from the group. Her vocals did feature on the song as she had recorded the entire album with them the previous year, however, as she could not feature in the video, an animated version using tin puppets of all five girls were placed in it. This was the last of the group's singles on which Geri was featured.

Further decline — last attempt with Forever

File:Forever (album).jpg
Forever CD cover

The remaining members continued as a foursome, releasing "Goodbye", a song from a single CD released in late 1998. The song's lyrics pay tribute to Halliwell and talked about how the rest of them would persevere. The video went on to become a TRL and MuchMusic regular, but barely received any other video or airplay. In the U.K., the song held the number one position during the Christmas week of 1998, giving them three consecutive Christmas number-one singles there, and eight in total. It made the top twenty in the U.S. (number eleven), and was their last single to do so over there. In Canada, the single now ranks as the third biggest-selling song of the 1990s, but despite this, it seemed the career of the Spice Girls as a group had come to an end, as during the following year there were no single releases, no talk of a third album, and both of the Melanies started solo careers. "Goodbye" became the forty-second best-selling single of the 1990s. [7]

However, the girls made one last attempt at resurrecting their career with the single "Holler" in 2000, a much more urban and soulful offering than any of their previous songs. "Holler" was released with the ballad, "Let Love Lead the Way", making it a double A-side, from their third album, Forever. It topped the U.K. charts for a week in 2000, giving them nine number-ones in total. [8]

Their album was more successful in the U.K. than expected, making number two and selling quite well. Worldwide, it was a complete failure, peaking at number thirty-nine in the United States, and selling only a fragment of what its predecessors had. Many blame the poor performance of the album in the U.S. on there being no lead single released to promote it. A promotional CD was released to U.S. radio stations for "Holler", but it only managed to reach number seven on the Billboard Bubbling Under Hot 100 Singles chart (translating as number one-hundred and seven, if officially released). Halliwell's departure seemed to have ended the prospects of a comeback third album.

Subsequently, although there was talk about releasing a second single from Forever ("Tell Me Why"), the four of them questioned their time as a group. With ever-increasing solo projects in front of them, the girls decided that it would be best if they finally went their separate ways. That is exactly what they did, and the Spice Girls began their solo careers. Although there was no official break-up, they're generally thought of as having done so, though for some reason they were reluctant to announce this.

Current status

Members of the group have stated that they do not see any future for Spice Girls, but the group has never formally split up. Each member has released solo albums (with varying degrees of commercial success, but not nearly in the same class as their group efforts). Each of the girls' solo popularity has waned over the past four years:

  • Melanie Brown was successful initially in the UK, with her debut single making number one but her popularity quickly fizzled out. Since then, she has also starred as Mimi in Rent on Broadway, and written an autobiography entitled Catch a Fire. She has one daughter, Phoenix. Five years after her first album, she released L.A. State of Mind, her second album,and charted the lowest of any solo Spice record (number four hundred fifty-three), disappointing fans.
  • Melanie Chisholm was successful worldwide with her debut album, Northern Star, scoring two UK number-one singles and charting on the Billboard Hot 100 with dance remixes of "I Turn to You". However, her second album, Reason, was a flop (compared to her debut), after which she was dropped by Virgin Records. She is currently taking a break from promoting singles from her third studio album, the somewhat successful Beautiful Intentions, but says she will have a new release out by Christmas.
  • Geri Halliwell scored great success as a solo artist in Europe, especially in the UK, where she hit the top spot four consecutive times, and to date, has scored eight top ten hits. Her top-selling album, Schizophonic, went on to sell over two million copies worldwide. However, her second studio release, Scream If You Wanna Go Faster, was only a fair success in the UK, but sold very well in a worldwide basis (1.8m). Halliwell's third album, Passion, has so far failed to create much of an impact in Europe. She's also written two autobiographies, If Only and Just for the Record. A cover she did of the Weather Girls 1983 hit "It's Raining Men" was added to the dance music video game DDRMAX2: Dance Dance Revolution 7thMIX.
  • Emma Bunton has scored a solo chart topper and has become moderately successful in Europe. She has been seen in minor roles in the British television series Absolutely Fabulous. Her second album, Free Me, featuring the hits "Free Me", "Maybe" and "I'll Be There", was a reasonable success, with sales a bit higher than her first in the UK, but was a flop worldwide. Free Me was also released in the U.S. early in 2005. Bunton says her third album, which she is currently working on, will keep the 1960s sound of Free Me.
  • Victoria Beckham, wife of footballer David Beckham, is currently the wealthiest Spice Girl, but has the least successful music career. To date, she is the only Spice Girl not to score a solo chart topper in Britain, though she has hit the top three twice, with "Out of Your Mind" and "This Groove/Let Your Head Go". Beckham is responsible for writing Learning to Fly, her autobiography (which sold 550,000 copies in the UK), and she has three sons, Brooklyn, Romeo, and Cruz. Victoria is currently adding finishing touches to her Winter '05 collections for Rock & Republic, set to hit the shops later this year. The new VB for Rock & Republic collection follows the jeans she created for them last year, which was a big success at Harvey Nichols. Victoria is also designing handbags for Japanese luxury label, Samantha Thavasa.

As their layoff extends, speculation grows that the group will not perform or record again. In January 2003, a meeting between all five members spawned rumours of a reunion, but no announcements have been made. To date, such rumours still circulate, as well as, more recently, speculation about a possible Spice Girls greatest hits album and/or reunion tour. Towards the end of 2003, the Spice Girls were featured on an episode of VH1's Behind the Music, and implied that such rumours might end up coming true sometime in the future.

In May 2005, Mel B stated in an interview in Britain that the Spice Girls are going to reunite in 2006 to mark the tenth anniversary of their first single, "Wannabe". Though this was not completely certain, other sources indicated that the four were indeed planning a reunion. In an article on the Top of the Pops website, it was stated that Mel B had been in contact with all of the girls, including Geri, and that all were eager to reunite at some point in the future. A greatest-hits album will definitely be released in 2006. [9]

Rumours of a full reunion intensified as it became known that they wanted to perform together at the Live 8 concert. This was confirmed when organisers excluded them from the schedule. According to the Daily Mirror, organisers were quoted saying, "their style of music did not fit in with the serious political message about world poverty the transatlantic event hopes to portray". Live Aid founder Bob Geldof, when making the official announcement for the concerts on May 31 2005, said that they were reconsidering allowing the Spice Girls to perform.

The group did not perform at Live 8 because Mel B changed her mind a few days before the show. Though widely rumoured in media and music circles, it is untrue that they are recording any new material according to Mel C, both on her website and on Anne Robinson's chat show.

In an interview with the Daily Mirror, Mel C claimed she will never get back together with the Spice Girls and that the planned greatest-hits will be a "rip-off", as the only new songs would be those which were deemed not good enough to make it on to any of their previous albums.

Members of the group

Halliwell was initially referred to as "Sexy Spice" in the United States, but it reverted to "Ginger Spice" by the release of Spiceworld.

Discography

Studio albums

  • 1996: Spice#1 UK; #1 CAN; #1 US; #1 AU — UK: 3.02 million; CAN: 1.4 million; US: 7.3 million; Worldwide sales: 23 million
  • 1997: Spiceworld#1 UK; #1 CAN; #3 US; #1 AU — UK: 1.99 million; CAN: 1.3 million; US: 4.1 million; Worldwide sales: 18 million
  • 2000: Forever — #2 UK; #6 CAN; #39 US — UK: 280 thousand; CAN: 200 thousand; US: 200 thousand; Worldwide sales: 4 million

Singles

File:2 Become 1 shot.jpg
Victoria in a scene from the music video for "2 Become 1"
  • from Spice
    • 1996: "Wannabe" — #1 UK (7 weeks); #1 CAN (5 weeks); #1 US (4 weeks); #1 AU (11 weeks)
    • 1996: "Say You'll Be There" — #1 UK (2 weeks); #1 CAN (2 weeks); #3 US; #2 AU
    • 1996: "2 Become 1" — #1 UK (3 weeks); #1 CAN (3 weeks); #4 US; #2 AU
    • 1997: "Who Do You Think You Are"/"Mama" — #1 UK (3 weeks)
    • 1997: "Mama"/"If U Can't Dance" - Promo
  • from Spiceworld
    • 1997: "Step to Me" - Pepsi promo
    • 1997: "Spice Up Your Life" — #1 UK (1 week); #1 CAN (1 week); #18 US; #2 AU
    • 1997: "Too Much" — #1 UK (2 weeks); #9 CAN; #8 US; #7 AU
    • 1998: "Move Over" - Pepsi promo
    • 1998: "Stop" — #2 UK; #3 CAN; #16 US; #5 AU
    • 1998: "Viva Forever" — #1 UK (2 weeks); #2 AU
  • from Forever
    • 1998: "Goodbye" — #1 UK (1 week); #1 CAN (6 weeks); #11 US; #3 AU
    • 2000: "Holler"/"Let Love Lead the Way" — #1 UK (1 week); #4 CAN; #2 AU
    • 2001: "Tell Me Why" - Originally second single, but subsequently released as a promo
    • 2001: "If You Wanna Have Some Fun" - Promo
    • 2001: "Weekend Love" - Promo
  • other singles various artists/promo
    • 1996: "Sleigh Ride"
    • 1998: "(How Does It Feel to Be) on Top of the World"
    • 1999: "It's Only Rock 'n' Roll"

Career records and achievements

  • Biggest-selling girl group of all time, selling in excess of forty-five million albums with only three LPs released. They have also sold in excess of thirty million singles, the most ever for a female group.
  • First (and only female) act to have their first six singles ("Wannabe", "Say You'll Be There", "2 Become 1", "Who Do You Think You Are"/"Mama", "Spice Up Your Life", and "Too Much") make number one on the U.K. charts. (Their run was broken by "Stop", which peaked at number two in March 1998.)
  • Female group with the most number one singles in the UK (nine); with only ten singles released. (The aforementioned six number-ones plus "Viva Forever", "Goodbye", and "Holler"/"Let Love Lead the Way".)
  • Tied with The Beatles for the most consecutive Christmas number-ones. ("2 Become 1", 1996; "Too Much", 1997; "Goodbye", 1998.) This achievement is documented in the Guinness Book of World Records. [10]
  • Tied with ABBA in sixth place for most number-one singles in the U.K., behind Elvis Presley (twenty-one), The Beatles (seventeen), Cliff Richard (fourteen), Westlife (twelve), and Madonna (ten).
  • Female group with the most consecutive number-one singles in the U.K. (six).
  • Spice is the thirteenth biggest-selling album of all time in the U.K. with over three million copies sold. It topped the charts for fifteen weeks (non-consecutive), the most by a female group in the U.K. [11]
  • "Wannabe" is the biggest-selling single by a female group, with over six million copies sold worldwide. It is also one of the fastest-rising songs by a female group to reach number one on the Billboard Hot 100, and one of the fastest-rising singles by an international act.
  • Highest international debut on the Billboard Hot 100 at number five with "Say You'll Be There". (This record still holds to date.) [12]
  • Spiceworld sold seven million copies in just two weeks, the highest sales ever for an LP in fourteen days.
  • Credited for starting the revolution in music that got single digit year-olds to beg their parents to purchase mainstream music for them. (This trend is being continued by Hilary Duff, Lindsay Lohan, and Ashlee Simpson among others.)
  • Though the group has never won any Grammy Awards, they have won over thirty awards from around the world, including Brit Awards and multiple MTV Video Music Awards.
  • Spice Girls Dolls and other merchandise became big sellers worldwide.

See also

External links