HSE24

from Wikipedia, the free encyclopedia


Infobox radio tower icon
Station logo
TV station ( private law )
Program type Teleshopping
reception Antenna ( DVB-T2 ), cable (analog, digital), satellite (digital), IPTV
Start of transmission October 16, 1995
Seat Ismaning , GermanyGermanyGermany 
owner 77% Providence Equity Partners , 15% Ardian , 8% Management
executive Director Sandra Rehm (CEO), Michael Dippl, Rainer Stäbler
List of TV channels
Website


HSE24 stands for Home Shopping Europe GmbH , a home shopping - and e-commerce company that its products on television and in other channels presented and sold.

HSE24 broadcasts a 24-hour program and sells its products to customers in Germany, Austria and Switzerland. 16 hours of the program are produced live in the studios of three broadcasters in Ismaning near Munich . Around 925 own employees and 2,400 others at partner companies in the areas of call centers for order acceptance and logistics take care of the operation . The company says it sends an average of 37,000 parcels a day and also handles an average of 44,000 calls a day.

history

HSE24 was launched on October 16, 1995 under the name HOT (Home Order Television) as the first teleshopping broadcaster in Germany and was renamed Home Shopping Europe in May 2001 . The HSE24 brand has existed since March 2004 .

The originator of the concept is primarily the Quelle GmbH with its then director of new media, Patrick Palombo, who has been testing the first teleshopping formats since the 1980s. a. on RTL with the Tele-Boutique and the Showladen and on Eureka, which later became ProSieben. After these successful tests, Palombo recommended the management board of Quelle GmbH and the supervisory board of the Schickedanz Group to which Quelle belonged to expand the teleshopping format to your 24/7 channel. It made sense to found a joint venture between Quelle and ProSieben in order to merge the core competencies of both companies, trading and broadcasting, into one station - HOT. Georg Kofler , as the managing director of ProSieben at the time, to whom one already had contact through the Eureka teleshopping tests, was personally enthusiastic about the project and took over. a. together with Patrick Palombo, later the function of the advisory board of the new broadcaster. A year later, the corporate partnership was expanded to include the American teleshopping broadcaster HSN ( Home Shopping Network ), so that HOT can also benefit from professional teleshopping know-how. This new partnership was officially announced at the 1996 media days by the three company representatives, Georg Kofler for ProSieben, Patrick Palombo for Quelle and the film and TV mogul Barry Diller, as a shareholder of HSN.

The first webshop went online in 1998.

In the year of foundation, Quelle GmbH and ProSiebenSat.1 Media were shareholders; after a year, the group of shareholders was expanded to include the American teleshopping channel HSN. ProSiebenSat.1 later withdrew. The station was sold to InterActiveCorp in February 2005 , but was bought back almost two years later, in June 2007. HSE 24 was now part of Primondo , the mail order division of Arcandor (previously KarstadtQuelle). Since the takeover, Quelle articles have had their own broadcast windows. For example, items from the Quelle kitchen area were placed at HSE24 at the expense of its own ranges. On November 10th, 2009 the insolvency administrator of Arcandor AG, Klaus Hubert Görg , announced that HSE 24 will be sold to the French investment company Axa Private Equity with immediate effect .

From March 2010, the company was controlled by the newly founded HSE24 Management Holding (HSE24 Management Beteiligungs GmbH), 88 percent of which belonged to AXA Private Equity and 12 percent to HSE24 Management when it was founded. In July 2012, Axa sold its majority stake in Home Shopping Europe GmbH to the US investment company Providence Equity Partners .

According to the 2018 group management report, HSE24 Multichannel GmbH, Ismaning (group) was founded on April 17, 2012 . It owns some companies to which Home Shopping Europe GmbH (HSE24 Group) belongs directly and indirectly. In the 2018 consolidated financial statements, the ultimate parent company of the group is PSMA Hold Co. Sarl , based in Luxembourg City. The current management of the company is via three management holding companies at PSMA LuxCo. II SCA, Luxembourg , as can be seen in the annual financial statements of the companies. According to the Register of Beneficial Owners (RESA) of the Luxembourg Business Register, this Luxembourg company is owned by persons of the same name who are Senior Managing Directors and Chief Executive Officers of Providence.

As early as June 2011, the first non-German-speaking home shopping channel of the later HSE24 Group went on air in Italy, HSE24 Italy, which is owned by HSE24 SpA. Since July 5, 2019, the Italian HSE24 SpA is no longer part of Home Shopping Europe GmbH (HSE24 Group).

Since April 2012, the HSE24 Group has held 100 percent of the shares in Direct Trade LLC, the Moscow-based operating trading company of the Russian home shopping company Shopping Live, to which the online shop ShoppingLive.ru belongs.

On June 15, 2020, it became known that the British financial investor Intermediate Capital Group intends to indirectly take control of HSE24 Multichannel GmbH, Ismaning. On July 17, the indirect acquisition of control was approved by the Federal Cartel Office. The newspaper Die Welt wrote : “Upon request, HSE 24 declares that there is now no direct change of ownership, but that the silent partners of the Providence Fund are restructuring. Providence continues to control the company - but the financial investor ICG will now indirectly acquire the majority. Other shareholders and existing shareholders would now have the opportunity to sell their shares or to remain involved in the funds as silent partners. ”For this purpose, a company was founded in February 2020 that has been called“ HSE24 International GmbH ”since July 16 and is based in Ismaning.

For 2019, HSE24 Multichannel GmbH reported group sales of around 775 million euros.

criticism

Experts pointed out in the show marktcheck of the public broadcaster WDR that the quality of the jewelry offered did not meet the promises. In addition, after comparisons with jewelers and jewelery dealers, the prices are usually excessive. In the show, the teleshopping channels RTL Shop (now Channel 21 ) and QVC were made the same accusation.

Former broadcasts

  • In terms of love : the show was moderated by Katja Poller and Beate Neun. As the first teleshopping provider, HSE24 dared to offer erotic toys such as vibrators and dildos, as well as lingerie for women and men. The show always ran in the night from Friday to Saturday.
  • Katja Lührs jewelry gala : Katja Lührs ( Black Forest Clinic , marriages in court, colorful talk show) presented her own jewelry line since 1997 together with Astrid Obersteiner, Christian Materne & Ilona Klaiber. Other personalities followed. In 2001 the program was split up into “Katja Lührs Classic” and “Katja Lührs Design” before Katja Lührs switched to RTL-Shop in 2004.
  • Junior TV : Astrid van der Staaij and Martin Kraus presented the stars from the Muppet Show for at home. Kermit the Frog , Miss Piggy and other characters were live guests in the studio.
  • Juttas trip around the world : The presenter Jutta Niedhart was a guest in her weekly program "Jewelery highlights" from distant countries and cultures.
  • Ready for vacation : In the show you could book flights, cruises and hotel stays on Saturday afternoons at 2 p.m. The show was a forerunner to Sonnenklar.TV , and was then produced by tm3 (later 9Live ). It was decided to give this format its own channel.

HSE24 Extra

Since October 4, 2005, HSE24 has had a second channel on transponder 91. This transmitter was called HSE24 Digital . Since February 2009 the name has been HSE24 Extra . It repeats parts of the HSE24 program and is only distributed digitally via Astra 1H ( position: 19.2 ° East ) and via livestream. On September 1, 2013, HSE24 Extra launched its high-definition offshoot HSE24 Extra HD with the same content. HSE24 Extra broadcasts ten hours a day live.

HSE24 trend

On September 23, 2010, the third HSE24 channel went on air, offering fashion trends in the form of clothing and accessories .

Trivia

The presenters with their own collections include Andreas Wendt , René Koch , Sarah Kern , Lola Paltinger and Judith Williams .

In addition to television programs, the company also presents itself on the Internet; details on product range items and entire shows are posted there as video-on-demand . In addition, the current sales program is broadcast online as a live stream via IPTV .

On September 1, 2011, HSE24 launched its high-definition spin-off HSE24 HD with the same content . The uplink to the Astra satellites and the HD encoding are handled by Astra Platform Services.

reception

The program can be received via satellite , cable, as well as via DVB-T2 and IPTV. A live stream in the online shop is also offered.

Logos

  • Logo of the station HOT (until 2001)

  • Historical logo

  • current logo

  • Logo of HSE24 HD until August 31, 2013

  • HSE24 HD logo since September 1, 2013

  • Logo of HSE24 EXTRA until August 31, 2013

  • HSE24 EXTRA logo since September 1, 2013

  • Logo from HSE24 EXTRA HD

  • Logo from HSE24 Trend

Web links

Individual evidence

  1. ↑ a b c Gerhard Hegmann: HSE 24: TV bargain station is about to change investors. In: The world . June 17, 2020, accessed June 19, 2020 .
  2. ↑ a b c d Company history of Germany's first shopping channel. In: hse24.com. Retrieved March 6, 2020 .
  3. ↑ Portrait of the successful home shopping company and omnichannel retailer HSE24. In: hse24.com. Retrieved June 20, 2020 .
  4. ↑ HSE24: "A product with a sales potential of less than 10,000 euros is not worthwhile for us". In: Blog for online trading. October 16, 2019, accessed on October 31, 2019 (German).
  5. ↑ HSE24 Group at a glance. January 29, 2020, accessed March 6, 2020 .
  6. ↑ AXA Private Equity sells HSE24 majority stake to ProvidenceEquity (press release). July 11, 2012, accessed June 3, 2020 .
  7. ↑ a b HSE24 Multichannel GmbH Ismaning - Consolidated financial statements for the financial year from January 1, 2018 to December 31, 2018 . January 16, 2020 ( bundesanzeiger.de [accessed June 20, 2020]).
  8. ↑ https://www.lbr.lu
  9. ↑ Team List. Providence Equity. Retrieved June 19, 2020 .
  10. ↑ HSE24 Italy . June 10, 2018 ( archived on archive.org ( memento of December 12, 2018 in the Internet Archive ) [accessed June 19, 2020]).
  11. ↑ Imprint on hse24.it. Retrieved June 19, 2020 .
  12. ↑ Shopping Live - information about the Russian channel on HSE24.com. Retrieved June 19, 2020 .
  13. ↑ Bundeskartellamt: Ongoing merger control proceedings - B6-34 / 20. August 13, 2020, accessed on August 13, 2020 .
  14. ↑ HRB 255145. In: handesregister.de. Retrieved August 13, 2020 .
  15. ↑ Shopping channel: jewelry at a bargain price? ( Memento from August 8, 2007 in the Internet Archive ), WDR , broadcast market from September 11, 2006
  16. ↑ Press release from lifepr.de
  17. ↑ HSE24 HD will be free to receive on Astra from September 1st
  18. ↑ HSE24 frequency, pids from the transmitter on Astra 19.2 ° East. Retrieved November 6, 2019 .
  19. ↑ DSLWEB - TV & Entertainment. Retrieved November 6, 2019 .
  20. ↑ INFOSAT Verlag & Werbe GmbH: HSE24 starts free of charge via DVB-T2 HD. March 27, 2017, accessed November 6, 2019 .
  21. ↑ HSE24 live stream: watch HSE24 online legally and free of charge. Retrieved November 6, 2019 .
  22. ↑ Now live! Retrieved November 6, 2019 .