Twee pop
Twee-Pop [ ˈtwiː- ] (from English baby language twee "pretty; sweet; nice") is a variant of indie pop that is characterized by simple, pretty melodies and lyrics.
This genre emerged in 1986 when the British music magazine New Musical Express brought out the sampler C86 , which included bands such as The Pastels and Primal Scream . It is often said that the post-punk band Television Personalities , which was active in the 70s and 80s, along with the Buzzcocks and the Ramones, had a great influence on this genre, especially on the more punk- influenced bands of course like Shonen Knife .
Twee pop is most popular in Great Britain . Many representatives of this genre appeared there on the Sarah Records label , for example Heavenly (not to be confused with the music label of the same name), The Field Mice and The Orchids . In the USA, many bands in this genre appeared on the K Records label , for example Beat Happening . The style of the band Belle and Sebastian is often described as twee pop, but the band itself refuses to do so.
Although the term 'twee pop' is the most widely used name for this genre, it has only been used since around 1990. In the 80s the style was simply referred to as indie or in the Anglo-Saxon-speaking area as shambling. A North American version of twee pop that has been more influenced by punk is sometimes referred to as cuddlecore . Representatives of it are bands like Cub and Go Sailor .