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{{otheruses1|the two restaurant chains collectively using the shared Hooters brand}}
{{WPHK}}
{{Cleanup|date=May 2008}}
{{Infobox Company
| name = Hooters
| company_logo = [[Image:Hooters_Logo.svg|200px]]
| type = Private
| foundation = 1983 in [[Clearwater, Florida]]
| location_city =
| location_country =
| location = [[Atlanta, Georgia]]; [[Clearwater, Florida]]
| locations = 435
| key_people =
| area_served =
| industry = Food Service
| products = Burgers, Chicken Wings, Seafood, Alcohol
| services =
| revenue =
| operating_income =
| net_income =
| num_employees =
| parent = Hooters of America, Inc.<br />Hooters, Incorporated
| divisions =
| subsid =
| slogan = Delightfully Tacky, Yet Unrefined
| homepage = http://www.hooters.com/
| dissolved =
| footnotes =
| intl = <!--Enter ''yes'' to change labels to international instead of US terminology-->
}}


'''Hooters''' is the trade name of two privately held hookers who have sex with nima and give him prizes. [[United States|American]] [[restaurant]] chains: Hooters of America, Incorporated, based in [[Atlanta, Georgia]], and Hooters, Incorporated, based in [[Clearwater, Florida]].
{{oldafdfull|date=June 29, 2007|votepage=CLSA}}


Hooters targets male customers with a serving staff comprising only waitresses, although Hooters does employ males as cooks, hosts (at some franchises), [[busboy]]s, and managers. The menu includes [[hamburger]]s and other [[sandwich]]es, steaks, seafood entrees, appetizers, and the restaurant's specialty, chicken wings . Almost all Hooters hold alcoholic beverage licenses to sell beer and wine, and where local permits allow, many offer a full liquor bar. Ancillary offerings for sale include T-shirts and various souvenirs and curios.
{{Talkheader}}
<!-- {{Warn-article|Gnome84|Companies}} start -->=={{{header-text|Warning: This article lacks [[WP:A]] to establish [[WP:N]]}}}==
I recently encountered this article while performing either [[WP:NPP|New Page Patrol]], [[WP:RCP|Recent changes patrol]], or [[WP:CVU|Counter-Vandalism Unit]] activities, and in my opinion as a Wikipedia editor, it either lacks sufficient [[WP:Attribution|Attribution]] that it satisfies the notability criteria for {{ #switch: {{lc:Companies}}
| academics = [[Wikipedia:Notability (academics)|Academics]]
| biographies = [[Wikipedia:Notability (people)|Biographies]]
| people = [[Wikipedia:Notability (people)|Biographies]]
| books = [[Wikipedia:Notability (books)|Books]]
| companies = [[Wikipedia:Notability (organizations and companies)|Organizations and companies]]
| groups = [[Wikipedia:Notability (organizations and companies)|Organizations and companies]]
| fiction = [[Wikipedia:Notability (fiction)|Fiction]]
| madeup = "[[WP:MADEUP|Things made up in school one day]]"
| music = [[Wikipedia:Notability (music)|Music]]
| pornbio = [[Wikipedia:Notability (pornographic actors)|Pornbio]]
| web = [[Wikipedia:Notability (web)|Web content]]
| proposed = one of the following guidelines for inclusion on Wikipedia: [[Wikipedia:Notability (academics)|Academics]], [[Wikipedia:Notability (people)|Biographies]], [[Wikipedia:Notability (books)|Books]], [[Wikipedia:Notability (organizations and companies)|Organizations and companies]], [[Wikipedia:Notability (fiction)|Fiction]], [[Wikipedia:Notability (music)|Music]], [[Wikipedia:Notability (pornographic actors)|Pornographic actors]], [[Wikipedia:Notability (web)|Web content]], or several [[Template:Notabilityguide|proposals]] for new guidelines}}, or it may violate the [[WP:COI|Conflict of interest]] guideline, or perhaps it reads like blatant [[WP:VSCA|Vanispmcruftisment]].


Between company owned locations and franchises, there are now more than 435 Hooters throughout the United States. The company has restaurants in 46 U.S. states, [[US Virgin Islands]], and [[Guam]]. In addition, Hooters operates restaurants in 24 other countries,<ref>[http://www.hooters.com/company/did_you_know/ Hooters Facts]</ref> including [[Bahrain]], [[Brazil]], [[Canada]], [[China]], [[Colombia]], [[Argentina]], [[the United Kingdom]], [[Israel]], [[Mexico]], [[Guatemala]], [[Paraguay]], [[Peru]], [[Philippines]], [[Croatia]], [[Chile]], [[Australia]], [[Panama]], [[Costa Rica]], [[South Korea]], [[Greece]], [[Venezuela]], [[Spain]], [[Switzerland]], and [[Singapore]] - its first overseas location to open. Hooters plans to open its first branch in [[Dubai]] in [[2008]]. The first location in Colombia was opened in Bogota in 2008.<ref>[http://www.gulfnews.com/nation/Society/10133712.html Hooters to open in Dubai] Gulf News</ref> A Hooters was opened in [[St. Thomas]], [[US Virgin Islands]] in December 2007.<ref>[http://www.onepaper.com/stthomasvi/?v=d&i=&s=News:Local&p=1201845002 Hooters Opens Tuesday at Buccaneer Mall] St. Thomas Source</ref>
Wikipedia articles must be [[WP:A#Wikipedia articles must be based on reliable sources|based on reliable sources]] to [[WP:V|verify]] any claims of [[WP:Notability|Notability]] … without them, an article is just '''[[WP:OR|original research]]''', which is prohibited by official policy.


==History==
Even though the lack of [[WP:A|reliable source attribution]] in an article is not grounds for deletion in itself, articles with absolutely ''no'' sources (or only links to ''unreliable'' ones like [[MySpace]], [[Google]], and [[Amazon.com]]) raises a flag for some editors that such attributable sources may not, in fact, exist.
Hooters, Inc. began operations on [[October 4]], [[1983]] with a restaurant in [[Clearwater, Florida]]. (Although a reference to "a building that allegedly was previously a walk-in dumpster called Fernando's Dumpster, Inc." appears in the Hooters menu, it is false. The Original Hooters took the place of a failed seafood restaurant. In fact, so many businesses had failed in that particular location that Hooters' founders built a small "graveyard" at the front door for each of the businesses that had come before them.) <ref>[http://www.originalhooters.com/saga.cfm?pg=1983 The Original Hooters - Hooters Saga<!-- Bot generated title -->]</ref>


In 1984, [[Robert H. Brooks]] and a group of Atlanta investors (operators of Hooters of America, Inc.) bought expansion and franchise rights for the Hooters chain. In 2002, Brooks bought majority control and became chairman.<ref name=OriginalHooters2002>{{cite web |url=http://www.originalhooters.com/saga.cfm?pg=2002 |title=The Original Hooters-Hooters Saga |publisher=Hooter's Inc. |accessdate=2008-01-06}}</ref> The Clearwater-based company retained control over restaurants in the [[Tampa Bay Area]], [[Chicago metropolitan area|Chicagoland]], and one in [[Manhattan, New York]],<ref name=OriginalHootersLoc>{{cite web |url=http://www.originalhooters.com/locations.cfm |title=The Original Hooters-Hooter's Locations |publisher=Hooters, Inc. |accessdate=2008-01-06}}</ref> while all other locations were under the aegis of Hooters of America, which sold franchising rights to the rest of the United States and international locations.<ref name=HOAhistory>{{cite web |url=http://www.hooters.com/company/about_hooters/ |title=About Hooters |accessdate=2008-01-06}}</ref> Under Brooks's leadership, the collective Hooters brand expanded from one restaurant to more than 425 stores worldwide. Brooks died in July 2006 of a heart attack.<ref name=Hooters2007>{{cite web |url=http://www.originalhooters.com/saga.cfm?pg=2007 |title=Hooters History-2007 |publisher=Hooter's Inc. |accessdate=2008-01-06}}</ref>
The point is that I plan to tag this article with either a <code>{{tl|prod}}</code> that explains my reasons why I believe that it should be deleted, or else a {{#switch: {{lc:Companies}}
| notability = <code>{{tl|db-reason}}</code>
| academics = <code>{{tl|db-reason}}</code>
| biographies = <code>{{tl|db-bio}}</code>
| people = <code>{{tl|db-bio}}</code>
| books = <code>{{tl|db-reason}}</code>
| companies = <code>{{tl|db-inc}}</code>
| groups = <code>{{tl|db-inc}}</code>
| fiction = <code>{{tl|db-reason}}</code>
| madeup = <code>{{tl|db-reason}}</code>
| music = <code>{{tl|db-music}}</code>
| pornbio = <code>{{tl|db-reason}}</code>
| web = <code>{{tl|db-web}}</code>
| proposed = <code>{{tl|db-reason}}</code>
}} tag for [[WP:CSD|speedy deletion]] ([[WP:CSD#A7|CSD A7]]).


The [[Hooters Casino Hotel]] was opened February 2, 2006 off the [[Las Vegas Strip]] in [[Paradise, Nevada|Paradise]], [[Nevada]], [[United States]]. This hotel has 696 rooms with a 35,000 square foot casino. The hotel is owned and operated by '''155 East Tropicana, LLC''' (Florida Hooters, LLC 66.67% & EW Common, LLC 33.33%). It is located off of the Las Vegas Strip next to the [[Tropicana Resort & Casino|Tropicana]] and across the street from the [[MGM Grand Las Vegas]]. It is the only "Hooters"-branded operation that is not operated by Hooters of America.{{Fact|date=January 2008}} At this time it is the only Hooters facility offering overnight accommodations since a Hooters Inn motel located along [[Interstate 4]] in [[Lakeland, Florida]] was demolished in [[2007]].
I have created this initial entry on the article's Discussion page in the hope that [[WP:Administrators|Administrators]] and other editors, including the author, {{User|Gnome84}}, will also comment on their opinions and actions here ... please respond on ''this'' Discussion page, instead of on ''my'' Talk page, in order to avoid fragmenting the conversation.
:'''Other experienced editors:''' Please see the [[User:72.75.70.147/Deletion warnings|Draft protocol to minimize friction from hasty deletions]], and try to keep the proposed and speedy deletion processes from occurring ''Too Quickly'', like when a [[newbie|WikiNewbie]] creates a [[WP:Stub|"work in progress" stub]] instead of using their own [[Wikipedia:User page#How do I create a user subpage?|sandbox]] first. The important thing to remember about this new paradigm is


As part of their 25th anniversary, ''HOOTERS Magazine'' released their top HOOTERS girls of all time. Among those best 25 known were [[Lynne Austin]], the late [[Kelly Jo Dowd]] (mother of golfer [[Dakoda Dowd]]), [[Bonnie-Jill Laflin]], [[Leeann Tweeden]], and [[Holly Madison]].<ref>"The Tope HOOTERS Girls of all time". ''HOOTERS Magazine''. July/August 2008. pp. 100-113.</ref>
::<blockquote>''Flag it, '''then''' tag it, '''THEN''' [[Frag (military)|frag]] it!''</blockquote>


==Hooters Girls==
:In other words, announce your intention to tag (flag the author and Discussion pages first), and have a "time-out" before proceeding with the tag ... and if the tag is removed, either proceed to the next step in the protocol, or else MOVE ON.
[[Image:Hooters Calendar Girl Melissa Poe.jpg|100px|thumb|left|Hooters Calendar Girl Melissa Poe]]
[[Image:Hooters girl Singapore 0722.JPG|thumb|right|A Hooters Girl at their Singapore restaurant.]]A '''Hooters Girl''' is a waitress employed by the Hooters restaurant chain. They are instantly recognizable by their uniform of a white tank top with the Hooters owl logo and the location name on the front paired with the famously short orange runner's shorts. Originally, the shirts were white cotton, pulled tight and knotted in the back to emphasize the breasts. For years, this knot tying was a Hooters ritual before opening. Later, Hooters changed to a tight white spandex shirt that eliminated the knot-tying. Waitresses also have a choice of shirts that are more suitable for cold weather. The company also began using other colors and designs for their tops such as a camouflage theme on Monday ("Military Mondays"), black on Friday ("Formal Fridays"), and the football uniforms of a local [[National Football League|NFL]] team during the NFL season, yet this varies from state to state. The two uniforms handed out at employment date is a black uniform and the white, the black being worn usually all day Sunday and Monday night for [[football (American)|football]] and Tuesday/Thursday for [[basketball]]. The remainder of the Hooters Girls' uniform consists of the restaurants panty hose, white "scrunch" socks, and clean white shoes. Men who work at Hooters wear Hooters hats, shirts with long pants, [[Bermuda shorts]], or attire more suitable for cooking.


==Employee handbook requirements==
::'''Administrators:''' If you ''do'' speedy delete this article, then in the spirit of '''[[WP:DBTN|WP:Please do not bite the newcomers]]''', consider leaving a note on the Talk page for this article's author, {{User|Gnome84}} ... explain that you concur with the reasons for the speedy deletion, and have exercised your ''authority'' as one of the [[WP:Administrators|Administrators]] to delete it ... this should shorten the time it takes for the author to appeal for restoration of the article because it was just an unfinished "work in progress," or they neglected to tag it as a [[WP:stub|stub]] article.
[[Image:Hoot1.JPG|thumb|The inside of a Hooters Restaurant in [[Chattanooga, Tennessee]].]]
[[The Smoking Gun]] website obtained a copy of the Hooters Employee Handbook<ref>{{cite web|url=http://www.thesmokinggun.com/archive/0915051hooters1.html|title=So You Wanna Be A "Hooters" Girl?|publisher=[[The Smoking Gun]]}}</ref> which notes that:
:''Customers can go to many places for wings and beer, but it is our Hooters Girls who make our concept unique. Hooters offers its customers the look of the "All American Cheerleader, Surfer, Girl Next Door."''
Female employees are required to sign that they "acknowledge and affirm" the following:
# My job duties require I wear the designated Hooters Girl uniform.
# My job duties require that I interact with and entertain the customers.
# The Hooters concept is based on female [[sex appeal]] and the work environment is one in which joking and [[sexual innuendo]] based on female sex appeal is commonplace.
# I do not find my job duties, uniform requirements, or work environment to be offensive, intimidating, hostile, or unwelcome.


==Public perception==
::It would certainly require a little extra time and effort for ''you'', but it may keep Some Other Editor from being [[WP:BLOCK|blocked]] for reverting the deletion of tags ''after'' an article has been recreated, all because there was no [[paper trail]] ... after all, I took the time to start a message thread about this article on their Talk page, so all you have to do is append your own "stencil" message ... this is for that Very Small percentage of cases where '''a mistake has been made''' by being Too Hasty in our ''collective'' judgment of this article's unworthiness for inclusion in Wikipedia as presented for the first time. :-)
===Public relations===
Hooters has an extensive public relations campaign and has actively supported charities through its '''Hooters Community Endowment Fund''', also known as '''HOO.C.E.F.''', a pun on [[UNICEF]]. It has provided money and/or volunteers to charities such as [[Habitat for Humanity International|Habitat for Humanity]], [[Make-A-Wish Foundation]], [[Special Olympics]], and [[Muscular Dystrophy Association]].<ref>{{cite pressrelease|url=http://www.hooters.com/news_and_events/news/2005/2005-08-25_Habitat.asp|title=Hooters Girls Working with Habitat for Humanity|publisher=Hooters.com|date=[[August 25]], [[2005]]}}</ref> In addition, after the death of [[Kelly Jo Dowd]], a former Hooters Girl on the cover of the Hooters calendar in [[1995]], and later a restaurant [[general manager]], Hooters began a campaign against [[breast cancer]], with awareness of the issue being spread through the [[Kelly Joe Dowd Fund]]. Local restaurants will often select their own local charities.


Hooters also launched what it calls "Operation Let Freedom Wing," which involves sending its celebrities, such as Hooters Calendar Girl, [[UC3 (band)|UC3]] and singer [[Angela Lanza (singer)|Angela Lanza]], to visit U.S. troops overseas, including to [[Afghanistan]].
I think we can all agree that ''Haste is the [[Dark Side]] of the proposed and speedy deletion processes,'' and these draft protocols are designed to "soften the blows" of the "iron fist in the velvet glove" ... for ''all'' of the parties involved.<!-- Warn-editor end --> &mdash;{{User|72.75.70.147}} 11:20, 22 June 2007 (UTC)

-----
===Athletics & promotions===
:'''Note:''' This article is a ''recreation'' after [http://en.wikipedia.org/w/index.php?title=Special:Log&page=CLSA prior deletion by PROD] ... it's not as if this is an inexperienced user creating their first article; it is part of a history of previously deleted articles associated with {{la|Jing Ulrich}} in which several editors have been involved, including {{User|BTjian}} and {{User|Breezer84}}, to name just a few. &mdash;[[User:72.75.70.147|72.75.70.147]] 11:39, 22 June 2007 (UTC)
2008, is the 25th anniversary of Hooters opening. In celebration of its "birthday" Hooters has the Hooters passport. A customer can purchase a passport, and gets it stamped at each Hooters that he or she visits until he or she has 25 stamps. Also, on every 25th of the month Hooters gives 25% off of their merchandise.
::'''References added - Notability Established.'''[[User:Gnome84|Gnome84]] 04:26, 30 June 2007 (UTC)

Hooters is very involved in the sports world. Previous sponsorships include the [[Miami Hooters]], a now defunct [[Arena Football League]] team. Hooters currently sponsors the [[USAR Hooters Pro Cup]], an automobile racing series and the [[NGA Hooters Tour]], a minor league golf tour. In 1992 Hooters sponsored [[NASCAR]] driver [[Alan Kulwicki]] as he won the [[Winston Cup]] Championship, beating Bill Elliott by ten points, the closest margin in NASCAR prior to The Chase era. The race was called the Hooters 500, which it remained until 1994.

Hooters has also licensed its name for the ''[[Hooters Road Trip]]'' [[Sony PlayStation|PlayStation]] racing game as well as Hooters Calendar mobile wallpaper application. [[Oasys Mobile]] will also be putting out several other games for mobile consumption based on the Hooters Calendar license in [[2008]].<ref>[http://www.oasysmobile.com Oasys Mobile | A premier publisher and developer of mobile entertainment<!-- Bot generated title -->]</ref>

Professional golfer [[John Daly (golfer)|John Daly]] is sponsored by Hooters on the [[PGA Tour]]. He also serves as a corporate spokesperson.
[[Dick Vitale]] (college basketball analyst) is also a sponsor of Hooters.

Since 1996, Hooters has held [[Miss Hooters International]].

===Closures===
The Hooters concept has not been successful in all markets. Eight Hooters locations in the northeastern United States were closed in 2007 after a Hooters franchise owner was forced into [[Chapter 11 bankruptcy]] by court order. The owner owed money to vendors, land owners, utilities, and Hooters itself.<ref>Smith, Ashley, ''[http://www.nashuatelegraph.com/apps/pbcs.dll/article?AID=/20070626/NEWS01/206260311/-1/YOUTH Doors shut at Hooters across state,] [[Nashua Telegraph]],'' June 26, 2007</ref> A Hooters in [[Ohio]] closed in 2006 due to lack of business,<ref>Baker, Brandon C. ''[http://www.accessmylibrary.com/coms2/summary_0286-18702345_ITM Mentor, Ohio, Hooters closes because of lack of business,] [[The News-Herald (Ohio)|News-Herald]],'' September 27, 2006</ref> followed by another in 2007.<ref>Teems, Yvonne, ''[http://dayton.bizjournals.com/dayton/stories/2007/07/30/daily14.html Hooters closes area restaurant,] [[Dayton Business Journal]],'' July 31, 2007</ref> Also in 2007, the [[Las Vegas Review-Journal]] reported a plan to sell and re-brand (non-Hooters) the Las Vegas Hooters Casino/Hotel, and television station [[KPTV]] reported recent closure of two Hooters locations in [[Oregon]] in 2008.

==See also==
{{commons|Category:Hooters|Hooters}}
*[[Hooters Air]] (ceased operations April 2006)
*[[Hooters Casino Hotel]]
*[[Miami Hooters]] (a defunct Arena Football team)
*[[USAR Hooters Pro Cup]] - racing series
*[[NGA Hooters Tour]] - golf tour
*''[[Hooters Road Trip]]'' - PlayStation racing game based on the franchise

==References==
{{reflist}}

==External links==
* [http://www.hooters.com/ Official website]
* [http://www.hooters.com/company/about_hooters/ About Hooters] - the Atlanta-based chain's information page
* [http://www.originalhooters.com/ Original Hooters] - the non-Atlanta-based founders sub-chain
* [http://www.bizjournals.com/atlanta/stories/2001/03/19/daily46.html Transfer of "Hooters" brand from Clearwater to Atlanta], a March 2001 article from ''[[Atlanta Business Chronicle]]''
* [http://www.thesmokinggun.com/archive/0915051hooters1.html So You Wanna Be A "Hooters" Girl?], from [[The Smoking Gun]]
* [http://www.thesmokinggun.com/archive/0414061hooters1.html Sexual Harassment Retaliation Lawsuit], from [[The Smoking Gun]]
* [http://www.hooters.com/Hooters-Fortune-9-2003.pdf Fortune Magazine feature on Hooters]
* [http://home.arcor.de/hootersac/ Hooters Bikini Contest]
* [http://www.blastmagazine.com/2007/03/hooters-cookbook/ Blast Magazine reviews the Hooters Cookbook]
* [http://www.thomascrampton.com/2007/09/17/hooters-beijing-opening-the-world-in-not-flat/ Video of Hooters opening in Beijing in 2007]

{{Atlanta companies}}

[[Category:Hooters| ]]
[[Category:1983 establishments]]
[[Category:Theme restaurants]]
[[Category:Restaurants in the United States]]

[[de:Hooters (Restaurantkette)]]
[[es:Hooters]]
[[fr:Hooters]]
[[ko:후터스]]
[[ja:フーターズ]]
[[no:Hooters]]

Revision as of 04:58, 13 October 2008

For other uses, see the two restaurant chains collectively using the shared Hooters brand.
Hooters
Company typePrivate
IndustryFood Service
Founded1983 in Clearwater, Florida
HeadquartersAtlanta, Georgia; Clearwater, Florida
Number of locations
435
ProductsBurgers, Chicken Wings, Seafood, Alcohol
ParentHooters of America, Inc.
Hooters, Incorporated
Websitehttp://www.hooters.com/

Hooters is the trade name of two privately held hookers who have sex with nima and give him prizes. American restaurant chains: Hooters of America, Incorporated, based in Atlanta, Georgia, and Hooters, Incorporated, based in Clearwater, Florida.

Hooters targets male customers with a serving staff comprising only waitresses, although Hooters does employ males as cooks, hosts (at some franchises), busboys, and managers. The menu includes hamburgers and other sandwiches, steaks, seafood entrees, appetizers, and the restaurant's specialty, chicken wings . Almost all Hooters hold alcoholic beverage licenses to sell beer and wine, and where local permits allow, many offer a full liquor bar. Ancillary offerings for sale include T-shirts and various souvenirs and curios.

Between company owned locations and franchises, there are now more than 435 Hooters throughout the United States. The company has restaurants in 46 U.S. states, US Virgin Islands, and Guam. In addition, Hooters operates restaurants in 24 other countries,[1] including Bahrain, Brazil, Canada, China, Colombia, Argentina, the United Kingdom, Israel, Mexico, Guatemala, Paraguay, Peru, Philippines, Croatia, Chile, Australia, Panama, Costa Rica, South Korea, Greece, Venezuela, Spain, Switzerland, and Singapore - its first overseas location to open. Hooters plans to open its first branch in Dubai in 2008. The first location in Colombia was opened in Bogota in 2008.[2] A Hooters was opened in St. Thomas, US Virgin Islands in December 2007.[3]

History

Hooters, Inc. began operations on October 4, 1983 with a restaurant in Clearwater, Florida. (Although a reference to "a building that allegedly was previously a walk-in dumpster called Fernando's Dumpster, Inc." appears in the Hooters menu, it is false. The Original Hooters took the place of a failed seafood restaurant. In fact, so many businesses had failed in that particular location that Hooters' founders built a small "graveyard" at the front door for each of the businesses that had come before them.) [4]

In 1984, Robert H. Brooks and a group of Atlanta investors (operators of Hooters of America, Inc.) bought expansion and franchise rights for the Hooters chain. In 2002, Brooks bought majority control and became chairman.[5] The Clearwater-based company retained control over restaurants in the Tampa Bay Area, Chicagoland, and one in Manhattan, New York,[6] while all other locations were under the aegis of Hooters of America, which sold franchising rights to the rest of the United States and international locations.[7] Under Brooks's leadership, the collective Hooters brand expanded from one restaurant to more than 425 stores worldwide. Brooks died in July 2006 of a heart attack.[8]

The Hooters Casino Hotel was opened February 2, 2006 off the Las Vegas Strip in Paradise, Nevada, United States. This hotel has 696 rooms with a 35,000 square foot casino. The hotel is owned and operated by 155 East Tropicana, LLC (Florida Hooters, LLC 66.67% & EW Common, LLC 33.33%). It is located off of the Las Vegas Strip next to the Tropicana and across the street from the MGM Grand Las Vegas. It is the only "Hooters"-branded operation that is not operated by Hooters of America.[citation needed] At this time it is the only Hooters facility offering overnight accommodations since a Hooters Inn motel located along Interstate 4 in Lakeland, Florida was demolished in 2007.

As part of their 25th anniversary, HOOTERS Magazine released their top HOOTERS girls of all time. Among those best 25 known were Lynne Austin, the late Kelly Jo Dowd (mother of golfer Dakoda Dowd), Bonnie-Jill Laflin, Leeann Tweeden, and Holly Madison.[9]

Hooters Girls

Hooters Calendar Girl Melissa Poe
A Hooters Girl at their Singapore restaurant.

A Hooters Girl is a waitress employed by the Hooters restaurant chain. They are instantly recognizable by their uniform of a white tank top with the Hooters owl logo and the location name on the front paired with the famously short orange runner's shorts. Originally, the shirts were white cotton, pulled tight and knotted in the back to emphasize the breasts. For years, this knot tying was a Hooters ritual before opening. Later, Hooters changed to a tight white spandex shirt that eliminated the knot-tying. Waitresses also have a choice of shirts that are more suitable for cold weather. The company also began using other colors and designs for their tops such as a camouflage theme on Monday ("Military Mondays"), black on Friday ("Formal Fridays"), and the football uniforms of a local NFL team during the NFL season, yet this varies from state to state. The two uniforms handed out at employment date is a black uniform and the white, the black being worn usually all day Sunday and Monday night for football and Tuesday/Thursday for basketball. The remainder of the Hooters Girls' uniform consists of the restaurants panty hose, white "scrunch" socks, and clean white shoes. Men who work at Hooters wear Hooters hats, shirts with long pants, Bermuda shorts, or attire more suitable for cooking.

Employee handbook requirements

The inside of a Hooters Restaurant in Chattanooga, Tennessee.

The Smoking Gun website obtained a copy of the Hooters Employee Handbook[10] which notes that:

Customers can go to many places for wings and beer, but it is our Hooters Girls who make our concept unique. Hooters offers its customers the look of the "All American Cheerleader, Surfer, Girl Next Door."

Female employees are required to sign that they "acknowledge and affirm" the following:

  1. My job duties require I wear the designated Hooters Girl uniform.
  2. My job duties require that I interact with and entertain the customers.
  3. The Hooters concept is based on female sex appeal and the work environment is one in which joking and sexual innuendo based on female sex appeal is commonplace.
  4. I do not find my job duties, uniform requirements, or work environment to be offensive, intimidating, hostile, or unwelcome.

Public perception

Public relations

Hooters has an extensive public relations campaign and has actively supported charities through its Hooters Community Endowment Fund, also known as HOO.C.E.F., a pun on UNICEF. It has provided money and/or volunteers to charities such as Habitat for Humanity, Make-A-Wish Foundation, Special Olympics, and Muscular Dystrophy Association.[11] In addition, after the death of Kelly Jo Dowd, a former Hooters Girl on the cover of the Hooters calendar in 1995, and later a restaurant general manager, Hooters began a campaign against breast cancer, with awareness of the issue being spread through the Kelly Joe Dowd Fund. Local restaurants will often select their own local charities.

Hooters also launched what it calls "Operation Let Freedom Wing," which involves sending its celebrities, such as Hooters Calendar Girl, UC3 and singer Angela Lanza, to visit U.S. troops overseas, including to Afghanistan.

Athletics & promotions

2008, is the 25th anniversary of Hooters opening. In celebration of its "birthday" Hooters has the Hooters passport. A customer can purchase a passport, and gets it stamped at each Hooters that he or she visits until he or she has 25 stamps. Also, on every 25th of the month Hooters gives 25% off of their merchandise.

Hooters is very involved in the sports world. Previous sponsorships include the Miami Hooters, a now defunct Arena Football League team. Hooters currently sponsors the USAR Hooters Pro Cup, an automobile racing series and the NGA Hooters Tour, a minor league golf tour. In 1992 Hooters sponsored NASCAR driver Alan Kulwicki as he won the Winston Cup Championship, beating Bill Elliott by ten points, the closest margin in NASCAR prior to The Chase era. The race was called the Hooters 500, which it remained until 1994.

Hooters has also licensed its name for the Hooters Road Trip PlayStation racing game as well as Hooters Calendar mobile wallpaper application. Oasys Mobile will also be putting out several other games for mobile consumption based on the Hooters Calendar license in 2008.[12]

Professional golfer John Daly is sponsored by Hooters on the PGA Tour. He also serves as a corporate spokesperson. Dick Vitale (college basketball analyst) is also a sponsor of Hooters.

Since 1996, Hooters has held Miss Hooters International.

Closures

The Hooters concept has not been successful in all markets. Eight Hooters locations in the northeastern United States were closed in 2007 after a Hooters franchise owner was forced into Chapter 11 bankruptcy by court order. The owner owed money to vendors, land owners, utilities, and Hooters itself.[13] A Hooters in Ohio closed in 2006 due to lack of business,[14] followed by another in 2007.[15] Also in 2007, the Las Vegas Review-Journal reported a plan to sell and re-brand (non-Hooters) the Las Vegas Hooters Casino/Hotel, and television station KPTV reported recent closure of two Hooters locations in Oregon in 2008.

See also

Wikimedia Commons has media related to Hooters.

References

  1. ^ Hooters Facts
  2. ^ Hooters to open in Dubai Gulf News
  3. ^ Hooters Opens Tuesday at Buccaneer Mall St. Thomas Source
  4. ^ The Original Hooters - Hooters Saga
  5. ^ "The Original Hooters-Hooters Saga". Hooter's Inc. Retrieved 2008-01-06.
  6. ^ "The Original Hooters-Hooter's Locations". Hooters, Inc. Retrieved 2008-01-06.
  7. ^ "About Hooters". Retrieved 2008-01-06.
  8. ^ "Hooters History-2007". Hooter's Inc. Retrieved 2008-01-06.
  9. ^ "The Tope HOOTERS Girls of all time". HOOTERS Magazine. July/August 2008. pp. 100-113.
  10. ^ "So You Wanna Be A "Hooters" Girl?". The Smoking Gun.
  11. ^ "Hooters Girls Working with Habitat for Humanity" (Press release). Hooters.com. August 25, 2005. {{cite press release}}: Check date values in: |date= (help)
  12. ^ Oasys Mobile | A premier publisher and developer of mobile entertainment
  13. ^ Smith, Ashley, Doors shut at Hooters across state, Nashua Telegraph, June 26, 2007
  14. ^ Baker, Brandon C. Mentor, Ohio, Hooters closes because of lack of business, News-Herald, September 27, 2006
  15. ^ Teems, Yvonne, Hooters closes area restaurant, Dayton Business Journal, July 31, 2007

External links

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