Give It 2 Me

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"Give It 2 Me"
Song

"Give It 2 Me" is the second single by American singer-songwriter Madonna from her eleventh studio album, Hard Candy.[1] It was released in mid 2008 by Warner Bros. Records, and the video features American singer-songwriter Pharrell Williams, who co-wrote and co-produced the song.[2]

Critical reception

USA Today's Elysa Gardner called the song "thumping" and "breathless", naming it one of the standout tracks of the album.[3] Rolling Stone described "Give It 2 Me" as a "thumpy self-empowerment anthem".[4] About.com listed it as one of the top tracks on Hard Candy.[5] Bloomberg complimented it on its "insidious beats".[6] Slant Magazine called it "a little careerism on the dance floor".

Chart performance

In the absence of a physical single release, "Give It 2 Me" entered the UK Singles Chart at number seventy-three on May 4, 2008, and climbed to number sixty.[7] On June 15, it re-entered the UK Singles Chart at number thirty-six, and has so far peaked only at number 7 [8].

In the U.S., before its official release, it debuted on the Billboard Hot 100 chart at number fifty-seven, the highest debut of the week. It has already topped the Billboard Hot Dance Airplay chart. Madonna extended her streak of having the most consecutive number ones on this chart to six and made history by reaching the top spot in three weeks. It is also rapidly moving up the Billboard Hot Dance Club Play chart and currently sits at number 7.

Before it was officially released in Canada, it debuted at number eight and became the week's highest debut. Currently it sits at number 32 jumping from 41 of last week and is rapidly moving up the charts again.

In Norway, the track reached number sixteen on the singles chart on downloads alone, before an official single release. On the 20th of June it reached number six in the Italian singles chart on downloads alone and has since peaked at number four. [9]

"Give It 2 Me" has more than 369,000 points to date, reaching number 17 on the United World Chart so far in its fourth non-consecutive week in the chart. In the Netherlands the single rises to number one in its fourth week on July 18.

Music video

The music video was filmed on April 3, 2008 in London, co-directed by fashion photographer Tom Munro and Nathan Rissman. Pharrell's part of the video was used during the performances of "Give It 2 Me" on the Hard Candy promotional tour. The full video was leaked on the video-sharing website YouTube on May 31, but was later removed by Warner Bros. The video was officially released on Yahoo!, AOL and iTunes stores worldwide on June 4, and premiered on Channel 4 in the UK on June 5. A teaser for the video was released on June 6.[10] It premiered on MTV's TRL in the U.S. on June 10. The video features Madonna and Pharrell singing in various backdrops while singing to the camera.

  • Directors: Tom Munro, Nathan Rissman
  • Producer: Nicola Doring
  • Director of Photography: Tom Munro
  • Editor: Danny Tull
  • Production company: HSI London

Track listings and formats

Charts

Chart (2008) Peak
position
Belgian (Flanders) Singles Chart[15] 9
Belgian (Wallonia) Singles Chart[16] 9
Canadian Hot 100[17] 8
Chilean Singles Chart[18] 7
Danish Singles Chart[19] 4
Dutch Top 40[20] 1
Billboard Euro Hot 100[21] 29
Finnish Singles Chart[22] 3
Irish Singles Chart[23] 10
Israeli Singles Chart[24] 4
Italian FIMI Singles Chart[25] 4
Mexico Top 100[26] 73
Norwegian Singles Chart[27] 16
Polish National Top 50[28] 1
Swedish Singles Chart[29] 15
Switzerland Download Chart[30] 16
Turkey Top 20 Chart[31] 1
Ukrainian Singles Chart[32] 6
UK Singles Chart[7] 7
U.S. Billboard Hot 100[33] 57
U.S. Billboard Pop 100[34] 41
U.S. Billboard Hot Dance Club Play[35] 7
U.S. Billboard Hot Dance Airplay[36] 1
United World Charts [37] 17

Worldwide sales

Country Sales
U.S. 101,234 (digital sales)
UK +50,000 (singles sales + digital sales)
Preceded by Dutch Top 40 number-one single
July 19 2008 		Succeeded by
"Incumbent
Preceded by U.S. Billboard Hot Dance Airplay number-one single
Preceded by Polish National Top 50 number-one single
July 19 2008

Release history

Radio

Region Date
Europe June 4, 2008
United States June 24, 2008
United Kingdom July 7, 2008

CD single

Region Date
Europe July 11, 2008
United Kingdom July 14, 2008
United States August 5, 2008
Australia July 19, 2008 [38]

References

  1. ^ BET 106 & Park Interview with Madonna - May 2, 2008
  2. ^ http://www.madonnatribe.com/news/modules.php?name=News&file=article&sid=2477
  3. ^ Listen up: Get into the groove with Madonna's 'Hard Candy' USA Today Retireved 2008-06-01
  4. ^ Madonna - Hard Candy Rolling Stone Retrieved 2008-06-01
  5. ^ http://top40.about.com/od/albums/fr/madonnahard.htm
  6. ^ http://www.bloomberg.com/apps/news?pid=20601088&sid=aH0w8sel6wSU&refer=home
  7. ^ a b UK Music Charts | The Official UK Top 75 Singles: Week of Mon 26 May - Yahoo! Music UK
  8. ^ http://www.bbc.co.uk/radio1/chart/singles.shtml
  9. ^ http://www.lista.vg.no/
  10. ^ [1]
  11. ^ <eil.com UK CD1 & CD2>
  12. ^ JB Hi-Fi.com.au Australian CD Single. Retrieved on July 8, 2008
  13. ^ <eil.com UK 12" Picture Disc>
  14. ^ <madonnatribe.com US Maxi Single>
  15. ^ ultratop.be - ULTRATOP BELGIAN CHARTS
  16. ^ ultratop.be - ULTRATOP BELGIAN CHARTS
  17. ^ Country_MM_060227.qxd
  18. ^ Chilean Singles Chart. Issue date: July 26, 2008. Retrieved on July 21, 2008.
  19. ^ - Denmark Singles Top 40
  20. ^ - Dutch Singles Top 40
  21. ^ Billboard European Hot 100
  22. ^ Lista - Suomen virallinen lista
  23. ^ Irma - Irish Charts
  24. ^ Israeli Singles Chart
  25. ^ [2]
  26. ^ - Mexico Singles Chart
  27. ^ VG Nett - VG-lista - UKENS SINGLELISTE
  28. ^ Polish National Top 50
  29. ^ www.sverigetopplistan.se
  30. ^ Swiss Download Charts - swisscharts.com
  31. ^ Turkey Top 20 Chart Retrieved July 1 2008
  32. ^ Ukrainian Top 20 Chart Retrieved July 21 2008
  33. ^ Top Music Charts - Hot 100 - Billboard 200 - Music Genre Sales
  34. ^ Top Music Charts - Hot 100 - Billboard 200 - Music Genre Sales
  35. ^ Billboard - Hot Dance Club Play
  36. ^ Billboard - Hot Dance Airplay
  37. ^ [3]
  38. ^ Sanity.com Australian release date. Retrieved on July 8, 2008.
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