GEICO Cavemen and Guitar Hero: Metallica: Difference between pages

From Wikipedia, the free encyclopedia
(Difference between pages)
Content deleted Content added
VisualWikitext
No edit summary
 
Insaintly (talk | contribs)
10 edits
No edit summary
 
Line 1: Line 1:
{{futuregame}}
The '''GEICO Cavemen''' are characters and are trademarks of GEICO in a series of well-received television [[advertisement]]s for the [[auto insurance]] company [[GEICO]], that have aired from [[2004]] to present. The campaign was created by Joe Lawson of [[The Martin Agency]]. In 2004, GEICO began an advertising campaign featuring [[Neanderthal]]-like [[Caveman|cavemen]] in a modern setting.<ref>[http://www.youtube.com/results?search_query=geico+caveman&search=Search Geico Caveman Commercials] at youtube.com</ref> The premise of the commercials is that GEICO advertises that using their website is "so easy, a caveman could do it"; and that this slogan offends several cavemen, who not only still exist in modern society but live as intelligent, urbane bachelors. [[Jeff Daniel Phillips]] and Ben Weber played the two earliest cavemen and continuously reprise their roles. Actor [[John Lehr]] appears most frequently as the caveman. A fourth caveman is played by Ben Wilson.
{{Infobox VG
| title = Guitar Hero: Metallica
| caption = nocover.svg
| image =
| developer = [[Neversoft]] (Xbox 360 & PS3)<br />[[Vicarious Visions]] (Wii)<br />[[Budcat Creations]] (PS2)
| publisher = [[Activision]]
| designer =
| series = ''[[Guitar Hero (series)|Guitar Hero]]'' (expansions)
| engine =
| released = {{vgrelease|EU=[[First quarter of a calendar year|Q1]], [[2009]]}}<br>{{vgrelease|NA=[[Q1]], [[2009]]}}<ref>{{cite web | url = http://uk.gamespot.com/wii/puzzle/guitarheroiv/news.html?sid=6195311 | title = Gamespot reports Activision announcements to analysts at press conference | date = 2008-08-01 | first = Tor | last = Thorsen | publisher = Gamespot | accessdate =2008-08-03}}</ref><br>{{vgrelease|AUS=[[First quarter of a calendar year|Q1]], [[2009]]}}
| genre = [[Music video game|Rhythm]]
| modes = [[Single-player]], [[multiplayer]]
| ratings =
| platforms = [[PlayStation 2]], [[PlayStation 3]], [[Wii]], [[Xbox 360]]
| media = [[DVD]], [[Blu-ray Disc|Blu-ray]], [[Wii Optical Disc]]
| input = [[Guitar controller]], [[gamepad]], [[Wii Remote]]
| preceded by =[[Guitar Hero: Aerosmith]]
| followed by =
}}


'''''Guitar Hero: Metallica''''' is an upcoming [[music video game|rhythm game]] being developed by [[Neversoft]] and distributed by [[Activision]]. The game is expected to be released in [[Europe]], [[North America]], and [[Australia]] on the [[PlayStation 2]], [[PlayStation 3]], [[Xbox 360]], and [[Wii]] in the [[First quarter of a calendar year|first quarter]] of [[2009]]. ''Guitar Hero: Metallica'' will be the second game of the ''[[Guitar Hero]]'' series to focus on the career and songs of one band, similar to the previous ''[[Guitar Hero: Aerosmith]]''.
In an online interview with ''[[Esquire (magazine)|Esquire]]'', Joe Lawson said that one aspect of the ads is a critique of modern [[political correctness]].<ref>[http://www.esquire.com/the-side/geico032007 The Evolution of the Postmodern Caveman - Esquire<!-- Bot generated title -->]</ref>


==Television ads==
== History ==
''Guitar Hero: Metallica'' was revealed to be in production when an analyst for Wedbush Morgan Securities discovered mention of the game in Activition's 2008 [[Security and Exchange Commission|SEC]] filings, slated to be released in "fiscal 2009", which ends on March 31, 2009 for Activision.<ref>{{cite web | url = http://www.gamespot.com/news/6191921.html | title = Gamespot reports SEC filing by Activision | date = 2008-06-02 | first = Tor | last = Thorsen | publisher = Gamespot | accessdate =2008-06-02}}</ref> Two posts made to Metallica's website in June 2008 also referred to the "not so top secret GH thing", and that ''Guitar Hero'' players could expect "a pile of 'Tallica songs"<!-- PLEASE DO NOT CHANGE "'Tallica" to "Metallica", IT IS A DIRECT QUOTE FROM THE BAND'S WEBSITE (metallica.com) -->.<ref>{{cite web | url = http://www.metallica.com/index.asp?item=600913 | title = Metallica addresses ''GH'' Rumor | date = 2008-06-03 | first = Jeff | last = Yeager | publisher = Metallica | accessdate =2008-06-03}}</ref><ref>{{cite web | url = http://www.metallica.com/index.asp?item=600975 | title = Metallica confirms audio engineers working on Masters for ''Guitar Hero'' | date = 2008-06-16 | first = Jeff | last = Yeager | publisher = Metallica | accessdate =2008-06-16}}</ref> [[Lars Ulrich]], when asked about the game during an interview with [[MTV]], stated that "the people at ‘Guitar Hero’ and Activision are rapidly becoming our best new friends in the world. You can put the rest of it together yourself."<ref>{{cite web | url = http://multiplayerblog.mtv.com/2008/08/05/lars-ulrich-on-guitar-hero-metallica/ | title = Lars Ulrich Gets Cagey About ‘Guitar Hero: Metallica’ | publisher = [[MTV]] |date =[[2008-08-05]] | accessdate = 2008-08-05 | first = Stephan | last = Totilo }}</ref>
* In the first commercial, as the fake, caveman-insensitive commercial is being filmed, the [[boom operator (media)|boom operator]] turns out to be a Neanderthal caveman, who stops the filming and yells "not cool!". A series of commercials followed.
* In the second commercial, two cavemen in their apartment are watching the ad on TV and take offense at its "condescending" tone, as it makes cavemen seem less intelligent.
* In the third, a spokesman attempts to apologize to two cavemen in a restaurant for the promotion, explaining that "we had no idea you guys were still around". Soon afterward, in a well-quoted line, one of the cavemen tells the waiter, "I'll have the roast [[duck]] with the [[mango]] [[Salsa (sauce)|salsa]]". (Writer [[Ron Rosenbaum]] called this line "the iconic moment" of the ad series, due to "the surreal contradictions" of cavemen "au courant enough to be unimpressed by now antiquated nouvelle cuisine.")<ref>[http://pajamasmedia.com/xpress/ronrosenbaum/2007/01/26/the_geico_caveman_finally_jump.php The Geico Caveman Finally Jumps the Shark], [[Pajamas Media]], January 26, 2007</ref>
*In the fourth, a caveman is on a [[moving sidewalk]] at an airport. He spots a billboard for GEICO featuring an overly silly representation of a caveman along with the insulting phrase the cavemen premiered as the [[Röyksopp]] song "[[Remind Me]]" plays in the background.
** A follow up to the fourth commercial shows the same caveman talking on his cellular phone, complaining about the offending billboard saying "I'm looking right at it!".
* The fifth shows a caveman complaining to his therapist (played by [[Talia Shire]]) about GEICO's attitude towards cavemen during a psychotherapy session.
* The sixth shows a caveman on a news-type talk show, debating with a human "expert" about whether or not cavemen "have failed to adapt." The expert just insults the poor caveman.
* The seventh shows all three cavemen at a high-rise-apartment party, where two are having a discussion on the balcony about one's decision to purchase Geico's insurance because of its low price. The second caveman doesn't entirely fault him, however states that "a little loyalty would be nice" in their opposition to the company. During their discussion, the third caveman interrupts from inside, exclaiming excitedly "Tina's here; we're getting back together!" The first caveman quickly snaps at him exclaiming, "Hey! Give us a minute!"
* The eighth is a continuation on of the news talk-show where the "expert" just banters and the caveman is confused.
* The ninth and tenth are continuations of the caveman psychotherapy sessions.
* The 11th shows them watching the [[Cavemen (TV series)|television show]] (this ad premiered during [[Super Bowl XLII]]) and ridiculing the series. (The show itself had been cancelled some while earlier.)
* The 12th and thirteenth feature a caveman dancing in various styles in a rather ridiculous manner and remarking how hard it is to dance in such a style, exclaiming phrases such as, "Geico probably thinks ''this'' is easy, too!"
* The 14th ad focuses on GEICO's sports marketing efforts with a Caveman facing [[Billie Jean King]] in a [[tennis]] match. The caveman, who is losing 0-6, 0-6, 0-5 and apparently oblivious to his surroundings, discovers the tournament is sponsored by GEICO. Feeling set up for the humiliation by the company, he stands up from his chair and says "I get it! I quit, but I get it!" He then notices the very chair he has been sitting on also has a bold GEICO logo on it.
* The 15th finds a caveman and his girl friend alone on a beach. As the lady begins to remove her shirt, a plane flies by pulling a GEICO banner. The caveman states "I'll be in the car."
* The 16th shows two cavemen riding up to a sort of outdoor bar on motorcycles where they see two typically beautiful girls who are clearly impressed by the two bikers. They notice a billboard behind them similar to the fourth commercial with the same "So easy a caveman can do it" phrase, but targeting motorcycle insurance the caveman this time is on a motorcycle. Suddenly they no longer have any interest in the woman as they head back to their bikes. The women seem to be confused by their sudden change in demeanor.
*The 17th shows one of the cavemen being displayed on the jumbotron at a basketball game as the "Geico Fan of the Game," as he rejects the congratulations of those sitting around him, although he just won a great trip as a prize. The commercial ends with the announcer giving Geico a plug and saying that "it's so easy a caveman could do it."


Notw how fucking gay Activision is by making Metallica an exclusive band to Guitar Hero. The game was officially announced at the 2008 [[E3]] conference during [[Microsoft]]{{'}} presentation, along with the announcement that [[Metallica|Metallica's]] newest album, ''[[Death Magnetic]]'', would be made as content for download for both ''[[Guitar Hero III: Legends of Rock]]'' and ''[[Guitar Hero World Tour]]''.<ref>{{cite web | url = http://xboxlive.ign.com/articles/889/889770p1.html | title = E3 2008: Activision Announces Partnership with Metallica for Release of New Record for Guitar Hero | date = [[2008-07-15]] | accessdate = 2008-07-15 | publisher = [[IGN]] }}</ref>
Also, at the time of the launch of the Caveman's Crib website, a short advertisement featuring all cavemen at the "hip party" featured on the website was added after every Caveman commercial that was currently airing.


==Websites==
== References ==
{{Reflist|2}}


⚫
== External links ==
In 2007, GEICO created and launched an interactive Flash website starring the GEICO commercial cavemen entitled [http://www.cavemanscrib.com/ Caveman's Crib]. What started out as a single microsite inviting users to a hip penthouse party at the caveman's apartment <ref>[http://youtube.com/watch?v=8QlG2Nmp8og YouTube - Caveman's Crib<!-- Bot generated title -->]</ref> has grown into an online GEICO Caveman entertainment portal, with multiple unique web entertainment experiences. The original site [http://www.cavemanscrib.com/One.html Host With the Most] invites users into an immersive, interactive world where the cavemen are preparing for a party and you are the first arriving guest of a nonplussed host. Users may interact with the GEICO cavemen as well as their clothing, electronics, books, magazines and appliances. [http://www.cavemanscrib.com/Two.html Party Out of Bounds] invites users to the interactive aftermath of the raucous party. Embeddable video <ref>http://www.cmoviesonline.com/cmo/214.swf</ref> on three camera phones in the site tell the story of the party from three unique points of view and have been linked throughout myspace and youtube. [http://www.cavemanscrib.com/Three.html Eyes Wide What?!] invites users to a costume party with a decidedly pretentious Venetian Masque theme. This site opens rooms to the crib that give clues to the backstory of several of the cavemen as well as 8mm film footage from their childhood. [http://www.cavemanscrib.com/Four.html iHeartcavemen] builds on a Linked Magazine article from "Host with the Most" and delivers an online dating experience for "cavemen and the women who love them." This site allows users to interact with the cavemen, see online dating profiles of the cavemen and their women, and some of their dates. This site also offers users the opportunity to morph themselves into cavemen and see their cave baby offspring. The Caveman's Crib sites have won several industry awards, including the [[W3]] "Best in Show" and the [[Platinum Hermes Award]]. GEICO's latest addition to their Caveman's Crib franchise is a download site [http://www.cavemanscrib.com/ Dancing Caveman].
* [http://community.guitarhero.com Official ''Guitar Hero'' Community Website]
* [http://www.metallica.com/ Metallica.com - Official site of metallica]


⚫
{{Guitar Hero series}}
==Television sitcom spin-off==
{{Metallica}}
⚫
{{main|Cavemen (TV series)}}
On March 2, 2007, ''[[Variety (newspaper)|Variety]]'' reported that a [[sitcom]] based on the cavemen characters, simply titled ''[[Cavemen (TV series)|Cavemen]]'', was being developed for [[American Broadcasting Company|ABC]].<ref>[http://www.foxnews.com/story/0,2933,256188,00.html GEICO Cavemen Will Be Focus of New ABC Sitcom], ''FOXNews.com'', March 2, 2007</ref> The magazine reported, "'Cavemen' will revolve around three pre-historic men who must battle prejudice as they attempt to live as normal thirtysomethings in modern [[Atlanta]]." ABC announced this series for their fall schedule in May 2007. Originally it featured none of the Cavemen from the commercials, but Jeff Daniel Phillips later agreed to join the cast. It premiered on October 2, 2007. In the face of sagging ratings, it was quietly cancelled, automatically being the shortest lived ABC sitcom of the season. In February 2008, a new series of Caveman commercials featured two of the characters spoofing the premise of the show.


{{DEFAULTSORT:Guitar Hero Metallica}}
== Other appearances ==
[[Category:2009 video games]]
⚫
[[Category:Activision games]]
[[Category:Cooperative video games]]
[[Category:Guitar Hero]]
[[Category:Neversoft games]]
[[Category:PlayStation 2 games]]
[[Category:PlayStation 3 games]]
[[Category:Wii Wi-Fi games]]
[[Category:Wii games]]
[[Category:Nintendo Wi-Fi Connection games]]
[[Category:Xbox 360 games]]
[[Category:Metallica]]


[[ca:Guitar Hero: Metallica]]
*The cavemen appeared in a short film shown in movie theaters singing, [[Rat Pack]]-style, the standard "Everything Happens to Me." <ref name=autogenerated1>[http://www.youtube.com/watch?v=S4EZPpKNEiI YouTube - GEICO Cavemen: After Dark<!-- Bot generated title -->]</ref> It appears that this is part of the website http://cavemanscrib.com <ref name=autogenerated1 />. This short film was nominated for The One Show advertising award competition.
[[fr:Guitar Hero: Metallica]]
*One of the cavemen appeared in the [[Super Bowl XLI]] pre-game show playing golf with [[Phil Simms]], exchanging witty banter and deliberately sabotaging Simms's golf swings.<ref>[http://www.awfulcommercials.com/geico-superbowl-golf.php Awful Commercials dot com : Super Bowl XLI 2007 Commercials: Geico Cavemen Super Bowl Sims Golf<!-- Bot generated title -->]</ref>
[[it:Guitar Hero: Metallica]]
*A [[viral video]] of a supposed Caveman movie has made the rounds on the internet. It appears to be made up of unused clips from the GEICO ads and stock footage.<ref>[http://www.awfulcommercials.com/geico-trailer.php Awful Commercials dot com : Geico Cavemen The Movie Trailer<!-- Bot generated title -->]</ref>
[[nl:Guitar Hero: Metallica]]
*One of the cavemen made several appearances on the sports cable network [[SportsNet New York]] in 2007, including promos for the show GEICO SportsNite, as well as a [[New York Mets]] baseball game.<ref>[http://www.youtube.com/results?search_query=sny+geico+caveman&search=Search YouTube - Broadcast Yourself<!-- Bot generated title -->]</ref>
[[pt:Guitar Hero: Metallica]]
*"Marty" the caveman made a stop at SXSW Interactive in Austin, TX on March 10th, 2008 for the [http://www.istrategylabs.com/iheartcavemencom-launch-party-rocks-sxsw-2008/ iHeartCavemen.com launch party]
[[simple:Guitar Hero: Metallica]]
*One of the cavemen appeared in a [[History Channel]] commercial, as a museum docent discussing a Cro-Magnon display. The museum-goers ridicule the caveman, but he eventually shames them into respecting him as a person. One female goer, however, is impressed by the caveman's knowledge and standing up for himself, garnering him a potential girlfriend.
[[fi:Guitar Hero: Metallica]]
*A Caveman was in an ESPN Fantasy Football commercial where he is playing golf and bragging about his past teams. He says that he will use the same strategy and not "reinvent the wheel". He then proceeds to muff the ball on his swing.
*The Caveman was spotted next to the Powder Tower on the streets of [[Prague]] filming a new commercial on October 2, 2008.

==References==
{{reflist}}

⚫
==External links==
*[http://www.cavemanscrib.com/ Caveman's Crib] - a portal to several immersive world micro sites that get users up close and personal with the backstories of the cavemen (operated by Geico)
*[http://www.cavemenonline.com/ Geico Cavemen Fan Site] - unofficial site
*[http://www.imediaconnection.com/content/13790.asp/ Advertising Industry critiques Caveman's Crib]
*[http://www.duncans.tv/2006/geico-cavemen Geico Caveman Ads reviewed]
*[http://www.awfulcommercials.com/archives/2007/02/27/geico-cavemen-faq-and-definitive-video-post/ Unofficial Geico Cavemen FAQ and Definitive Video Post]
*{{imdb name|name=Jeffrey Daniel Phillips |id=0680489}} Trivia - Portrays one of the Cavemen in the Geico Insurance Commercials
*{{imdb name|name=Ben Weber |id=0916491}} Trivia - Portrays one of the "Cavemen" in the Geico Insurance Commercials
*[http://arrowheadworld.com/ Online website for the tools/artifacts prehistoric caveman used]

⚫
[[Category:Advertising campaigns]]
[[Category:Advertising characters]]

Revision as of 17:46, 10 October 2008

Template:Futuregame

Guitar Hero: Metallica
Developer(s)Neversoft (Xbox 360 & PS3)
Vicarious Visions (Wii)
Budcat Creations (PS2)
Publisher(s)Activision
SeriesGuitar Hero (expansions)
Platform(s)PlayStation 2, PlayStation 3, Wii, Xbox 360
Release
[1]
Genre(s)Rhythm
Mode(s)Single-player, multiplayer

Guitar Hero: Metallica is an upcoming rhythm game being developed by Neversoft and distributed by Activision. The game is expected to be released in Europe, North America, and Australia on the PlayStation 2, PlayStation 3, Xbox 360, and Wii in the first quarter of 2009. Guitar Hero: Metallica will be the second game of the Guitar Hero series to focus on the career and songs of one band, similar to the previous Guitar Hero: Aerosmith.

History

Guitar Hero: Metallica was revealed to be in production when an analyst for Wedbush Morgan Securities discovered mention of the game in Activition's 2008 SEC filings, slated to be released in "fiscal 2009", which ends on March 31, 2009 for Activision.[2] Two posts made to Metallica's website in June 2008 also referred to the "not so top secret GH thing", and that Guitar Hero players could expect "a pile of 'Tallica songs".[3][4] Lars Ulrich, when asked about the game during an interview with MTV, stated that "the people at ‘Guitar Hero’ and Activision are rapidly becoming our best new friends in the world. You can put the rest of it together yourself."[5]

Notw how fucking gay Activision is by making Metallica an exclusive band to Guitar Hero. The game was officially announced at the 2008 E3 conference during Microsoft' presentation, along with the announcement that Metallica's newest album, Death Magnetic, would be made as content for download for both Guitar Hero III: Legends of Rock and Guitar Hero World Tour.[6]

References

  1. ^ Thorsen, Tor (2008-08-01). "Gamespot reports Activision announcements to analysts at press conference". Gamespot. Retrieved 2008-08-03.
  2. ^ Thorsen, Tor (2008-06-02). "Gamespot reports SEC filing by Activision". Gamespot. Retrieved 2008-06-02.
  3. ^ Yeager, Jeff (2008-06-03). "Metallica addresses GH Rumor". Metallica. Retrieved 2008-06-03.
  4. ^ Yeager, Jeff (2008-06-16). "Metallica confirms audio engineers working on Masters for Guitar Hero". Metallica. Retrieved 2008-06-16.
  5. ^ Totilo, Stephan (2008-08-05). "Lars Ulrich Gets Cagey About 'Guitar Hero: Metallica'". MTV. Retrieved 2008-08-05. {{cite web}}: Check date values in: |date= (help)
  6. ^ "E3 2008: Activision Announces Partnership with Metallica for Release of New Record for Guitar Hero". IGN. 2008-07-15. Retrieved 2008-07-15. {{cite web}}: Check date values in: |date= (help)

External links

Retrieved from "https://en.wikipedia.org/w/index.php?title=GEICO_Cavemen&oldid=244410686"