Flensburg brewery

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Flensburg brewery Emil Petersen GmbH & Co. KG

logo
legal form GmbH & Co. KG
founding September 6, 1888
Seat Flensburg , Germany
management Andreas Tembrockhaus, Hans-Peter Heyen
Number of employees 170
sales € 50 million (2009)
Branch brewery
Website www.flens.de

The Flensburg brewery Emil Petersen GmbH & Co. KG is a private brewery based in Flensburg . In addition to Flensburger Pilsener , known colloquially as "Flens", the brewery, founded in 1888, now produces various other beers , mixed beer and non-alcoholic beverages.

The company is a German and global brewery that does not belong to a brewery group such as AB InBev or the Radeberger Group , but is largely family-owned. The majority shareholders are the Dethleffsen-Petersen family, descendants of Emil and Heinrich Petersen, who joined the company in the 1920s by purchasing shares.

Share over 1000 Marks in Flensburger Brauereien AG on February 23, 1922

history

Entrance area of ​​the Flensburg brewery with plop shop

Early years

Five Flensburg merchants founded the Flensburger Export Brewery (FEB) with a capital of 600,000  marks on September 6, 1888 and presented the first beers a year later, a light "Export-Bräu" and the "Munke-Bräu", a dark, "Brewed in the Bavarian style". With the founding in 1873 Flensburger Actien Brewery Company (FAB), Flensburg first large brewery, the Flensburger export brewery in 1919 was a merger , and the new entity was renamed from now on as Flensburger breweries AG .

On the brewery premises, the construction of a large horse stable , decorated with mosaics , began in 1899 , the era of the beer coachmen, which only came to an end with the motorization . In 1924, for example, the brewery acquired the first Magirus trucks, which gradually took over the transport of beer. In 1935 the old horse stable was replaced by a garage and in 1953 the last brewery horses retired.

Years of crisis and World War II

In 1920, after the referendum in Schleswig , the company lost almost half of its sales area in the north Schleswig hinterland and had to accept the expropriation of land (with a total of 53,000 m²) at the new marshalling yard in Flensburg- Weiche . Although a hostile takeover by the Hamburg Bavaria brewery was averted in 1927 , the Flensburg company got into another crisis after the outbreak of the global economic crisis in 1929 and was close to bankruptcy in the early 1930s . In 1932, the Flensburg merchant and Swedish consul Emil Petersen (1900–1974) first moved to the supervisory board and one year later to the brewery's board of directors . The "most important and formative personality in the company's history" with entrepreneurial foresight transformed the company into a limited partnership in 1937 , the Flensburg breweries Emil Petersen & Co. KG , and so the heavily indebted company survived the greatest years of crisis.

The company survived the turmoil of World War II relatively unscathed, apart from a shortage of raw materials. As a result, the original wort of the beer had to be reduced to two to three percent due to the lack of barley , and the customers had to be satisfied with so-called " whey beer ". When some workers of the conformist brewery were drafted into military service in 1939, it replaced the company including through forced labor .

post war period

Steinie from the post-war period "hole mouth closure", now known as swing top

With the status of an “Official NAAFI Brewery”, the brewery operators were given permission by the British occupiers on November 5, 1945 to resume brewing operations, which had temporarily come to a standstill. To this end, the population had to be content with the light whey beer until 1949; full-fledged lager was reserved for the Allies.

In the 1950s the buildings were expanded and extensively modernized. At this time, new types of beverages came onto the market: in 1950 the Flensburger Exportbier and the Bockbier , from 1951 the fruit juice drink Quick , from 1952 Doppelbock and from 1953 Export Pils . The lemonades Afri-Cola and Bluna were also produced under license in Flensburg for a time. From 1959, the people of Flensburg also brewed and sold the types of beer from the Husum brewery , until the production of the Husumer Herrenhaus-Pils was stopped in 1980 , because for legal reasons the name " Husum " could no longer be used for beer brewed in Flensburg. Until 1958, when the Cartel Act came into force, the distribution of Flensburg beer was limited to the area from the Danish border to the Kiel Canal (including the North Frisian Islands ) - agreed with the Kiel and Hamburg breweries, including the Holsten -Brauerei and the Bavaria-St. Pauli brewery .

While individual customers had their jugs filled at the brewery or in restaurants until the 1950s , bottle sales became increasingly important during the economic boom . The brewery sat Steinie with "hole mouth closure" (now considered swing top known) that were packaged mostly in a 24er wooden box.

Major fires

On January 6, 1961, a major fire destroyed the smelter and all storage rooms after a gas mixture ignited in the spent grains room . In the anniversary year of 1988, on January 26th, another major fire destroyed 12 of the 24 new fermentation tanks up to 40 m high and caused delivery bottlenecks for six months.

Generation change

After Emil Petersen's death in 1974, not one of his five daughters took over the management of the family business; the conservative entrepreneur had previously already ordered some time his son Hans Dethleffsen his successor, who was also an old Flensburg merchant family: The new managing director was also co-owner and managing director of 1738 established in Flensburg (and now former) Spirits act Hermann G. Dethleffsen , This later became a family holding company, to which today, in addition to the Flensburg brewery , the majority of the shares in Doppelherz (since 1976) as well as in the building cleaning company Beyersdorf (since 1990) and the Förde Reederei Seetouristik belong. Under Dethleffsen's management, the brewery expanded beyond the borders of the Kiel Canal, the brand was established, the product design was modernized and an advertising and sales department was set up. Like Petersen, Dethleffsen held on to the clip fastener, which was almost unmistakably linked to the Flensburger brand, especially in the 1980s. The only focus now was on the core product Flensburger Pilsener , all types of rim were removed from the range by 1983 at the latest. It was not until ten years later that the product range was gradually expanded again, starting with the alcohol-free Flensburger Frei in 1993 .

The Dethleffsen Holding is now managed by the next generation.

New target groups thanks to the Werner Comics

The distinguished itself marketing the "Premium beer" previously, tradition-conscious "conservative values solidity", so surprised the early 1980s, the success of the comic character Werner - one by the Schleswig-Holstein signatory Rötger Feldmann aka crumbs staged "citizens fright", preferably with Flens nudged . This helped the initially skeptical company management to a new, young target group and made the Flensburger Pilsener well known throughout Germany far beyond its previous distribution area. At the climax of this unexpected affair with a drinking comic hero, the brewery took part in the Werner race in the anniversary year of 1988 at Hartenholm Airport . In addition to stunts with a brewery truck, the people of Flensburg took care of the beer supply for the 200,000 to 250,000 guests of the sprawling festival and prevented a stop at serving by selling directly from delivery trucks.

Because Brösel later replaced the Flens bottle imprint with Bölkstoff - a beer brand that had meanwhile been produced by the Hannoveraner Gilde Brewery - and in 1989 the comic book Werner - Better is that! published, the draftsman came into conflict with the Flensburg brewery. Since that time comparative advertising was not allowed in such form, the company had a court order blackening make the pronouncement. When the Flensburg brewery took over sales of the Bölkstoff brand in 2002, the conflict was resolved.

21st century

From 1998 to 2010 Lorenz Dethleffsen, the son of Hans Dethleffsen, took over the management, from 2000 together with Uwe Müller. Lorenz's brother Andreas now runs the Dethleffsen Holding. During this time, all bottle labels were standardized, the range was expanded by eight products and Flens was also offered in beer cans from 1999 until the temporary discontinuation due to the introduction of the one-way deposit in 2003 , which, however, did not make up more than 2% of the range. The beer is now available in cans again. A prominent supporter of the Flensburg Pilsener at this time was the American US Secretary of State Colin Powell , to whom his German counterpart Joschka Fischer often sent a box. In 2007 Andreas Tembrockhaus took over the management, responsible for marketing, sales and export; He has been supplemented since 2010 by Hans-Peter Heyen, who is responsible for technology.

production

Domestic sales of the FLENSBURGER brand in 2018 amounted to 628,000 hectoliters, and the company employed around 200 people.

Own brands

Product range for everything to do with Flensburg Pilsener
brand since Variety and description Alcohol content Original wort
Flensburg Pilsener 1922 Flensburger Pilsener, the company's only product from 1983 to 1993, accounts for around 70% of sales. With 38 bitter units, it is one of the tartest Pilseners on the German beer market . 4.8% vol. 11.3 ° Plato
Flensburg Free 1993 light, alcohol-free Pilsener <0.5% vol. 4.65 ° Plato
Flensburg dark 1998 A bottom-fermented, dark-amber-colored full beer with a pronounced roasted malt note 4.8% vol. 11.3 ° Plato
Flensburg wheat 2001 The top-fermented wheat beer , the most northerly brewed wheat in Germany, has a higher proportion of hops than classic wheat from Bavaria and is an export hit, especially in China. It was discontinued in Germany as a bottled beer in 2019. 5.1% vol. 11.6 ° Plato
Flensburg malt 2003 The non-alcoholic and therefore low-calorie soft drink has a physiological calorific value of 38  kJ / 100 g (9 kcal / 100 g). Soft drink 1.8 ° Plato
Flensburg winter goat 2004 Seasonally available, orange-golden bock beer 7.0% vol. 16.3 ° Plato
Flensburg Gold 2005 The pale lager is the brewery's most successful brand after the Flensburger Pilsener. 4.8% vol. 11.3 ° Plato
Flensburg cyclists 2005 The mixed beer drink in blue swing top bottles contains half Flensburg Pilsner and half lemonade . 2.4% vol. 6.3 ° Plato
Flensburg water 2006 The low-sodium mineral water with carbon dioxide is filled into a transparent Flensburg swing top bottle. non-alcoholic
Flensburg cellar beer 2007 A bottom-fermented , unfiltered or slightly naturally cloudy, copper-colored beer 4.8% vol. 11.6 ° Plato
Flensburg spring buck 2011 Seasonally available, hoppy light bock beer 6.9% vol. 16.3 ° Plato
Flens Fassbrause
lemon
2013 The Fassbrause consists of 60% lemonade and 40% non-alcoholic Flensburg beer. The calorific value is 49 kJ / 100 g (12 kcal / 100 g). Soft drink 2.5 ° Plato
Flens Fassbrause
rhubarb-strawberry
2014 The Fassbrause consists of 70% a rhubarb and strawberry soft drink and 30% non-alcoholic Flensburg beer. The calorific value is 41 kJ / 100 g (10 kcal / 100 g). Soft drink 2.1 ° Plato
Flensburg noble light 1955
2013
The full-bodied, noble light beer with a two-month maturation period was reissued in 2013 for the 125th anniversary of the brewery. 5.4% vol. 11.8 ° Plato
Flensburger BrauArt Blonde 2016 The blonde is brewed along the lines of Belgian abbey beers. 6.1% vol. 13.8 ° Plato
Flensburger BrauArt Dark Amber 2016 The Dark Amber is a malty amber ale paired with a classic English brown ale. 6.6% vol. 15.3 ° Plato
Flensburger Radler non-alcoholic 2018 The non-alcoholic mixed beer drink in blue swing top bottles contains half alcohol-free beer and half the cloudy lemonade. <0.5% vol. 6.3 ° Plato

In addition, Flensburger Bierbrand is offered in three variants (a Flensburger Bock beer distilled to 38% vol. In 0.5 l bottles with an alcohol content between 40% and 42% vol.).

Awards

  • Meiningers International Craft Beer Award 2014: Category Helles / Lager: Flensburger Edles Helles (Gold)
  • World Beer Award 2014: Category Europe's Best Bock: Flensburger Frühlingsbock (Gold)
  • Dublin Craft Beer Award 2014:
    • Category Bock (light): Flensburg Spring Bock (silver)
    • Category Light / Lager: Flensburger Edles Light (bronze)
  • Meiningers International Craft Beer Award 2015:
    • Category Light / Lager: Flensburger Edles Helles (Gold)
    • Category Bock (light): Flensburg Spring Bock (silver)
    • Cellar beer category (dark): Flensburger cellar beer (silver)
    • Pilsner category: Flensburger Pilsener (silver)
  • DLG Federal Honor Award 2016
    • DLG 2016: Flensburger Gold (Gold)
    • DLG 2016: Flensburger Dunkel (Gold)
    • DLG 2016: Flensburger Pilsener (Gold)
    • DLG 2016: Flensburger Radler (Gold)
    • DLG 2016: Flensburger Frühlingbock (Gold)
    • DLG 2016: Flensburger Winterbock (Gold)
    • DLG 2016: Flens Fassbrause lemon (silver)
    • DLG 2016: Flensburg Malt (Silver)
  • European Beer Star 2017
    • Category Belgian-Style Blond Ale: Flensburger BrauArt Blonde (Bronze)
  • Meiningers International Craft Beer Award 2017
    • Category Blonde Ale (Belgian Style): Flensburger BrauArt Blonde (Silver)
  • Meiningers International Craft Beer Award 2019
    • Category Pils (German Style): Flensburger Pilsener (Silver)
    • Category buck (light): spring buck (silver)

Other brands

  • Bölkstoff - a light, bottom-fermented Pilsener - has been distributed by the Flensburg brewery since 2002
  • Popp-Bier - aphrodisiac beer. Marketing by Beate Uhse AG and available in Beate Uhse sex shops as well as in various beverage markets .
  • Wacken Skoal - Flensburger Pilsener 2006 in swing top bottles as the official beer of the Wacken Open Air .
  • Flens Power - An energy drink, without alcohol, which was mainly exported to South America.

export

The Flensburg brewery now exports both bottles and kegs to around 35 countries. The most important export markets so far are China, Russia and Italy.

particularities

The brewery's logo contains the essential elements of the Flensburg coat of arms : the two Schleswig lions , the hexagonal red tower and the waves. In contrast to the official city arms, there is also a cog , which symbolizes the trade and history of Flensburg as a seafaring city. The lions stand for the former Duchy of Schleswig, the tower for the fact that Flensburg is a safe city, and the waves symbolize Flensburg's location on the water. When the logo was modernized in 2009, it retained its classic elements.

Swing top bottles

One of the world's largest and most modern filling systems for bottles with swing top is located on the brewery premises at
Munketoft .

Contrary to the competition, which largely replaced the swing top with the crown cork as the standard closure from the 1970s , the company stuck to the classic swing top bottle - and for a long time as the only larger brewery in Germany. Despite the comparatively high production costs - such bottles are more complex to manufacture and clean and their closures are prone to wear - the own brands are still filled in swing-top bottles and have thus become the trademark of the Flensburg brewery. On average, each of the around 100 million bottles in circulation is reused 30 times (as of 2019). According to the information on the bottle, the empty swing top bottles should not be closed again after use, otherwise they have to be opened again before the rinsing process.

In order to ensure quality and competitiveness, the brewery developed a new closure for four million euros that came onto the market in spring 2010. These investments were supported by the state of Schleswig-Holstein with EU funds from the “Company Innovations” program amounting to almost one million euros. The swing top bottles have since been equipped with a new sealing ring made of a special material that only allows a small amount of gas to be exchanged and whose value is for the first time on the level of reliability of a crown cap.

In autumn 2018, the Flensburg brewery received the “Business Environment Prize” for the third time for the conservation of natural resources.

Rumbling

The beating of a traditional Flensburg swing top bottle is “an exercise in dexterity in which the drooping lid is lifted onto the neck of the bottle with a snap of the finger.” On July 8, 2016, the Flensburg Film Production Moving Image published a curious video clip in which this exercise turns into a recording ritual at the residents' registration office or Citizen's Office belonged. The “naturalization test” filmed with a hidden camera was a city campaign by the initiators of Flensburg loves you , which was viewed 331,000 times, shared 6653 times on Facebook and commented 593 times within a few days .

Advertising and sponsorship

Flensburg swing top bottle in front of Hallig Langeneß ; The brand defines itself as explicitly North German beer.

The "popping" when opening the swing top bottle - made nationwide known through the Werner Comics - was stylized in the 1980s as a mark of identification of the brand, which is an integral part of radio and television advertising to this day. The advertising also likes to flirt with the North German brand origin, dry North German humor and play on words (e.g. “Das Flenst.” Or “Flensburger Herrenhandtasche” for a six-packer ). Detlev Buck directed the most famous commercials made between 1994 and 1996 .

When it comes to sponsoring , the focus is on social projects, cultural institutions and sports clubs that are based in the home region. Well-known partners are the handball players of SG Flensburg-Handewitt ; and the Schleswig-Holstein Football Association. The maintenance and operation of the historic saloon steamer Alexandra as well as the Museumshafen Flensburg , the Flensburger Sozial- und Grenzverband Arbeitsgemeinschaft Deutsches Schleswig (ADS), as well as major events (Ostseeman) in Schleswig-Holstein / Hamburg have been supported once a year since 2005 Festival celebrated on the brewery premises.

In both the Sparkassen-Arena ( THW Kiel ) and the Holstein Stadium ( Holstein Kiel ) in Kiel, the Flensburg brewery replaced the Warsteiner brand as a beer sponsor from the handball and football season 2017/2018 . As a new sponsor, the Flensburg team will also appear in the Schleswig-Holstein 2017/18 football Oberliga , which will henceforth be called the "Flens Oberliga".

Club of the Flensburg Breweries collectors of rarities

Passionate collectors and Flens enthusiasts joined forces in 1990 in the Club of Flensburger Breweries Raritätensammler (a registered association (eV) since 2006 ). The approximately 70 members document the exhibits in a collector's catalog, organize exhibitions and deal with the history of the Flensburg breweries. The exhibits include bottles and glasses, beer mats, labels, model cars, beer crates, historical stocks, documents and photos. In addition, in 1997 the club set a world record in beer mat tower construction (14.66 m high).

See also

literature

  • Flensburger Brewery Emil Petersen GmbH & Co. KG (ed.), Peter Feierabend, Karsten Zang: 125 years of the Flensburger Brewery 1888–2013. Feierabend Unique Books, Cologne 2013, ISBN 978-3-939214-08-3 .

Web links

Commons : Flensburger Brauerei  - Collection of images, videos and audio files

Individual evidence

  1. ^ A b Carlo Jolly: Flensburg Brewery: 6.6 million new swing-top bottles. In: Flensburger Tageblatt . March 31, 2015, accessed April 29, 2015 .
  2. Press release  ( page no longer available , search in web archivesInfo: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice. (PDF; 131 kB), accessed on June 12, 2010@1@ 2Template: Toter Link / www.flens.de  
  3. Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, pp. 127–132.
  4. Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, pp. 13–20.
  5. a b Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, pp. 23–25.
  6. Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, pp. 32–33.
  7. Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, pp. 28–31.
  8. Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, p. 31.
  9. Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, pp. 41–43.
  10. Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, pp. 46–49.
  11. Das flenst: Beer from the fjord. Norddeutscher Rundfunk , November 29, 2014, accessed on December 28, 2014 .
  12. a b Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, pp. 50–52.
  13. a b c Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, pp. 67–80.
  14. Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, p. 74.
  15. a b c Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, pp. 83–93.
  16. Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, pp. 101–105.
  17. ^ Hermann G. Dethleffsen family holding: 275 years, eight generations - a merchant family. In: shz.de . June 14, 2013, accessed December 29, 2014 .
  18. a b c d e f g h i j k l m n internal
  19. a b c Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, pp. 112–113.
  20. a b Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, pp. 120–123.
  21. Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, p. 125.
  22. Flensburg Malt. Flensburger Brauerei Emil Petersen GmbH, 2015, accessed on May 7, 2015 .
  23. Flens Fassbrause lemon. Flensburger Brauerei Emil Petersen GmbH, 2015, accessed on April 29, 2015 .
  24. Flens Fassbrause rhubarb-strawberry. Flensburger Brauerei Emil Petersen GmbH, 2015, accessed on April 29, 2015 .
  25. International awards for the brewery. In: flens.de. Flensburger Brauerei Emil Petersen GmbH & Co. KG, December 31, 2014, accessed on May 21, 2015 .
  26. ^ Flensburg spring buck. (No longer available online.) In: worldbeerawards.com. 2014, archived from the original on May 29, 2015 ; accessed on May 21, 2015 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.worldbeerawards.com
  27. ^ Dublin Craft Beer Cup. In: die-frei-bauer.com. 2014, accessed May 21, 2015 .
  28. Meiningers International Craft Beer Award 2015. (No longer available online.) In: craft-beer-award.com. March 2015, archived from the original on April 2, 2015 ; accessed on May 26, 2015 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.craft-beer-award.com
  29. Flensburg Brewery 2019
  30. https://www.european-beer-star.de/ebs-de/presse-und-fotos/gewinnerlisten/Gewinner_2017.pdf
  31. https://www.meininger.de/de/craft-beer-award/verkostungsverbindungen/meiningers-international-craft-beer-award-2017?page=24
  32. https://www.meininger.de/de/brauerei/flensburger-brauerei-emil-petersen-gmbh-co-kg-flensburg-0
  33. The Bölkstoff dealer list. In: werner.de. Retrieved May 21, 2015 .
  34. Flensburg Brewery 2019
  35. The coat of arms of the city. In: flensburg-online.de. Retrieved May 20, 2015 .
  36. Flensburg brewery. In: ostsee.de. Retrieved July 2, 2016 .
  37. Manufacturing. (No longer available online.) In: www.flens.de. Flensburg brewery Emil Petersen, 2016, archived from the original on July 2, 2016 ; Retrieved July 2, 2016 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.flens.de
  38. a b Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, pp. 54–55.
  39. Ute Brade: Flensburger "pops" again soon. In: taz.de . November 10, 2009, accessed December 29, 2014 .
  40. Press release for the annual press conference Flensburger Brewery January 31, 2019
  41. Swing- top bottle and Prömpeln: Flensburg lands Internet hit. In: Kiel News . July 12, 2016. Retrieved July 15, 2016 .
  42. Carlo Jolly: Video hit on the Internet: "Prömpeln" as a recording ritual in the Flensburg citizens' office. In: Flensburger Tageblatt . July 12, 2016. Retrieved July 15, 2016 .
  43. Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, p. 117.
  44. Jersey partner: Flensburger Brewery. SG Flensburg-Handewitt , accessed on December 29, 2014 .
  45. Flensburg Brewery 2019
  46. Jürgen Muhl: Beer in the Holstein Stadium: At Holstein Kiel and the THW only "Flens" is drunk. In: shz.de. Schleswig-Holsteinischer Zeitungsverlag , May 30, 2017, accessed on June 2, 2017 .
  47. Peter Feierabend, Karsten Zang: 125 years of the Flensburg brewery. Cologne 2013, pp. 110–111.
  48. about us. (No longer available online.) Club der Flensburger Brauereien Raritätensammler eV, archived from the original on December 28, 2014 ; accessed on December 28, 2014 . Info: The archive link was inserted automatically and has not yet been checked. Please check the original and archive link according to the instructions and then remove this notice. @1@ 2Template: Webachiv / IABot / www.flens-club.de

Coordinates: 54 ° 46 ′ 44 ″  N , 9 ° 26 ′ 10 ″  E