Griesson - de Beukelaer

from Wikipedia, the free encyclopedia
Griesson - de Beukelaer GmbH & Co. KG

logo
legal form GmbH & Co. KG
Seat Polch ( Rhineland-Palatinate ), Germany
management Managing directors
  • Andreas Nickenig (speaker)
  • Roland Haffke
  • Andreas Land
Number of employees 2052 (2019)
sales 508 million euros (2018)
Branch Production of sweet and savory pastries
Website www.griesson-debeukelaer.de

The Griesson - de Beukelaer GmbH & Co. KG ( degree of handicap ) with headquarters in Polch ( Rheinland-Pfalz ) is one of the leading biscuit manufacturers in the European market for confectionery and savory snacks . The range that the family company produces at four German locations includes branded products and private labels .

history

DeBeukelaer

Share of 100 francs from De Beukelaer's Fabrieken from February 24, 1929

In 1850 Edouard de Beukelaer started making biscuits. 20 years later he opened the first biscuit factory in Belgium and invented the double biscuit . He named it Le Petit Prince fourré ( the little stuffed prince ) in honor of the heir to the Belgian throne . DeBeukelaer was represented with a stand for the first time at the Antwerp World Exhibition in 1894 . Six years later the company became a public company .

The son of the company founder set up the Flemish biscuit factory E. de Beukelaer in Kempen on the Lower Rhine in 1955 . The double biscuit, which was given the brand name Prinzen Rolle in 1964, has been made here ever since .

The long-standing connections between the three large Belgian biscuit factories DeBeukelaer , Parein and Victoria led to a merger in 1965 , creating the General Biscuit Company . With plants in Belgium, Germany, Great Britain , Italy and Congo-Kinshasa, it was one of the largest in Belgium. In 1986 it came into the possession of BSN-Gervais-Danone , which later became part of the Danone group.

Griesson

In 1892 Anton Gottlieb Gries founded a bakery on Peterstrasse in Kobern on the Moselle . He had previously completed an apprenticeship in Nuremberg . Hans Gries joined his father's company in 1918 with his brother Anton. This changed its name from now on as GA Gries & Söhne . In 1924, Hans Gries founded the Griesson company . In 1928 he opened his own gingerbread factory in Kobern. Machines were first used in 1938 to flatten the dough and press it into shapes.

After the death of Hans Gries in 1966, the third generation took over the management with his son Heinz Gries . In 1969 he opened a new factory in Polch . In 1979, two years after Griesson brought out the Soft Cake , the company headquarters moved from Kobern to Polch. In the first decade under the direction of Heinz Gries, the company also developed a year-round range, thereby ending its dependence on the seasonal gingerbread business. In the decades that followed, Heinz Gries strived for consistent technology and cost leadership.

In 1993 a plant was set up in Kahla , Thuringia . In 1997, Griesson also took a 50 percent stake in Tekrum ( Ravensburg ).

Griesson - de Beukelaer

In 1998 Andreas Land joined Griesson. In addition to Heinz Gries, he acted as managing director, at the same time he acquired five percent of the company's shares. On March 1, 1999, Griesson merged with part of the Danone Group, the pastry division General Biscuit Germany and General Biscuit Austria (DeBeukelaer) , to form Griesson - de Beukelaer GmbH & Co. KG. Heinz Gries and Andreas Land initially held 60% of the company shares , Danone 40%. From now on, the new company managed the Griesson brand as well as the brands brought in by Danone such as DeBeukelaer , Prinzen Rolle and LEICHT & CROSS .

In the years that followed, the company expanded. This included the continued expansion of the Polch plant in 2002 - from 1969 to 2004 it experienced 30 expansion stages - and in 2004 the commissioning of a logistics center in Koblenz . Griesson - de Beukelaer took over the remaining company shares (50%) from Tekrum with retroactive effect from January 1, 2005 . A year later, the company entered the license business with Mövenpick Holding AG ; Griesson - de Beukelaer used these licenses until 2012. In 2007 Heinz Gries and Andreas Land acquired the remaining 40 percent of the company. In March of the following year, Griesson - de Beukelaer took over Wurzener Dauerbackwaren GmbH ( Wurzen ) from Stollwerck ( Cologne ).

Heinz Gries resigned as managing director of the company at the turn of the year 2008/2009. In 2012, the company's sales exceeded half a billion euros (508 million euros) for the first time, around 45 percent of which was generated abroad. In 2014, Heinz Gries brought his majority stake in the family business to a family foundation he had set up ( Gottlieb Anton Foundation ).

With effect from January 1, 2017, the plant in Ravensburg was sold to the Swiss company Kambly .

The company was part of a working group of the Association of Conditions of the Confectionery Association, against which the Federal Cartel Office imposed fines in 2013. The appeal of the members of this so-called confectionery cartel was dismissed, the Düsseldorf Higher Regional Court upheld the decision and increased the penalties for Griesson - de Beukelaer to seven million euros. The judgment is not yet final, an appeal at the Federal Court of Justice is possible.

On November 16, 2018, the company announced that it would close the factory in Kempen, which has existed since 1955 and employ around 270 people, by 2020 and that production and a. of the Prinzen Rolle completely to the location in Kahla in Thuringia. The reason for this is the lack of expansion opportunities at the Kempen location. Around 100 million euros are being invested in Kahla.

present

Brands

In addition to the manufacture of merchandise, the company has the following brands (as of May 2018):

*Griesson - de Beukelaer owns the license rights for the Prinzen Rolle brand . The brand owner has been the Kraft Foods Group (today: Mondelēz International ) since June 2011 .

Locations

Administration of Griesson - de Beukelaer in Polch

The company is based in Polch and has been a production site since 1969. The pastries are also made in Kahla, Kempen and Wurzen. The central logistics location is in Koblenz and there is also a sales office in Vienna .

sales

In 2017, the company achieved sales of 508 million euros. In the previous year this value was 514 million euros.

Leadership and staff

Andreas Nickenig is the management spokesman and, as managing director, is responsible for sales and marketing. Roland Haffke (commercial) and Andreas Land (managing partner) are also part of the management. In May 2018, the company announced the number of its employees as 2100. The number of apprentices was 75 in August 2017.

Ownership

The Gottlieb Anton Foundation now holds 94 percent of the shares in the company. It was built by Heinz Gries in 2014. According to Heinz Gries, the reasons for this step were to secure his family and maintain the company. The foundation is managed by the foundation board.

Commitment and awards

The company sees itself as an organization with social responsibility . This is expressed in donations and in sponsoring clubs, organizations and events. Major donations in the past include donations of over 25,000 euros for flood victims in Königstein ( Saxon Switzerland ) (2002) and 50,000 euros for UNICEF school projects in Africa (2007). In 2010, the company supported the FLY & HELP foundation with its LEICHT & CROSS brand . Specifically, a trip around the world was sponsored by Reiner Meutsch, which benefited five aid projects. In 2015, the company donated a total of 60,000 euros to RTL - We Help Children , which was raised through a fundraising campaign on the occasion of the 60th birthday of Prinzen Rolle . In 2015, on the occasion of the Saxon Day in Wurzen , the company supported the children's and youth center Am Wachtelberg in Wurzen-Dehnitz with a donation. In 2018, the company is also one of the sponsors of the Mittelrhein International Concert Days and the Kempen Klassik concerts . In the field of popular sports , the company is the title sponsor of a run in Polch and one in Kempen.

The company has been cooperating with the Kurfürst-Balduin-Gymnasium in Münstermaifeld since 1999. The company also works with IGS Maifeld in Polch. A comparable partnership also exists with the Kahla home citizenship school .

The company has received numerous awards. The awards include:

Web links

Individual evidence

  1. ↑ Information on the management in the imprint of the company's website, accessed on October 10, 2018.
  2. ↑ Key words on A. Land's career on the Bell Food Group website , accessed on April 26, 2018.
  3. ↑ a b c Information on the company's website on sales , accessed on April 6, 2019.
  4. ^ Mario Brück: Griesson-De Beukelaer. Polch instead of Paris ; in: Wirtschaftswoche , No. 29, July 10, 2003. Logistics center: Top in Europe Investor group invested 22 million euros. Griesson - de Beukelaer is a major customer of the new headquarters of Dialog AG ; in: Rhein-Zeitung , February 3, 2004. Tekrum taken over. The pastry specialist now belongs to Griesson-de Beukelaer ; in: Südkurier , February 18, 2005. Griesson-de Beukelaer continues to grow in a difficult environment ; in: Rhein-Zeitung , January 26, 2007. Griesson-de Beukelaer: Cookies instead of crisis ; in: Rhein-Zeitung , January 30, 2009. Griesson - de Beukelaer holds its own despite the economic and financial crisis ; in: Rhein-Zeitung , February 2, 2010. Robert Falkinger: Griesson's mighty plans ; in: Regal , August 1, 2011. Griesson-de Beukelaer reports good business year ; in: Rheinische Post , April 10, 2013. Griesson-de Beukelaer reports increase in sales ; in: Rheinische Post , February 26, 2014. The delicacies from Polch taste good all over Europe. Pastry Griesson - de Beukelaer has roots in the region ; in: Rhein-Zeitung , September 27, 2014.
  5. ↑ a b c Elisabeth Hoos: Strategist with grip . In: Lebensmittel Zeitung , November 6, 2009.
  6. ↑ Griesson - de Beukelaer - foil printing for prince role. In: www.bluhmsysteme.com. Retrieved April 27, 2018 .
  7. ↑ a b c d e Martin Mehringer: Fine technology. Hardly any other confectionery manufacturer invests as much money in its factories as Griesson-de Beukelaer. The technology and cost leadership achieved in this way forms the basis for success in the branded and private label business . In: Lebensmittel Zeitung , October 29, 2010.
  8. ↑ a b c d Archived information about the company's history ( memento of October 12, 2011 in the Internet Archive ). Also: yesterday. In: www.griesson-debeukelaer.de. Retrieved May 3, 2018 (company history information on company website).
  9. ↑ Werner Dohmen: Princes' roles reach as far as Rio. In: Westdeutsche Zeitung . August 15, 2015, accessed May 3, 2018 .
  10. ↑ Toralf Czartowski: De Beukelaer. In: Markenlexikon (brandslex.de). May 19, 2018. Retrieved June 11, 2018 .
  11. ↑ Yesterday. In: www.griesson-debeukelaer.de. Retrieved June 11, 2018 (company history information on company website).
  12. ↑ a b c The scent of gingerbread wafted over the Moselle . In: Rhein-Zeitung , June 15, 1999.
  13. ↑ a b c d e Hagen Seidel: The miracle of Polch. In: The world . July 20, 2004, accessed April 30, 2018 .
  14. ↑ Markus Kuhlen: Pastries. The delicacies from Polch taste good all over Europe. Griesson - de Beukelaer has roots in the region . In: Rhein-Zeitung , September 27, 2014.
  15. ↑ a b c Mario Brück: The success factors of the biscuit king. In: Wirtschaftswoche. September 26, 2016, accessed April 30, 2018 .
  16. ↑ Britta Rosbach: A portrait of the top 50. Andreas Land, Griesson - de Beukelaer . In: Lebensmittel Zeitung Spezial , No. 4, November 10, 2006.
  17. ↑ Large-scale merger for pastries . In: Lebensmittel Zeitung , January 29, 1999.
  18. ^ Anne Jacoby: With princes on a growth path . In: Lebensmittel Zeitung , February 27, 2004.
  19. ↑ a b c d Nikolaus Förster : There is a life besides the biscuit. Griesson-de Beukelaer . In: Impulse , November 24, 2011.
  20. ↑ Logistics center: top in Europe. Investor group invested 22 million euros - Griesson - de Beukelaer is a major customer of the new headquarters of Dialog AG . In: Rhein-Zeitung, February 3, 2004.
  21. ↑ Birgit Loderhose: Princes from Koblenz roll into the trade faster. Griesson-de Beukelaer with new European central warehouse - outsourcing of logistics to Dialog Group - better delivery service. In: Lebensmittel Zeitung , February 20, 2004.
  22. ↑ Tekrum taken over / pastry specialist now belongs to Griesson-de Beukelaer . In: Südkurier , February 18, 2005.
  23. ↑ Griesson-de Beukelaer buys . In: Lebensmittel Zeitung , February 18, 2005.
  24. ↑ Griesson-de Beukelaer. Tekrum taken over . In: Convenience Shop , March 3, 2005.
  25. ↑ The license to bake. Griesson - de Beukelaer (GdB) enters the licensing business with the Mövenpick brand . In: Lebensmittel Praxis , May 19, 2006.
  26. ↑ Griesson - de Beukelaer. Premium pastries for connoisseurs . In: Lebensmittel Zeitung , June 16, 2006.
  27. ↑ Andreas Chwallek: Griesson shareholders buy Danone package . In: Lebensmittel Zeitung , May 11, 2007.
  28. ↑ Tino Zippel: Griesson-de Beukelaer continues to rely on Thuringia and takes over Wurzener long-life baked goods . In: Ostthüringer Zeitung , March 1, 2008.
  29. ↑ Dieter Druck: Griesson-de Beukelaer / Wurzener Dauerback goods . In: Lebensmittel Praxis , March 7, 2008.
  30. ↑ Rebecca Frener: Generation change at Griesson-de Beukelaer . In: Lebensmittel Zeitung , December 19, 2008.
  31. ↑ Griesson-de Beukelaer. Biscuit maker makes crisp profit . In: Die Welt Kompakt , April 5, 2013.
  32. ↑ Griesson-de Beukelaer expands production . In: Rhein-Zeitung , April 5, 2013.
  33. ↑ Griesson-de Beukelaer with sales growth . In: Westdeutsche Allgemeine Zeitung , April 5, 2013.
  34. ↑ Griesson-de Beukelaer reports a good business year . In: Rheinische Post , April 10, 2013.
  35. ↑ Griesson-de Beukelaer expands production . In: Trierischer Volksfreund , April 16, 2013.
  36. ↑ Griesson-de Beukelaer runs the family foundation . In: Rhein-Zeitung , May 22, 2014.
  37. ↑ Griesson-de Beukelaer remains in family hands . In: Westdeutsche Zeitung , May 22, 2014.
  38. ↑ "I sleep better without debt" . In: Lebensmittel Zeitung , May 15, 2015.
  39. ↑ Kambly secures production site in Germany . In: Lebensmittel Zeitung , May 13, 2016.
  40. ↑ Jasmin Bühler: Swiss people will soon be baking in Ravensburg. In: Schwäbische Zeitung . December 29, 2016, accessed May 3, 2018 .
  41. ↑ Helmut Bünder: Schokokartell has to pay. In: Frankfurter Allgemeine Zeitung. January 31, 2013, accessed August 24, 2018 .
  42. ↑ Düsseldorf Higher Regional Court punishes the confectionery cartel. In: Rheinische Post. January 17, 2017, accessed August 24, 2018 .
  43. ↑ Düsseldorf Higher Regional Court confirms fines against confectionery manufacturers for exchanging information. January 27, 2017, accessed on August 28, 2018 (press release from the Federal Cartel Office).
  44. ↑ Investment of 100 million euros: Griesson continues to expand plant in Kahla. tlz.de, November 17, 2018, accessed on November 18, 2018 .
  45. ↑ See the information on the brands on the company website (menu item "Brands") , accessed on May 24, 2018.
  46. ↑ DPMA register : Prinzen Rolle , accessed on May 3, 2018; European Union Intellectual Property Office : Prince , accessed May 3, 2018.
  47. ↑ See the information on the locations on the company website, accessed on May 3, 2018.
  48. ↑ Backwelt , February 10, 2017: Loss of sales and investments at Griesson-de Beukelaer . Retrieved February 13, 2017.
  49. ↑ Today. In: www.griesson-debeukelaer.de. Retrieved October 10, 2018 (management information on company website). ; Imprint. In: www.griesson-debeukelaer.de. Retrieved October 10, 2018 .
  50. ↑ Information provided by the company on the number of employees , accessed on May 3, 2018.
  51. ↑ 15 new trainees begin their training at Griesson - de Beukelaer in Polch. (No longer available online.) In: region-rhein.de. August 17, 2017, formerly in the original ; accessed on June 11, 2018 .  ( Page no longer available , search in web archives )@1@ 2Template: Toter Link / region-rhein.de
  52. ↑ Griesson-de Beukelaer has a new management. Gries transfers stake in foundation . In: Rhein-Zeitung , May 23, 2014.
  53. ↑ Griesson de Beukelaer helps flood victims in Königstein . In: Ostthüringer Zeitung , October 10, 2002.
  54. ↑ Griesson - de Beukelaer donates 50,000 euros . In: IHK-Magazin - Business news of the IHK Mittlerer Niederrhein , No. 9, September 2007.
  55. ↑ Ira Lanz: Flieger and Fundraiser. In: FVW. January 8, 2010, accessed May 24, 2018 .
  56. ↑ Flying and helping children is the goal of the FLY & HELP foundation. In: Super Sunday. January 17, 2010, accessed May 24, 2018 .
  57. ↑ 60 years of Prinzen Rolle: 60,000 euros for 'RTL - We help children'. In: www.wirhelfenkinder.rtl.de. July 16, 2015, accessed May 24, 2018 .
  58. ^ Kai-Uwe Brandt: Home game for Genedl and stress for Wurzens minstrels. In: Leipziger Volkszeitung . September 5, 2015, accessed June 11, 2018 .
  59. ↑ Our sponsors for the 2018 season. In: www.ikm-mittelrhein.com. Retrieved May 3, 2018 .
  60. ↑ Support group for culture & economy. In: kempen-klassik.de. Retrieved on June 11, 2018 (information from the Kempen Klassik eV association ).
  61. ↑ Runners from the region flock to Polch on Saturday. More than 600 registrations for the "Griesson-de Beukelaer-Stadtlauf" . In: Rhein-Zeitung , September 25, 2003.
  62. ↑ 9th Griesson-de-Beukelaer city run is on Sunday . In: Rhein-Zeitung , September 23, 2010.
  63. ↑ Athletics. 14th Griesson-de Beukelaer run in Polch. Main run at 11am . In: Rhein-Lahn-Zeitung , September 24, 2016.
  64. ↑ Running spectacle for the whole family . In: Rheinische Post , April 8, 2016.
  65. ↑ Pupils experience the world of work up close. Gymnasium Münstermaifeld and Griesson company signed the relevant contract - get to know professional life in practice . In: Rhein-Zeitung , February 11, 1999.
  66. ^ Art under the sign of princes and bears. 14 students from the Kurfürst-Balduin-Gymnasium are currently studying the products of the Griesson-de Beukelaer company in art classes . In: Rhein-Zeitung , January 29, 2003.
  67. ↑ New optics for Cookie Prince. Cooperation between Griesson-de-Beukelaer and Gymnasium Münstermaifeld produced works of art - duty was followed by the freestyle . In: Rhein-Zeitung , June 25, 2003.
  68. ^ Website of the grammar school with a list of cooperations, accessed on May 3, 2018.
  69. ↑ Integrated comprehensive school Maifeld in Polch: Vocational research with school sponsor Griesson de Beukelaer . In: Blick aktuell (Maifeld), May 18, 2017.
  70. ↑ Report on the school website about a project  ( page no longer available , search in web archives )  Info: The link was automatically marked as defective. Please check the link according to the instructions and then remove this notice. (November 10, 2017). Accessed May 3, 2018.@1@ 2Template: Toter Link / www.igs-maifeld.de  
  71. ↑ Annett Eger: Share in the success . In: Ostthüringer Zeitung , March 18, 2004.
  72. ↑ Annett Eger: Griesson-de Beukelaer GmbH & Co.KG wants to create additional training positions by 2005 . In: Ostthüringer Zeitung , October 5, 2004.
  73. ↑ Annett Eger: Years of commitment are now paying off. Employment agency honors Griesson-de Beukelaer GmbH & Co.KG as the ninth company in the region with the certificate for the promotion of young talent . In: Thüringische Landeszeitung , November 13, 2015.
  74. ↑ The school's website with information about collaborations, accessed on May 3, 2018.
  75. ^ Health award for Griesson-de Beukelaer . In: Lebensmittel Zeitung , May 16, 2008.
  76. ↑ Griesson-de Beukelaer receives "Golden Egg" animal welfare award . In: Rhein-Zeitung , May 19, 2009.
  77. ↑ Golden Sugar Loaf for Heinz Gries. In: rp-online . November 9, 2009, accessed May 3, 2018 .
  78. ↑ Award for Griesson-de Beukelaer . In: Westdeutsche Zeitung , November 17, 2011.
  79. ^ Survey by FOCUS, Xing and Kununu. These are Germany's best employers. In: Focus Online . January 28, 2014, accessed May 24, 2018 .
  80. ↑ Packaging price for Griesson-de Beukelaer . In: Rheinische Post , December 5, 2014.
  81. ^ Prize for Griesson de Beukelaer . In: Thüringische Landeszeitung , June 19, 2015.
  82. ↑ example. Griesson-de Beukelaer awarded a prize. Polcher sweet and savory biscuits manufacturer is "Attractive Employer Rhineland-Palatinate 2017" . In: Rhein-Zeitung , December 20, 2017.
  83. ↑ DLG award for long-term product quality - fine baked goods. In: www.dlg.org. Retrieved May 3, 2018 .
  84. ↑ For the 28th medal in a row see 47 DLG medals for Griesson - de Beukelaer . In: Rhein-Zeitung , April 16, 2016.

Coordinates: 50 ° 18 ′ 20 ″  N , 7 ° 19 ′ 12 ″  E