Franz Ronneberger

Franz Ronneberger (* 15. March 1913 in Auma ; † 30th March 1999 in Nuremberg ) was a German lawyer and social scientist with teaching and research areas in Communication Studies , Political Science , Public Administration and in the South East Europe - Research . During National Socialism he worked in a key role in the intelligence service . In the Federal Republic of Germany he founded communication studies and developed a theory of public relations .

biography

Early years

Ronneberger's father, the plumber and factory owner Karl Konrad Ronneberger, died in the First World War in August 1915 . After elementary school in Auma , Ronneberger attended grammar school in Weimar until his mother remarried , then the upper secondary school in Pößneck , where he graduated from high school in 1932 . As a scholarship holder of the German National Academic Foundation , he then began studying law at the University of Kiel . In the same year he joined the National Socialist German Student Union (NSStDB), in which he soon became involved in national politics . A training camp run by the German student body aroused his interest in Southeastern Europe , so that in 1934 he moved to Munich , where he hoped for better scientific opportunities.

In 1935 Ronneberger became a research associate at the Southeast Institute there and established close contacts with Fritz Valjavec . At the same time, Ronneberger took over the external office of the student body at the University of Munich . The Foreign Office trained students before and for stays abroad. In the “South / East Branch Office”, for example, Ronneberger and Valjavec prepared students to indoctrinate German minorities in the Danube region with national socialism in so-called “land services” using scientific camouflage . With Valjavec, Ronneberger also built a "South-East Press Report" in 1936, which dealt with the systematic evaluation of the foreign press and the publications of the ethnic German minorities in Southeast Europe.

In 1937 Ronneberger became head of the "Southeast Branch Office" of the Reich Student Leadership and joined the NSDAP ( membership number 5.152.299). He had been a member of the NSDStB and the SA since March 1933 . In 1938 he also took over the management of the " German Academic Abroad " in Munich, which looked after foreigners studying there.

Scientifically, Ronneberger devoted himself to Southeast European research under National Socialist auspices. In 1935/36 he submitted the study, written together with four fellow students, The regulating power of the völkisch idea in south-eastern Europe to the 1st Reich achievement struggle of the students. This also made contact with the organizer of the competition, Franz Six . In 1935 he also passed the first state examination in law. In 1938 he received his doctorate with a thesis on Southeastern Europe in Bismarck's political system , which appeared in 1941 in the series of the German Institute for International Studies . In it he portrayed Otto von Bismarck's foreign policy as an anticipation of national broad- area policy.

In World War II

Ronneberger maintained close personal contacts with the National Socialist movements within the German ethnic groups in Romania , Slovakia and Hungary . In the spring of 1939, Reich Governor Arthur Seyß-Inquart appointed him to his Vienna staff. Here Ronneberger was entrusted with the "establishment of an office for research into the press in Southeastern Europe and current press and political reporting", for which he organized a network of liaison officers in Southeastern Europe.

In the course of 1940 the "Ronneberger Office" was taken over by the Foreign Office due to its longstanding connections in Southeast Europe and entrusted with intelligence tasks and the preparation of mood reports as part of a newly established Southeast Service. Ronneberger also made numerous trips for his network of liaison and confidante people to maintain personal contacts. Ronneberger's correspondent office evaluated agent reports, compiled press reviews of Southeastern European newspapers with translation service, kept a personal and material index of institutions and political organizations in Southeastern Europe, maintained a special library and prepared weekly political reports on Southeastern Europe and, on request, analyzes for ministries, secret services and the Reich Main Security Office (RSHA) . Ronneberger's collections of material were used by the Foreign Office in the negotiations on the Vienna arbitration award and as a news resource for the “Donausender”, a propaganda broadcaster in Slovakia .

For the Südosteuropa-Gesellschaft , Ronneberger published confidential business news, not least of which was obtained from German companies. For camouflage purposes, Ronneberger was officially head of the press and information department “in the border area of ​​the NSDAP Gauleitungen of Vienna and Niederdonau” under Helmut Triska as well as head of the NSDAP Gau. At the Union of National Journalists' Associations (UNJ) founded in December 1941 , Ronneberger worked in the "Institute for Research and Promotion of the International Press".

In May 1944, Ronneberger's press office was merged with the Vienna Publications Office of the Southeast German Research Association , headed by Wilfried Krallert . Ronneberger became Krallert's representative in Vienna, who in November 1943 had taken over the leadership of Group VI G (scientific and methodological research service) in Amt VI (foreign intelligence service) of the RSHA.

From April 1940 Ronneberger also held a teaching position from the “Southeast Foundation of the Central European Business Conference in Berlin” at the University of World Trade in Vienna. On September 28, 1944 , he completed his habilitation at the university with a thesis on Political Research in Southeastern Europe with Hellmut Georg Isele , Erich Preiser and Hermann Gross for Political Science . Originally he wanted to work out the basics of a new "national minority law", but refrained from doing so because it seemed to him to shake the foundations of international law too much .

At the beginning of the Second World War , Ronneberger was released from his legal clerkship and initially worked for the office of the Foreign Office / Defense at the Deputy General Command of the XVII. Army Corps . As early as 1939 he had applied for admission to the SS , which took place on January 15, 1942 with the rank of SS-Untersturmführer (membership number 415.905). In April 1942 he was taken on as a full-time employee by the Vienna SD head section, for whom he had worked unofficially since at least 1940. He belonged to the "Academic Legion" of the Higher SS and Police Leader in Vienna and was assigned to the RSHA on January 20, 1945.

But Ronneberger was no longer to get to Berlin. Towards the end of the war, he had to organize the relocation of the publication point to the designated “alternative point” in the Benedictine monastery in St Lambrecht, Styria, which was confiscated by the SS in 1938 , where books and materials from the publication point were to be housed. Ronneberger was arrested by British soldiers on May 30, 1945 in Sankt Lambrecht and later interned in Sandbostel near Bremervörde .

post war period

In his denazification process in 1947, Ronneberger succeeded in portraying himself as an apolitical scientist. He presented his accession to the NSDAP as a transfer from the NSDStB, his SS membership as purely formal. After an acquittal, he was sentenced to a fine of 5,000 RM in the revision proceedings in 1948 only for “belonging to the SS in knowledge of their crimes” , which was regarded as having been served during the internship. He was considered by the Arbitration Chamber as “a man living only [in] his research and scientific work, who has come into significant contact with politics from the scientific sector, but who has not dealt with things outside of his research. “However, the Republic of Austria revoked Ronneberger's license to teach that he had acquired at the University of World Trade.

In 1948 he got in touch with the publisher and editor-in-chief of the Westdeutsche Allgemeine Zeitung (WAZ), Erich Brost . At WAZ he worked until 1958 as head of the documentation department, science editor, commentator and trainer for volunteers. From 1952 he also taught constitutional law and sociology at the Administration and Business Academy in Bochum . In 1958 he published the book Die Soziologie under the pseudonym Stefan Lambrecht .

In 1958, Ronneberger became a consultant for university issues and the promotion of young academics at the Stifterverband für die Deutsche Wissenschaft in Essen , where he also helped develop public relations . In 1961, Ronneberger submitted to the Southeast European Society (SOG) through the “Science and Economy Discussion Group ” organized by the Stifterverband and the Federal Association of German Industry “Proposals for classifying Southeastern European research in the development plans of German universities”, in which he offered chairs for Southeastern European research West German universities demanded. The result of this lobbying work was, among other things, the appointment of Hermann Gross to the newly created Chair for Economics and Society in Southeastern Europe at the University of Munich in 1962.

Ronneberger completed his habilitation in 1960 with his publications Administration in the Ruhr area as an integration problem and constitutional tendencies of the south-eastern states since 1945 at the law and political science faculty of the University of Münster for constitutional and administrative studies. Until 1964 he was a private lecturer for constitutional and administrative studies at the University of Münster and at the same time full professor for sociology and social pedagogy at the Bielefeld University of Education . Then he was appointed head of the Institute for Journalism at the University of Erlangen-Nuremberg , which he renamed the Institute for Political and Communication Studies. The institute had a full professorship , which he held until his retirement in 1980. In close cooperation with Carl Hundhausen , whose library took over the institute, Ronneberger directed his chair more towards “ Public Relations ” (PR). In 1979 he and Heinz Flieger founded the “Association for the Promotion of Public Relations Research”. After his retirement, Ronneberger took on the task of developing the journalism subject and course at the Catholic University of Eichstätt . The university made him an honorary senator in 1993.

Ronneberger held a number of honorary positions throughout his life. From 1966 to 1969 he headed the German Society for Media and Communication Studies , on whose behalf he published the journal Journalism . He was a member of the German Public Relations Society , the International Public Relations Association , the ZDF TV Council , the Board of Trustees of the Stiftervereinigung der Presse , the jury of the Gruner + Jahr Prize for Media Research and the jury of the Academy awarded by the Academy for Journalism in Hamburg Prize for business journalists .

plant

During the National Socialism

During the time of National Socialism , Ronneberger saw himself as a representative of a “fighting” rather than an objective science. In July 1944, Ronneberger and Leonhard Oberascher planned to collect all “scientific work, institutes and efforts in the Southeast” that were “in any position to fight German political and scientific intentions”. As early as 1941 he had developed plans for the reorganization of Southeast Europe. In a secret draft dated December 11, 1941, he described the Danube and Balkan regions as "the indispensable flank protection for the eastern position" and "as a viable surplus area of ​​vital raw materials" that should be secured. By this, Ronneberger understood the "elimination of the volkish tensions", distinguishing between "peoples who are prepared to be classified and those who oppose the German leadership". The coming task of order for the German leadership should be taken over by the ethnic Germans . "Large-scale resettlements" seemed to him to be inevitable to drive the Serbs away from the Danube.

Alongside anti-communism , anti-Semitism was a defining element of Ronneberger's arguments. In 1943, for example, he claimed that the political leadership of the Southeast European states had been "systematically ... disintegrated and conquered" by Jews using capitalism , and welcomed the fact that some states had meanwhile taken a "radical solution to the Jewish question", according to which the "Elimination of the Jewish-capitalist spirit" could take place.

In addition, Ronneberger worked as a political journalist . He regularly published political editorial in the Vienna edition of the "People's Observer" and other publications of Nazi ethnic groups guides such as the Grenzboten , a daily newspaper of the German Party in Slovakia , in the of Franz Karmazin published German voices in the Romanian people in the East under Headed by Andreas Schmidt and in the Südostdeutsche Rundschau published by Franz Anton Basch in Hungary . Ronneberger also worked for the Donauzeitung under the direction of Oberascher in Serbia , for Volkstum in the southeast , which he also published together with Felix Kraus from 1943 , for the monthly newspaper of the Foreign Office Berlin-Rome-Tokyo , for the magazine for politics published by Franz Six and for the magazine Das XX published by Giselher Wirsing . Century . In his contributions, Ronneberger legitimized Nazi ethno-politics and advocated, among other things, the “total evacuation of Judaism” in 1942.

In the Federal Republic of Germany

In the Federal Republic of Germany, Ronneberger is regarded as a pioneer of an interdisciplinary communication science that, in contrast to its predisciplinary constitution, was sociological and empirical. He developed the term "communication policy". Based on Otto B. Roegele , he defined these as "all those actions that serve to maintain the functionality of the communication order intended by the constitution in a country". Communication policy is understood neither as state nor as media policy in the narrow sense, but as social action that is directed towards an order of communication and communication processes regardless of structural relationships. It is therefore to be found both in the state sphere and in social space and is not only operated by the classic state organs, but also by parties, interest groups and companies.

After preliminary work such as socialization through mass communication (1971), Ronneberger presented a public relations theory in 1977 with legitimation through information in the tradition of structural functionalism , which was at the same time a first further development of Edward Bernays ' PR theory . According to Ronneberger, PR fulfills the task of integrating highly complex societies on the basis of minimal consensus, since in democratic political systems interests receive democratic legitimation through public representation and discussion. Instead of achieving a balance of interests, PR represents the different interests and viewpoints and thereby achieves a public representation of interests, which enables the functioning of the political system. In 1992, together with Manfred Rühl, Ronneberger published a system-theoretical draft of a society-oriented PR theory with an interdisciplinary approach.

The criticism of Ronneberger's model focuses on its premise that all interests are articulated publicly. On the other hand, reference is made to the unequal social distribution of opportunities and resources for communication. Ronneberger asserts a completely unrealistic symmetry between communicator and recipient in order to support the fiction of rational consensus building between completely equal partners. Mass media and PR have no manipulative potential in this model. The possibility that PR can contribute to the destruction or prevention of democracy does not exist at Ronneberger.

The political scientist Peer Heinelt sees connecting elements between Ronneberger's views on National Socialism and Ronneberger's PR theory in his political thinking, which is shaped by anti-Marxist and anti-liberal ideas, which ultimately has to be characterized as authoritarian, affirmative, anti-emancipatory and anti-democratic. Völkisch views took a back seat after 1945, but remained virulent in Ronneberger's statements on the German policy on foreigners.

Fonts (selection)

• Introduction to the political problems of Southeast Europe. Heidelberg 1940.
• Bismarck and Southeast Europe. Dissertation . Junker u. Dünnhaupt, Berlin 1941.
• Greece, fate and fault. In: Journal of Politics. 31 (1941) 1941, pp. 267-276.
• State sovereignty. Lecture… [Sovranità statale]. In: German-Italian student congresses German edition. 2, 1941, pp. 51-64, 45-57.
• The Middle East. NSDAP. Gau Wien Gau Training Office, Vienna 1942.
• Yugoslavia's road to catastrophe. In: People in the East. 4, No. 10, 1943, pp. 11-24.
• The leadership of the Volksdeutschtum. In: Journal of Politics. 33 (1943) 1943, pp. 184-191.
• Thoughts on the ethnic group problem. In: Danube Europe. 3 (1943) 1943, pp. 191-197.
• Five years in the Slovak state. In: Journal of Politics. 34 (1944) 1944, pp. 95-100.
• Education at the turning point. Bechauf, Bielefeld 1957.
• Administration in the Ruhr area as an integration problem. Kohlhammer, Stuttgart / Cologne 1957.
• Rise of the Gifted. Donor verb. for d. Deutsche Wiss.), (Essen-Bredeney 1958.
• The sociology. Ascent e. Science. A guide f. Practice u. Education. Stefan Lambrecht. Seewald, Stuttgart-Degerloch 1958.
• Ten years of the Stifterverband. 1949-1959. [Franz Ronneberger]. Stifterverband fd German Science, Essen-Bredeney 1959.
• Today's images of society. Franz Ronneberger. German Industrieverlag-Ges, Cologne 1961.
• The constitutional problem in developing countries. In: The State. 1, No. 1, 1962, pp. 39-77.
• Proposals for classifying research on Southeastern Europe in the development plans of German universities. Südosteuropa-Verlag-Ges., Munich 1962.
• The political functions of the means of mass communication. In: Journalism. 9, No. 4, 1964, pp. 291-304.
• Regional awareness and regional administration in the Ruhr area. (= Series of publications Siedlungsverband Ruhrkohlen district. No. 3). Essen 1966.
• Political Development Theories. In: Development Policy. 1966, pp. 305-334.
• Goals and forms of communication policy. In: Journalism. 11, No. 3/4, 1966, pp. 399-406.
• with Jürgen Walchshöfer: administration and public. A social science study of administrative reform and social behavior in North Rhine-Westphalia. Essen 1970.
• Concentration and cooperation in the German press from a communication policy perspective. In: Journalism. 16, No. 1, 1971, pp. 5-38.
• Socialization through mass communication. Enke, Stuttgart 1971, ISBN 3-432-01728-6 .
• and Gertrud Krallert: Outline of the population development in Southeast Europe and tables for population and agricultural statistics. Hoppenstedt; Südosteuropa-Ges. Darmstadt, Munich 1972.
• with Hermann Gross: Prof. Dr. Hermann Gross. Eulogy. In: Communications of the Southeast Europe Society. 13, No. 1/2, 1973, pp. 41-45.
• as Ed .: Social Change in Yugoslavia. Cooperatives as carriers of socialist reform policy in the countryside. Verlag Wissenschaft u. Politics, Cologne 1974.
• Structural problems of the local party system. Eichholz-Verl, Bonn 1975, ISBN 3-87198-045-5 .
• with Jürgen Walchshöfer: parties as communication systems. In: Structural Problems of the Local Party System. Eichholz-Verlag, Bonn 1975, ISBN 3-87198-045-5 , pp. 115-160.
• Legitimation through information. The transl. D. edit DH Walker provided the English version. Econ-Verlag, Düsseldorf / Vienna 1977, ISBN 3-430-17824-X .
• Media policy. In: Economics Studies. 6, No. 2, 1977, pp. 54-59.
• as publisher: Turkish children in Germany. Papers and results. Publishing house d. Nuremberg Research Association V., Nuremberg 1977, ISBN 3-921453-08-9 .
• as publisher: Public Relations of the Political System. State Municipalities u. Associations. from D. Nuremberg Research Association V. ed. Nuremberg Research Association, Nuremberg 1978.
• Privatization. A way to reorganize public finances? Slimming diet for the state. Seewald, Stuttgart 1979, ISBN 3-512-00533-0 , pp. 249-275.
• Communication policy as social policy. v. Hase & Koehler, Mainz 1980, ISBN 3-7758-0994-5 .
• with Rudolf Vogel (ed.): Guest worker policy or immigration policy. in the order d. Südosteuropa-Ges. e. V. Olzog, Munich / Vienna 1982, ISBN 3-7892-9889-1 .
• Public relations to secure the future. Advice on survival strategy d. technical-scientific Civilization. Franz Ronneberger. Publishing house for Dt. Business biographies Flieger, Düsseldorf 1982.
• The ungovernability syndrome and the power of the media. Farewell lecture in economic and social sciences. Faculty d. Friedrich-Alexander-Univ. Erlangen-Nuremberg on May 17, 1983. Nuremberg Research Association, Nuremberg 1983.
• Political rule and political order. v. Hase & Koehler, Mainz 1983, ISBN 3-7758-1045-5 .
• Political Systems in Southeast Europe. G. Olzog, Munich 1983, ISBN 3-7892-9895-6 .
• Indispensability of the state. Verlag Recht Verwaltung Wirtschaft, Regensburg 1983, ISBN 3-88938-003-4 .
• Communication policy as media policy. v. Hase & Koehler, Mainz 1986, ISBN 3-7758-1108-7 .
• as editor: Between centralization and self-administration. Bureaucrat. Systems in Southeast Europe. Südosteuropa-Ges, Munich 1988, ISBN 3-925450-07-6 .
• Public relation. Braumüller, Vienna 1991, ISBN 3-7003-0934-1 .
• as editor: The reunification. Records 1989/91. Verlag der Komm.-Wiss. Research Association, Nuremberg 1991, ISBN 3-921453-36-4 .
• Legitimation through information. A communication-theoretical approach to PR theory. Public relation. Braumüller, Vienna 1991, ISBN 3-7003-0934-1 , pp. 8-19.
• with Manfred Rühl: Theory of Public Relations. A blueprint. West German Verl, Opladen 1992, ISBN 3-531-12118-9 .
• Institutions and Institutional Change in Southeast Europe. 1994, ISBN 3-925450-45-9 .
• The state as an institution in Southeast Europe. Its role in the transformation process. Institutions and Institutional Change in Southeast Europe. 1994, ISBN 3-925450-45-9 , pp. 55-62.

Festschriften

• Manfred Rühl, Jürgen Walchshöfer (Hrsg.): Politics and communication. Festive gift for Franz Ronneberger on his 65th birthday. Verlag des Nürnberger Forschungsvereinigung, Nürnberg 1978, ISBN 3-921453-12-7 .
• Manfred Rühl, Heinz-Werner Stuiber (Hrsg.): Communication policy in research and application. Festschrift for Franz Ronneberger. Droste, Düsseldorf 1983, ISBN 3-7700-4038-4 .

literature

• Carsten Klingemann : Franz Ronneberger. Social Science - Journalism - News Service. On the relationship between 'intelligence' and science. In: Holtz-Bacha, Kutsch, Langenbucher, Schönbach (ed.): Fifty years of journalism. VS Verlag , Wiesbaden 2006, ISBN 3-531-14467-7 , pp. 144-175.
• Peer Heinelt: "PR Popes". The continuous careers of Carl Hundhausen, Albert Oeckl and Franz Ronneberger . Berlin 2003, ISBN 3-320-02936-3 . ( online ).
• Peer Heinelt: Portrait of a desk offender. Franz Ronneberger (1913-1999). In: Wolfgang Duchkowitsch u. a. (Ed.): The spiral of silence. On dealing with National Socialist newspaper science. Vienna 2004, ISBN 3-8258-7278-5 , pp. 193-218.

Web links

• Literature by and about Franz Ronneberger in the catalog of the German National Library
• Entry in the German Online Museum for Public Relations

Individual evidence

1. ↑ Peer Heinelt: "PR Popes". The continuous careers of Carl Hundhausen, Albert Oeckl and Franz Ronneberger. Karl Dietz Verlag, Berlin 2003 (also Marburg, Univ., Diss., 2002), p. 132.
2. ^ Gerhard Seewann : The Southeast Institute 1930–1960. In: Mathias Beer and Gerhard Seewann (eds.): Southeast research in the shadow of the Third Reich. Institutions - content - people. Oldenbourg, Munich 2004, ISBN 3-486-57564-3 . (= Southeast European Works 119), p. 59 f.
3. ↑ Peer Heinelt: "PR Popes". The continuous careers of Carl Hundhausen, Albert Oeckl and Franz Ronneberger. Karl Dietz Verlag, Berlin 2003 (also Marburg, Univ., Diss., 2002), pp. 135, 163.
4. ↑ Peer Heinelt: Portrait of a desk offender. Franz Ronneberger (1913-1999). In: Wolfgang Duchkowitsch u. a. (Ed.): The spiral of silence. On dealing with National Socialist newspaper science . Lit-Verlag, Münster 2004, p. 197f.
5. ↑ Peer Heinelt: Portrait of a desk offender. Franz Ronneberger (1913-1999). In: Wolfgang Duchkowitsch u. a. (Ed.): The spiral of silence. On dealing with National Socialist newspaper science . Lit-Verlag, Münster 2004, pp. 198-201.
6. ↑ Peer Heinelt: "PR Popes". The continuous careers of Carl Hundhausen, Albert Oeckl and Franz Ronneberger. Karl Dietz Verlag, Berlin 2003 (also Marburg, Univ., Diss., 2002), p. 153 f.
7. ↑ Peer Heinelt: "PR Popes". The continuous careers of Carl Hundhausen, Albert Oeckl and Franz Ronneberger. Karl Dietz Verlag, Berlin 2003 (also Marburg, Univ., Diss., 2002), p. 163.
8. ↑ Peer Heinelt: Portrait of a desk offender. Franz Ronneberger (1913-1999). In: Wolfgang Duchkowitsch u. a. (Ed.): The spiral of silence. On dealing with National Socialist newspaper science. Lit-Verlag, Münster 2004, p. 208.
9. ↑ Peer Heinelt: "PR Popes". The continuous careers of Carl Hundhausen, Albert Oeckl and Franz Ronneberger. Karl Dietz Verlag, Berlin 2003 (also Marburg, Univ., Diss., 2002), p. 166.
10. ↑ Peer Heinelt: "PR Popes". The continuous careers of Carl Hundhausen, Albert Oeckl and Franz Ronneberger. Karl Dietz, Berlin 2003 (also Marburg, Univ., Diss., 2002), p. 149.
11. ↑ Peer Heinelt: " PR Popes". The continuous careers of Carl Hundhausen, Albert Oeckl and Franz Ronneberger . Karl Dietz, Berlin 2003 (also Marburg, Univ., Diss., 2002), p. 152f.
12. ↑ Michael Fahlbusch: Science in the Service of National Socialist Politics? The “Volksdeutsche Forschungsgemeinschaft” from 1931–1945. Nomos, Baden-Baden 1999, p. 527.
13. ↑ Peer Heinelt: Portrait of a desk offender. Franz Ronneberger (1913-1999). In: Wolfgang Duchkowitsch u. a. (Ed.): The spiral of silence. On dealing with National Socialist newspaper science. Lit-Verlag, Münster 2004, p. 204.
14. ^ Christian Filk: Episteme of media studies. Systems theory studies for science research in a transdisciplinary field. transcript Verlag, Bielefeld 2009, pp. 184f.
15. ↑ Peer Heinelt: Portrait of a desk offender. Franz Ronneberger (1913-1999). In: Wolfgang Duchkowitsch u. a. (Ed.): The spiral of silence. On dealing with National Socialist newspaper science. Lit-Verlag, Münster 2004, p. 212.
16. ^ Jan Tonnemacher: Communication Policy in Germany. An introduction . UVK, Konstanz 2003, p. 20.
17. ^ Claudia Mast: Corporate Communication. A guide. 3. Edition. Lucius & Lucius, Stuttgart 2008, p. 32.
18. ↑ Michael Kunczik: Public Relations. Concepts and theories. 4th edition. Böhlau, Cologne 2002, pp. 207-209.
19. ↑ Peer Heinelt: Portrait of a desk offender. Franz Ronneberger (1913-1999). In: Wolfgang Duchkowitsch u. a. (Ed.): The spiral of silence. On dealing with National Socialist newspaper science. Lit-Verlag, Münster 2004, pp. 209, 217.