Ford Fiesta

Ford Fiesta
2005 Ford Fiesta ST
Overview
Manufacturer	Ford Europe
Also called	Mazda 121
Production	1976–present
Body and chassis
Class	Supermini
Body style	3-door hatchback 5-door hatchback
Layout	front engine, front-wheel drive
Powertrain
Engine	Kent, HCS, CVH, Zetec
Transmission	Ford IB5 or others
Chronology
Successor	Ford Festiva (USA only)

The Ford Fiesta is a mid-class supermini car designed and built by the Ford Motor Company in Europe, and also manufactured in Brazil, Mexico, Venezuela, China, India and South Africa. It is now marketed worldwide, including Japan and Australasia, and was sold briefly in North America. It is one of Ford's most successful cars with over ten million sold in seven distinct generations since 1976 and production continues as of 2007, with an eighth generation expected during 2008. It is also set to return to the US in 2010.

History

In the early 1970s, European demand from consumers for superminis was rising. Even Ford's smallest model, the Escort, was a conventional front-engined, rear wheel drive car; yet competitors were launching smaller, front wheel drive cars, like the Fiat 127 and the Renault 5. The effects of the 1973 energy crisis was also increasing demand for smaller cars. BMC (which had since merged into British Leyland) had entered the mini-car market with its Mini in 1959, while the Rootes Group had launched the ultimately less successful Hillman Imp in 1963, but times had moved on and people looking for small cars now wanted practical hatchbacks instead of conventional saloons. Vauxhall had entered the modern supermini market with its Chevette three-door hatchback early in 1975.

Ford needed a small car to compete in this emerging market. After research and many mock-ups, a prototype and project known as "Bobcat" was created, which would be the basis of Ford's new car. The original plans for the "Bobcat" specified a desire that the new car cost US$100 less to produce than the Ford Escort.

The short listed names for the new car designed by the project Bobcat team (headed by Mr Trevor Erskine) were Amigo, Bambi, Bebe, Bravo, Bolero, Cherie, Tempo, Chico, Fiesta, Forito, Metro, Pony and Sierra. Despite more board votes for "Bravo", Henry Ford II personally overruled and named the car "Fiesta", while "Sierra" was introduced on the Cortina replacement in 1982, and ironically the "Metro" nameplate was introduced by rival manufacturer British Leyland for the similar-sized Austin Metro in 1980.

The name "Fiesta" belonged to General Motors at the time; however, it was freely given for Ford to use on their new B-class car. After years of speculation by the motor press about Ford's new car, it was unveiled in late 1975.

Mk1 (1976–1983): Birth of the Fiesta

Ford Fiesta Mk 1
Overview
Production	1976–1983
Chronology
Successor	Ford Fiesta Mk 2

Mechanically, the Fiesta followed tradition, with an end-on four-speed manual transmission mounted to a new version of the Ford Kent OHV engine dubbed "Valencia", named after the brand new Spanish factory in Almussafes, Valencia, developed especially to produce the new car. Ford's plants in Dagenham, England and Cologne, Germany were also used to manufacture Fiestas. To cut costs and speed up the research and development time, many modified Kent engines destined for the Fiesta were tested in Fiat 127s. This also allowed covert road testing across Europe. It was only the second hatchback mini-car to have been built in the UK by this stage, being launched a year after the Vauxhall Chevette, but a year before the Chrysler Sunbeam and four years before the Austin Metro.

The Fiesta was a runaway success overnight, and the one millionth Fiesta was produced on January 9 1979. The car was available in Europe with a 957 cc (high compression and low compression options), either a 1.1 and 1.3 L OHV petrol engines and in Base, Popular, L, Ghia and S trim, as well as a van. The US Mark I Fiesta was built in Saarlouis Germany but to slightly different specifications; US models were Base, Decor, Sport, and Ghia, the Ghia having the highest level of trim. These trim levels changed very little in the US Fiesta's run from 1978 to 1980. All US models featured the more powerful 1.6L Kent (1598cc) 4 cylinder engine (retrofited with a catalytic converter and air pump for lower emissions), energy-absorbing bumpers, side-marker lamps, round sealed-beam headlamps, improved crash dynamics and fuel system integrity as well as optional air conditioning (a/c was not available in Europe).

A sporting derivative (1.3 Supersport) was offered in Europe in 1980, effectively to test the market for the similar XR2 introduced one year later, which featured a 1.6 L version of the same engine. Black plastic trim was added on the exterior and interior, and the car looked exciting. The small square headlights were replaced with larger circular ones resulting in the front indicators being moved into the bumper to accommodate the change. With a quoted performance of 0-60 in 9.3 s and 105 mph (169 km/h) top speed, the XR2 hot hatch became a cult car beloved of boy racers throughout the 1980s.

Minor revisions appeared across the range in late 1981, with larger bumpers to meet crash worthiness regulations and other small improvements in a bid to maintain showroom appeal ahead of the forthcoming Mk 2.

In 1978, the Fiesta overtook the Vauxhall Chevette as Britain's best selling supermini, but in 1981 it was knocked off the top spot by British Leyland's Austin Metro and was still in second place at the end of 1982.

Mk1 specifications

Capacity	957–1598 cc
Power	45-83 hp
Max. speed	85-106 mph 137–170 km/h
Acceleration	0–60 mph: 17.6-10.1 seconds

Mk2 (1983–1989): Fiesta updated

Ford Fiesta Mk 2
Overview
Production	1983–1989
Chronology
Predecessor	Ford Fiesta Mk 1
Successor	Ford Fiesta Mk 3

1984 Ford Fiesta XR2 Mark II

The Mk 2 Fiesta appeared towards the end of summer 1983. The bodyshell was essentially a Fiesta Mk 1 design with a more aerodynamic front end and an overhauled interior design. It also featured an altered bootlid design which mirrored the swage lines from the sides of the car. The 1.3L OHV engine was dropped, being replaced in 1984 by a CVH powerplant of similar capacity, itself superseded by the lean burn 1.4L two years later. 957 and 1117 cc engines continued with only slight alterations and for the first time a Fiesta diesel was produced with a 1600 cc engine adapted from the Escort.

The XR2 model was thoroughly updated with a more unsubtle bodykit. It also featured a Template:Auto bhp 1.6L CVH engine as previously seen in the Ford Escort XR3, and five-speed gearbox (also standard on the 1.3L CVH models). The engine was replaced by a lean burn variant in 1986 which featured a different head and carburettor. This replacement engine was significantly cleaner from an environmental viewpoint but was reportedly slightly less powerful as a result.

A "Fiestamatic" had been rumoured for some years and the new CTX continuously variable transmission, also fitted in the Fiat Uno, eventually surfaced early in 1987 on 1.1 models only.

A truly "hot" Fiesta was never produced by the factory to avoid impacting on sales of performance Ford Escort variants but many aftermarket conversions were available, the best-known being that by the English firm Turbo Technics boosting power to a well documented Template:Auto bhp, this hike in power and torque made it easily outclass all its "standard" rivals. Ford appreciated the high quality of this conversion and was keen to look after its customers: the installation was undertaken by approved fitting centres and thus all the warranties remained valid after.

The most bizarre feature of the Mk 2 was that the fitment of an almost completely different dashboard was perpetuated on the lower-series trim levels compared to the more expensive variants, the sole common visible components (save for minor switchgear and, where fitted, lighter socket) being the fuse-box cover and fuel/water gauges.

The facelifted Fiesta quickly reclaimed its place as Britain's most popular supermini, and retained top spot for the remainder of its production life. In its best-ever year, 1987, over 150,000 Fiesta models were sold in the UK, though it missed out on first place in the sales charts to the Ford Escort. It was well-regarded by both men and women. But towards the end of the decade, it began to show its age compared to more modern rivals like the Citroen AX, Peugeot 205 and Fiat Uno.

The Mk 2 Fiesta lives on as the donor vehicle for Quantum Sports Cars' 2+2 convertible with several hundred manufactured at the factory in Stourbridge before production moved to Kingsbridge.

Mk2 specifications

Capacity	957–1598 cc
Power	45–96 hp
Max. speed	85-112 mph 137–180 km/h
Acceleration	0–60 mph: 19.8-9.9 seconds

Mk3 (1989–1997)

Ford Fiesta Mk 3
Overview
Production	1989-1997
Body and chassis
Related	Ford Ka Ford Courier
Chronology
Predecessor	Ford Fiesta Mk 2
Successor	Ford Fiesta Mk 4

See also Ford Fiesta RS Turbo

The introduction of the Mk 3 strengthened the Fiesta's popularity, helped largely by the addition of a five-door version. Sometimes considered the 'quintessential' Fiesta, this model had the longest production life of any Fiesta to date, and also achieved the highest yearly sales of any Fiesta in the early 1990s. The car's longevity meant it was the Fiesta that went through the most changes in its life. For example, the car had four different versions of standard steering wheels during its lifetime (the launch wheel, then updated in 1992, 1994 and 1995) and the most changes to standard UK trim levels of any Fiesta (examples across the years show the large line-up: Popular, Popular Plus, L, LX, Ghia, 1.6S, XR2i, XR2i 16V, RS Turbo, RS1800, Fiesta, LA, DL, SX, Azura, Si, Classic, Classic Quartz, Classic Cabaret).

Fuel injection engines became available in 1992. Major changes were introduced to the range in 1994: steering wheel airbags were made standard across the range, a move not echoed by arch-rival Vauxhall's Corsa until October 2000. Major structural improvements were made to improve safety, as well as a new immobiliser being fitted to petrol models. The UK trim line-up was also simplified to Fiesta, LX, Si (which also boasted a new bumper and seat designs) and Ghia. Revised door mirrors were also fitted, as were a line-up of fresh wheel trim designs.

As for sports models, 1992 saw the RS Turbo being supplanted by the RS1800 — as the CVH engine was being phased out, the RS1800 shared its 1.8 L Zetec fuel-injected engine with the Template:Auto PS version of the then-current Ford Escort XR3i and had a top speed of 125 mph (200 km/h). The XR2i name was also dropped in early 1994, and the insurance-friendly "Si" badge appeared in its place on a slightly less sporty-looking model with either the 1.4 L PTE (a development of the CVH) or the 1.6 L Zetec engine.

Trim levels were again revised in October 1995, to coincide with the introduction of the Mk 4 Fiesta: the range was marketed as the Fiesta Classic from 1995 until production finally ceased in 1997.

Mk3 specifications

Capacity	999–1796 cc
Power	45 –133 hp
Max. speed	86-129 mph 139–205 km/h
Acceleration	0–60 mph: 19.0–7.8 seconds

Mk4 (1995–1999): Major restyle

Ford Fiesta Mk 4
Overview
Also called	Mazda 121 Mazda Soho
Production	1995–1999
Chronology
Predecessor	Ford Fiesta Mk 3
Successor	Ford Fiesta Mk 5

The Mk 4 Fiesta was launched in 1995, the internal Code name was BE91. Considered to behold a smooth, svelt look, this car featured many Italian design influences, including the recessed dashboard on the passenger side, popular in Alfa Romeos. Once again the new model proved popular, making it Britain's best selling car from 1996 to 1998. Versioned from the chassis of Mk 3 car, but most components were heavily revised, including a new suspension system, which gave the Fiesta one of the best handling abilities in its class. The range was further improved with the addition of a range of new Zetec engines, available in 1.25 L and 1.4 L forms, the 1.8 diesel engine was slightly modified for the Mark IV, now marketed as the "Endura DE". The 1.3 L OHV engine was carried over from the Mk 3. As well as the major changes to the chassis, the Mk 4 also benefited from a new interior and exterior styling, including a soft painted instrument panel for the first year of production, albeit maintaining a similar dimensions to the Mk 3. The Mk 4 Fiesta shared a production line and design with the Mazda 121, which sold in much lower volumes and was not produced for the British market after 1999. The Mk 4 was not sold in North America. Ford Puma was based on this Fiesta, sharing it's underpinnings.

In Brazil a 1.0-litre version was available, in L, LX and GL trim levels. This wasn't sold in Europe, but it was in Argentina and Chile.

The UK trim level line up had relatively few changes over the years: (1995, Encore, LX, Si, Ghia; 1996, Ghia X added as range-topper; 1998, Si replaced by Zetec, petrol LX models briefly renamed Zetec LX, Ghia X models axed; 1999, Finesse added between Encore and Zetec).

Mk4 specifications

Capacity	1242–1388 cc
Power	59–88 hp
Max. speed	96-112mph mph 155-183 km/h
Acceleration	0–62mph: 16.2-10.8 s
Fuel efficiency	38–46 mpg

Mk5 (1999–2002): Minor facelift

Ford Fiesta Mk 5
Overview
Production	1999–2002
Chronology
Predecessor	Ford Fiesta Mk 4
Successor	Ford Fiesta Mk 6

In 1999, Ford facelifted the Fiesta with a 'New Edge'-restyle, consisting of a Focus-inspired face, new bumpers and wheel designs. Along with the new look and trim revisions, the following changes were made to the model:

• A 1.6i 16V Zetec engine was introduced, fitted to both the new Zetec S model and later available in Ghia trim.
• New features were made available, such as side airbags and leather trim
• An environmentally-friendly 'E-Diesel' model was introduced in 2001, with CO₂ emissions of just 120g/km.
• After launch, the 1.8D diesel was replaced by the Lynx 1.8TDdi engine.

The MK V was the last generation of Fiesta to be built at Dagenham in England. Its internal Code name was still BE91. The UK trim level line-up consisted of: 1999, Encore, Finesse, Zetec, LX, Ghia; 2000, Zetec S added; 2001, E-Diesel added at bottom of range, Flight and Freestyle respectively replace Finesse and Zetec.

This model formed the basis of the Ford Ikon (Code name C195), which is a four-door Saloon designed for India, where Ford was now producing cars in a joint venture with Mahindra. The Ikon was also introduced in other developing countries, such as Brazil (where it is known as the Fiesta Sedan), South Africa, Mexico and China, where saloons (sedans) are preferred to hatchbacks. They are extremely reliable, and became one of Ford's successes.

The Fiesta was still Britain's best-selling supermini in 2001, by which time it was making use of a design over a decade old (though heavily updated visually and mechanically). In three-door form, it was sold alongside the Mk 6 Fiesta from April to December 2002.

Mk5 specifications

Capacity	1242–1596 cc (1753 cc diesel)
Power	59–105 hp
Max. speed	95–114 mph 153-183 km/h
Acceleration	0–60 mph: 16.9–9.9 seconds
Fuel efficiency	38–62 mpg

Mk6 (2002–2005): Sixth generation

Ford Fiesta Mk 6
Overview
Production	2002–2008
Body and chassis
Platform	Ford B3 platform
Related	Ford Fusion Ford Ecosport Mazda2
Chronology
Predecessor	Ford Fiesta Mk 5
Successor	Ford Fiesta Mk 7

In 2002, the all new third-generation car was unveiled, with no genetic links to the 1976 original. Most engines were carried over from the previous Fiesta, but renamed "Duratec" with the "Zetec" tag used for the sportier models in place of the previous Si. Trim levels available initially were Finesse, LX, Zetec and Ghia, with limited Edition variants soon following. The Mk 6 was also the first Fiesta to feature the Anti-lock Braking System and passenger airbags as standard.

Engines available include 1.25 L, 1.3 L, 1.4 L, 1.6 L, 2.0 L petrol (gasoline), plus 1.4 8v and 1.6 16v TDCi common-rail diesels built in a joint venture with PSA.

In Brazil the Fiesta is a no-frills car and the engine options includes 1.0 L 8v, 1.0 L 8v Supercharged (95 hp, not sold any more in Brazil, though still assembled and exported to Colombia), as well as a Brazilian specific 1.6 L 8v alcohol/gasoline (110 hp) "RoCam" "flexifuel" version. The internal Code name of this model is B256 (5 door) and B257 (3 door).

The Ford Fiesta ST is the performance variant of the new Fiesta, capable of speeds of up to 130 mph (210 km/h) and hopes to relive the success of the XR2. To differ it from the standard Fiesta, it also has visual enhancements, including 17" alloy wheels, different front and rear bumpers, side skirts, body colour handles and bump strips, partial leather seats and a ST logo on the steering wheel. The ST version features a 2.0L Duratec petrol engine, which produces Template:Auto PS in standard form.

In Australia, the Fiesta ST is sold as the Fiesta XR4. Like all Euro sporty Fords sold in Australia, they all use the 'XR' badging, instead of the 'ST' badging used in Europe.

This was also the first Fiesta to be sold in Asia and Australasia (all 1.6 L LX 3dr/5dr, Zetec 3dr, Ghia 5dr), replacing the Kia-based Festiva. In Brazil and Argentina, a Fiesta Saloon version was introduced in late 2004. A similar Fiesta Saloon model, with a different front end, was released in India in late 2005. Although the Mk 6 Fiesta was ergonomically and mechanically more advanced than any previous Fiesta generation, it was criticized for being too dull and 'heavy' looking. However, the Mk 7 came with an improved exterior.

In 2002, it was the fifth best selling new car in the UK, but was pushed down to third place in the supermini charts by the Vauxhall Corsa and Peugeot 206, not claiming top spot in its sector until 2006.

The Fiesta is one of Brazil's best-selling vehicles, selling around 5,000 units per month. From July 2002 to July 2007, more than 336,000 units have been sold, outselling its competitors: Chevrolet Corsa (183,000 in the same period) and Renault Clio (122,267). Ford Brazil also makes a Fiesta Sedan, which has sold 113,000 units since its launch in 2004.

Mk6 Revision (2005–): Moderate revisions

In November 2005, a revised version of the Mk 6 Fiesta went on sale. A number of cosmetic changes were introduced: both front and rear lights feature new detailing, and bumpers, side mouldings and door mirrors were also altered. Furthermore, a bright new colour palette was introduced.

Inside, the dashboard featured both a new design and better quality soft touch materials, following criticisms of the hard, cheaply textured original. A new analogue instrument display features in a style similar to the Mk 2 Ford Focus.

New technology was also made available, including power folding mirrors, automatic and 'home-safe' headlights, automatic windscreen wipers, Bluetooth with voice control, Trip computer, MP3 player connectivity and the Electronic Stability Program.

The changes had immediate and startling effects on Fiesta sales. After years of being outsold by Vauxhall's Corsa, among other models, in February 2006 Ford announced that sales in the preceding month were up 25% on January 2005 for the previous model. Furthermore, the Fiesta captured the title of Britain's most popular supermini in both 2006 and 2007, for the first time since 2001.

In the United Kingdom, the car is available in Studio, Style, Style Climate, Zetec Climate, Zetec S, ST and Ghia trim levels.

Mk6 specifications

Capacity	1242–1999 cc
Power	60–150 hp
Max. speed	94-129 mph 151–208 km/h
Acceleration	0–60 mph: 18.5–7.9 seconds

Mk7 (2008–)

Ford Fiesta Mk 7
Overview
Production	2008-
Body and chassis
Platform	Ford B3 platform
Chronology
Predecessor	Ford Fiesta Mk 6

The Mk 7 Fiesta was shown in concept form as the Ford Verve and made its debut at the Frankfurt Motor Show in September 2007. It shares its platform with the Mazda 2. Ford was considering replacing the Fiesta name with Verve, but recently decided to keep the name.

Ford intends this to be a truly global vehicle, going on sale in Europe, the Far East, and North America. It will become available in North America in 2010. Recently it was announced that the Mk 7 Fiesta will be built by AutoAlliance Thailand, a factory of both Ford and Mazda for Ford Australia.

The production version of the new Ford Fiesta was revealed on 14 February, 2008. The car features Ford's 'kinetic' design direction, now seen across the Ford range. It will be both lighter and stronger than the current Ford Fiesta, with similar dimensions.

Ford's Convers+ menu system, as seen on the Mondeo, S-MAX and Galaxy and complemented by steering wheel button controls, will be available for the first time. Ford anticipates that more than 85 per cent of Fiesta orders will feature such a multifunction display. Also available for the first time will be keyless entry with 'Ford Power' starter button, reach and rake adjustable steering wheel and a USB port for portable music players. Ford Easyfuel, the capless refuelling system recently introduced with the Ford Mondeo designed to prevent accidental misfuelling, will also feature, and 'ambient lighting,' casting a soft red glow over the interior, will also be an option.

Ford has also revealed the engine line-up for the new Fiesta: both 60PS and 80PS 1.25-litre, 91PS 1.4-litre and 115PS 1.6 Ti-VCT petrol engines; and reworked versions of the current Fiesta's 68PS 1.4TDCi and 90PS 1.6TDCi diesel engines. Both a five-speed manual and a four-speed automatic transmissions will be available, the former standard on all engines and the latter optional with the 1.4 petrol engine. Electric power assisted steering (E-PAS) is also introduced to the Fiesta for the first time; this differs from the standard hydraulic system as it does not operate when not needed, reducing damage to the environment.

Ford has only announced one trim level of the new Fiesta to date, and it will not be available at launch. This is the ECOnetic model, which Ford states will emit less than 100g/km of carbon dioxide. While Ford has not specified which engine will power the ECOnetic, like other Ford ECOnetic vehicles it will use conventional fuel and achieves its environmental credentials through weight loss and aerodynamic adjustments. This would exempt the car from London's congestion charge.

European sales will begin in autumn 2008.

Motorsport

Rallying

Fiesta S 1600 Rallye

Two Ford Fiestas famously starred in the 1979 Monte Carlo rally — the British entry driven by Roger Clark and aided by co-driver Jim Porter and a German entry piloted by Ari Vatanen and co-driven by David Richards.

Both cars were highly modified with special motorsport components throughout and featured pioneering Limited Slip Differential (LSD) technology. The cars were powered by competition tuned versions of the 1600cc Kent crossflow engine — a later version of which appeared in the Mk1 Fiesta XR2.

The 2 cars worked well in the arduous ice and snow that year. Roger Clark did not set any records but the German car achieved 9th position overall — a very encouraging result which sparked demand for sportier Fiestas.

Since this there have been sporting and "hot hatch" editions. Versions include Supersport, XR2, S(Sport), XR2i, Si, RS Turbo, RS1800, Zetec S, Zetec RS and ST. All of these were powered by a range of engines from the Ford Kent engine to the Ford Duratec engine.

The Fiesta SportingTrophy is a "One Make" Championship; beginning its 1st season in March 2006. It combines keen competition with equal performance and leaves the decision about winning or losing to the drivers and co-drivers capabilities. The driver, co-driver and mechanics work as a team to compete against the toughest adversary of all — the clock.

The Fiesta SportingTrophy will be based around the Fiesta ST Group N car. The car has Template:Auto PS from the 2-litre Duratec ST engine which when combined with the conversion kit from M-Sport, has been designed to provide all of the safety equipment and performance upgrades to enable the car to be competitive and reliable at any event around the world.

In March 2007, the Pirtek Rally Team introduced the Ford Fiesta Super 2000 rally car, which will compete in the Australian Rally Championship.

Circuit racing

In the United Kingdom, the Fiesta is commonly used in numerous club level motorsport series but has its national one-make series called the Ford Fiesta Championship. During its peak in the 1980's and 1990's it had manufacturer support and it even was a support race to the British Grand Prix and numerous BTCC rounds. The series has gone through numerous name changes including Ford Credit Fiesta Championship, Ford Fiesta Zetec Championship and BRSCC Ford Si Challenge and is nowadays run by the BRSCC (British Racing Sports Car Club) as a club racing championship. The organisation also run the other series that consists of Fiestas.

• Ford XR Challenge, for XR2 and XR2i models, also consists of the Escort XR models.
• Ford Saloon Championship, for a wider range of Ford models.

Fiesta ST Group N specifications

Engine:	1999 cc Duratec engine. Four cylinders in line, DOHC, 16 valves, alloy cylinder head and block. Electronic multipoint fuel injection.
Power:	Template:Auto PS at 5800 rpm
Torque:	Template:Auto Nm at 4500 rpm
Transmission:	Five-speed 'dog' engagement gearkit fitted to standard ST road car casing. Upgraded driveshafts fitted as standard. Plated LSD.
Suspension:	Upgraded suspension of ST road car includes revised front knuckles and strengthened twist beam rear axle. Reiger dampers, adjustable for rebound, and revised spring rates. Uprated suspension bushes.
Brakes:	Standard ST road car front and rear disc brakes.
Wheels:	Gravel: 15in OZ Racing wheels Asphalt: 17in OZ Racing wheels Wheels manufactured in both Super T and Rally Racing style.
Bodyshell:	Multipoint roll cage designed by M-Sport, complying with FIA regulations. Includes three X braces in rear and twin tube door bars with no cross-over.
Electronics:	'Piggy back' loom supplements standard loom. Includes electronic circuit breaker and wiring for additional requirements.
Fuel tank:	Standard 45-litre tank with Kevlar composite moulded guard.
Dimensions:	Length: Template:Auto mm. Width: Template:Auto mm. Height: Template:Auto mm. Wheelbase: Template:Auto mm.

Advertising

Since the launch of the 2005+ model, the advertising motto has been "Stupid Dogbot, clever Fiesta", with the car showing a new gadget while the dog robot does something stupid; e.g. the Fiesta showing MP3 connectivity, while the Dogbot sticks its head into an old record player.

Crayford convertibles

In 1982, coachbuilders Crayford produced the Fiesta "Fly" — a convertible version of the Mark I Fiesta 1300 Ghia, and a total of just fifteen vehicles were produced. The following year the more powerful 1600 Mark 1 Fiesta XR2 was the donor car, and a further seven conversions were carried out, part of which involved welding the boot shut.

Awards

• Winner Australia's Best Small Car in 2004.
• Winner of UK Design Council Efficiency Award for "exemplary contribution to the reduction of running and maintenance costs" in 1978. The award was presented by Prince Philip.
• Winner of Business Standard Motoring Jury Award, 2006.

• What Car's Best Used Supermini for 2006 - 1.4 Zetec 3dr 2003 - Runner Up Toyota Yaris 1.0 T2 3dr 2003

• Brazilian Fiesta Sedan - Car of the Year (Auto Esporte Magazine).

External links

• 2010 Ford Fiesta Preview
• Ford Fiesta official website
• Fiestaclubgb.co.uk - Dedicated to the Ford Fiesta in all forms, includes helpful forums,articles,links and facts.
• FordFiestaST.com - Dedicated to the Ford Fiesta ST in Europe and the World
• Channel4.com : Retrospective: Ford Fiesta — History of the Fiesta
• FordXR4.com — Dedicated to the Fiesta ST in Australia
• 2010 Ford Fiesta - Automobile Magazine
• Info on the MK3 Fiesta