2007 MTV Video Music Awards

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2007 MTV Video Music Awards
StarringNo Host
Country of originUSA
Original release
NetworkMTV

The 2007 MTV Video Music Awards, honoring the best music videos from July 1, 2006 to June 30, 2007, took place September 9, in Las Vegas at The Palms. The VMAs aired live that evening at 9:00 p.m. ET on MTV. MTV originally announced that the show would never be reaired in its entirety, but program listings eventually showed that that was not the case. Perhaps as a concession that TV viewing audiences for the VMAs were decreasing year over year, the 2007 VMAs were produced on a smaller budget and in front of a smaller crowd. Unlike in past years where the show was shown on MTV in 16:9 HDTV letterbox format, this year the ceremony was aired in 4:3 on the main channel. However, it was still produced in high definition, and was scheduled to air in full MHD, Viacom's high definition channel, on September 22 at 9pm EDT. [1] At the last minute however, a 'best of' 90 minute clip show aired instead [2].

The week before the ceremony, the network aired VMA Week on TRL, along with other programming around the VMA's, including exclusive performances from top artists.

On August 7, the nominees were announced live on TRL with a special performance by Kanye West.

The 2007 VMAS were the smallest VMAs ever held in MTV history, eliminating nearly thirteen awards and having only four performances on the main stage.

Nominees

Winners are in bold text

Video of the Year

Male Artist of the Year

Female Artist of the Year

Best New Artist

Best Group

Most Earthshattering Collaboration

Quadruple Threat of the Year

Monster Single of the Year

Best Director

Best Editing in a Video

Best Choreography in a Video

MTV2 On The Rise Contest Winners

Flowers for Dorian won the MTV2 On The Rise contest. The prize for winning is getting flown to New York City to film 5 live videos in front of a green screen. The 5 videos will be on Comcast's On Demand and one of the videos will premiere at the VMA's. Flowers for Dorian's video for the song Love Remains will premiere at the VMA's.

Performances

Unlike previous editions of the MTV Video Music Awards, 2007 brought, besides the main show venue, different suites, each with a host band performing and inviting special guests to perform. There were few Main Show performances, which happened at the same place where the awards were being televised. Also, Mark Ronson provided some small performances at the Main Show with special guests

Pre-show

Main Show

Small Mark Ronson Band Performances at the Main Show

Kanye West Fantasy Suite show

Timbaland & Timberlake Fantasy Suite show

Fall Out Boy Fantasy Suite show

Foo Fighters Fantasy Suite show

Appearances

Britney Spears performance

Britney Spears opened the 2007 VMA's with a performance of her new single, "Gimme More". The performance had been highly hyped and anticipated by MTV and various other media outlets as Spears'"comeback" performance, as this was Spears' first appearance since the 2003 Video Music Awards. After Spears' widely publicized kiss with Madonna, she had gone on hiatus and got married to Kevin Federline, with whom she had had two children. Spears' growing media frenzy and wild antics in the past four years had many wondering if the 2007 VMA performance would put her back on top.

Reviews of the performance were unfavorable; a media critic noted that Spears seemed confused and disoriented on stage and appeared to have forgotten the lyrics and dance moves to her performance. The public's negative reaction to the performance all the more increased the media frenzy that Britney and her team were trying to put behind them. In the months following the performance, Spears would go through a very public meltdown.

Security guards for MTV were overheard stating that she was given a tranquilizer prior to going on stage.[3][4] Although previously reported,[5] illusionist Criss Angel did not play any part in the performance.

Kid Rock/Tommy Lee altercation

Kid Rock and Tommy Lee were involved in an altercation at the Video Music Awards. A source reported that Tommy Lee was sitting with magician Criss Angel when the two went to visit Diddy, who was sitting close to Kid Rock. Shortly after the two went over to see Diddy, "all hell broke loose," that source told Access Hollywood. It is reported that Kid Rock sucker punched Tommy Lee in his back. The two who were once husbands of Pamela Anderson were broken up, and both were escorted from the resort. Angel was removed a short time later. The cause of the fight is unknown.[6]

TMZ.com reported that the Las Vegas Police questioned Kid Rock and no arrests were made.

An eyewitness reported to TMZ that "Tommy got it pretty bad."[7] The incident was confirmed by Palms Hotel and Casino public relations representative Larry Fink. MTV Host Sway Calloway said "Tommy Lee was sitting by P-Diddy and Kid Rock just got off stage and from what I saw he walked up to Lee and just decked him."

On-Air Reactions

  • Presenter Jamie Foxx said "Let’s stop all of this white on white crime."
  • Diddy made a remark that "It's not just the hip-hop artists that sometimes have a problem."

Background information

Amy Winehouse's record label cancelled her performance for the show following Lily Allen's withdrawal from the event due to issues obtaining a visa. The two were rumored to perform a duet.[8]

The French electronic group Justice were going to perform at the show with Mark Ronson during one of his VMA spots with an additional special guest.[9] The group had to drop out due to their very, very late arrival in Las Vegas stemming from having to fly in from Europe.[10]

Madonna was rumored to perform with Justin Timberlake according to various Canadian newspapers, but her publicist denied any involvement with the event.

Shia LaBeouf revealed the name of the fourth Indiana Jones film, Indiana Jones and the Kingdom of the Crystal Skull. It was confirmed by the official site.

Much of the banter between Seth Rogen and Bill Hader during the bits for "Best New Artist" was redone minutes before broadcast. Kid Rock's response to the question of "How is life since you lost Best New Artist?" was to be "Sucks". Instead, with 20 seconds left in the commercial break, Kid came up with the "I eat pussy for breakfast" line.

The live and pre-recorded voice overs are done by September Day Leach.[11]

References

  1. ^ Rounding Up HD News: Marvel at Britney in High Def - TVWeek - News
  2. ^ MTV Yanks Britney's Flop From MHD Schedule
  3. ^ BBC journalists (2007-09-10). "BBC report on MTV Award Show performance". BBC News. Retrieved 2007-09-07.
  4. ^ editors from TimesOnline.co.uk. ""Oops! Britney Spears forgets the words in catastrophic return to stage"". TimesOnline.co.uk. Retrieved 2007-09-10. {{cite web}}: |author= has generic name (help)
  5. ^ Chris Harris, "Britney Spears To Open 2007 MTV Video Music Awards: It's Official!". MTV News. Retrieved on September 7, 2007
  6. ^ "Access Hollywood". Retrieved 2007-10-02. {{cite web}}: Text "Celebrity and Hollywood News" ignored (help); Text "Fight Breaks Out Between Tommy Lee & Kid Rock At VMAs" ignored (help)
  7. ^ "Security: Cops on the Hunt for Kid Rock After VMA Fight - TMZ.com". Retrieved 2007-10-02.
  8. ^ ""Winehouse Scraps VMA Gig"". MTV.co.uk. August 2007.
  9. ^ ""Justice To Perform on VMAs - Kinda"". MTV2. September, 7 2007. {{cite web}}: Check date values in: |date= (help)
  10. ^ ""No Justice"". MTV2. September, 9 2007. {{cite web}}: Check date values in: |date= (help)
  11. ^ imdb.com

See also

External links