The golden steering wheel

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The Golden Steering Wheel is one of the most famous German awards for new car models. It has been awarded by the tabloid BILD am Sonntag (“BamS”) since 1976 , and since 2009 in cooperation with Auto Bild . The award of the award was suspended in 2018.

history

The award goes back to an initiative of the publisher Axel Springer , who named the then BamS author Dr. Hermann Harster commissioned with the implementation. In contrast to other car awards such as the Car of the Year , the winners are not determined by journalists or readers, but rather in two-day test drives by an independent jury of experts, racing drivers and prominent motorists. The award ceremony takes place annually in November in Berlin . With the assumption of editorial responsibility by the then BamS department head Auto, Peter Maahn, the criteria for the award were professionalized in 1979. Over the years, the Golden Steering Wheel has developed into an institution that, according to a survey, is the most important German award for automobiles.

The award ceremony was broadcast on ZDF on November 12, 2000 . Moderated by Johannes B. Kerner and produced by Schwartzkopff-TV , the award winners were honored in Hangar 2 at Tempelhof Airport .

After 21 years, Maahn handed over responsibility to his successor Joachim Walther in December 2000 . In 2007 the green steering wheel was awarded for the first time for the best environmental innovation.

The trophy

Golden steering wheels

The golden steering wheel is made of gold- plated brass and was designed in November 1975 by the then 82-year-old goldsmith Walter W. Franke.

For this purpose, he carved a 32 centimeter high plinth and the steering wheel with a diameter of 15 centimeters from wood within three days and nights. This wooden model then served as a template for the brass casting, which was finally coated with gold.

The lettering on the base contains the name of the vehicle class, the vehicle, the manufacturer and the date on which the prize was awarded.

The jury

The international jury that has participated in the decision over the past 30 years has included a .: Sir Peter Ustinov , Michael Schumacher , Juan Manuel Fangio , Walter Röhrl , Karl-Heinz Rummenigge , Thomas Gottschalk , Frank Elstner , Nina Ruge , Jörg Wontorra , David Coulthard , Peter Maffay , Barbara Schöneberger , Nick Heidfeld , Rolf Stommelen or Hans -Joachim Stuck . Only two jurors ( Hans Herrmann and Erhard Schwind) were involved in all 30 decisions so far. Traditionally, the jury is made up of three different groups: technicians, motor sports enthusiasts and celebrities. Each of the groups evaluates different criteria that correspond to their respective automotive know-how. The winner of the honorary steering wheel is not determined by the jury, but by a committee made up of the BamS editorial team and the publishing house. A jury made up of experts from politics, environmental associations, the auto industry and automobile clubs will decide on the award of the green steering wheel after a preselection by the readers.

In the first step, the Golden Steering Wheel is a readers' choice. You determine the four models in each class that will advance one lap and be tested in Balocco in northern Italy. An international jury of experts checks the winning cars according to various criteria. Among other things, evaluate there z. For example, designers do the design and connectivity experts check the networking of the cars. Celebrities like entertainer Barbara Schöneberger and Tatort star Richy Müller rate z. B. the driving fun and racing drivers like Mick Schumacher and rally legend Walter Röhrl transmissions, chassis and brakes.

The award

Except for the years 2000 to 2002, the award ceremony always took place in the Axel Springer House in Berlin. During the three years mentioned, the Golden Steering Wheel was broadcast from Berlin 's Tempelhof Airport as part of a TV show on ZDF . The most famous award ceremony was on November 9, 1989, when the Berlin Wall fell. At that time, many guests of the event took the opportunity to visit the eastern sector of the divided city for the first time without controls. Conversely, numerous residents of East Berlin were spontaneous guests at the after-show party. At the 1999 award ceremony, Nina Ruge, as the moderator of the event , suffered light burns when a stage fireworks set off , which was met with great media coverage. Barbara Schöneberger, a member of the jury since 2009, has been the presenter of the awards gala in Berlin every year since 2013.

Award winner since 1976

→ Main article: List of "The Golden Steering Wheel" award winners

The award ceremony in 2008

The awarding of the Golden Steering Wheel 2008 took place on November 5th at a gala ceremony in Berlin. This was moderated by Katrin Müller-Hohenstein . Prizes were awarded in the categories small cars, coupés, compact class, green steering wheel, medium class, off-road vehicle and the honorary steering wheel.

25 jurors tested and rated the 19 finalists in the categories small, compact, medium and off-road vehicles:

The experts Dr. Jürgen Redlich , Wolfgang Rother , Erhard Schwind , Bernd Wieland , Jörg Wontorra

The motor sportspeople Rauno Aaltonen , Leopold Prince of Bavaria , Hans Herrmann , Isolde Holderied , Jutta Kleinschmidt , Klaus Ludwig , Hans-Joachim Stuck , Christina Surer

The "normal" drivers Thomas Anders , Till Demtrøder , Nazan Eckes , Frank Elstner , Waldemar Hartmann , Thomas Heinze , Estefania Küster , Katrin Müller-Hohenstein , Felix Magath , Kai Pflaume , Hinrich Romeike and a BamS reader

The 2008 winners

The award ceremony in 2009

On December 8, 2008, the Axel Springer Verlag announced that all events in 2009, including the award ceremony for the Golden Steering Wheel, will be canceled. The reason for the rejection was the international financial crisis . The publisher wanted to prevent layoffs through this austerity measure. The prizes were awarded on a small scale.

The 2009 winners

The 2010 award

The award of the Golden Steering Wheel 2010 took place on November 3rd during a gala ceremony in Berlin. Prizes were awarded in the categories small car, compact class, green steering wheel, medium and upper class, luxury car, off-road vehicle and the honorary steering wheel.

The 2010 winners

The 2011 award

The award of the Golden Steering Wheel 2011 took place on November 9th as part of a festive gala in Berlin. Prizes were awarded in the categories small car, compact class, green steering wheel, middle and upper class, SUV, sports car and the honorary steering wheel.

The 2011 winners

The 2012 award

The award ceremony was on November 7th in Berlin.

The 2012 winners

The 2013 award

The award ceremony took place on November 12th in Berlin - under the leadership of BILD am SONNTAG and AUTO BILD.

The 2013 winners

The 2014 award

The 2014 Golden Steering Wheel award ceremony took place on November 11th. It was moderated by Barbara Schöneberger. Prizes were awarded in the categories of small cars, compact crossovers, green steering wheels, medium / upper class, SUVs , convertibles and sports cars as well as the honorary steering wheel.

53 jurors tested and rated the 45 finalists in the respective classes.

The 2014 winners

The 2015 award

The 2015 Golden Steering Wheel award ceremony took place on November 9th. It was again moderated by Barbara Schöneberger. Prizes were awarded in the categories of small cars, compact cars, medium-sized cars, medium-sized SUVs , luxury cars, sports cars and family cars, as well as the honorary steering wheel.

The green steering wheel was not awarded in 2015 due to the so-called VW emissions scandal .

The 2015 winners

The award ceremony in 2016

The 2016 Golden Steering Wheel award ceremony took place on November 8th. It was moderated again by Barbara Schöneberger. Prizes were awarded in the categories of small and compact cars, middle and upper class, compact SUVs , large SUVs, sports cars and the most beautiful car as well as the honorary steering wheel.

The 2016 winners

The 2017 award ceremony

The 2017 Golden Steering Wheel award ceremony took place on November 7th. It was again moderated by Barbara Schöneberger . Prizes were awarded in the categories of small and compact cars, medium and upper class, alternative drives, compact SUVs , large SUVs, sports cars and the most beautiful car as well as the honorary steering wheel. Laudators were u. a. The BossHoss , Richy Müller , Sebastian Pufpaff and Kai Pflaume .

In 2017 the rules were tightened. For the first time, the result of everyday fuel consumption had an impact on the rating of the test car. If the difference between the specified factory consumption and the actual consumption on a clearly defined test track was too great, this led to a point deduction. In addition, the vehicles were randomly checked by the independent testing organization DEKRA . If there were too great deviations from the legal limit values ​​valid from September 2017, the car was disqualified. Tom Drechsler, Editor-in-Chief Auto of the BILD Group: "The new tests in the style of doping controls have two consequences: They make the price even more valuable: for customers and for those who build the cars." In the DEKRA test, the main focus was on nitrogen oxide emissions; the particle values ​​were determined for gasoline engines.

The 2017 winners

The 2018 award ceremony

There was no award ceremony in 2018.

The 2019 award

The award ceremony took place on November 12th in the Axel Springer House in Berlin. The award ceremony was again moderated by Barbara Schöneberger, the jury consisted of a. a. from Sophia Flörsch , Hans-Joachim Stuck , Lina van de Mars , Sidney Hoffmann , Felix von der Laden and Andreas May.

winner

Honorary award

In addition to the vehicles, honorary prizes were also awarded to personalities for special merits from 1983 onwards. The winners were:

The green steering wheel

In addition to the Golden Steering Wheel , the Green Steering Wheel was also awarded from 2007 to 2014 for the best environmental innovation . The winners were:

Web links

Commons : The Golden Steering Wheel  - Collection of images, videos and audio files

Individual evidence

  1. ↑ https://www.autobild.de/artikel/in-eigener-sache-das-goldene-lenkrad-13746745.html Golden steering wheel will be suspended in 2018
  2. ↑ Article : We introduce: Artists in Langenhorn - Walter W. Franke in De Börner , Langenhorner Heimatblatt , No. 12, December 1983, page 1 u. 2
  3. ↑ The golden steering wheel Barbara Schöneberger in turbo trauma , by Thomas Geiger, Bild.de October 6, 2013 (Barbara Schöneberger, 39, is part of the jury for the fifth time. In addition, she will present the award on December 12 this year. Moderate November in Berlin.)
  4. ↑ The almost sensation at the Golden Steering Wheel , by Stefan Anker, Die Welt November 12, 2013
  5. ↑ The Golden Steering Wheel 2015 , Auto Bild November 10, 2015
  6. ↑ Press release Axel Springer AG resolves event break for 2009
  7. ↑ Press release ' The Golden Steering Wheel 2009
  8. ↑ http://www.presseportal.de/pm/54971/2358744/das-goldene-lenkrad-2012-die-besten-autos-des-jahres-ausgezeichen
  9. ↑ http://www.bild.de/auto/auto-news/das-goldene-lenkrad/sieger-das-goldene-lenkrad-2013-33266986.bild.html
  10. ↑ http://www.autobild.de/artikel/das-goldene-lenkrad-2014-5439974.html
  11. ↑ http://www.autobild.de/artikel/das-goldene-lenkrad-2015-7102599.html
  12. ↑ http://www.autobild.de/artikel/das-goldene-lenkrad-2016-10996109.html
  13. ↑ http://www.autobild.de/artikel/das-goldene-lenkrad-2017-12772413.html?ref=ab-newsletter
  14. ↑ These are the best cars of 2019