Defending champion in the singles was Nikolai Dawydenko , who was eliminated in the quarter-finals against Juan Ignacio Chela this year . In this year's final, Juan Carlos Ferrero beat Potito Starace in straight sets 6: 4 and 6: 4. So Ferrero won after the victories in Costa do Sauípe and Buenos Aires, the third title of the year and 15th title of his career. In doubles, František Čermák and Michal Mertiňák were the defending champions. In the final, the previous year's winners lost to their Czech-Slovak compatriots Leoš Friedl and Filip Polášek in two sets with 6: 4 and 6: 4. The two won their only joint double title. It was also Friedl's last title before retiring. Polášek won his fourth title.
The field of participants in the single competition consisted of 28 players, that of the doubles competition consisted of 16 pairs. The four top seeded players in the singles each got a bye into the second round. The total prize money was 398,500 euros; the total financial liabilities were 450,000 euros.
The qualification took place from July 24th to 26th, 2010. Four qualifying places were played, which entitle them to participate in the main draw of the tournament.
The following prize money and world ranking points were paid out or credited for reaching the respective round. Players who moved into the main draw via qualification received the specified qualification points in addition to those for reaching the respective round. Otherwise the amounts are not to be understood as cumulative. Prize money for the double competition applies per team.